GICELLA BALBI MOROYOQUI

Miramar, FL ***** acveic@r.postjobfree.com

954-***-**** linkedin:gicella-moroyoqui

PROFILE

Talented Supply Chain and Operational professional with a passion for analyzing processes in international corporations. Determines the best possible global solution using latest technologies and current industry practices. Thoroughly analyzes the end-to-end operation to identify and implement procedures which improve performance, are cost effective and efficient throughout the supply chain. .

PROFESSIONAL EXPERIENCE

INTCOMEX, Doral, FL 2012 to Present

Product Marketing Supervisor

Responsible for global strategy and management of the Systems Business Unit.

Market awareness and Competition Analysis.

Inventory Management: forecasting, stock rotation, aging, price protections.

Communication of promotions to internal sales team.

Report Sales Out and Market analysis as required. Conducted QBRs by Vendor.

Demand Planner

Lead forecast and inventory planning process while implementing forecast accuracy tracking method for all business divisions and all 12 affiliates.

Weekly tracking of aging inventory. Overall regional reduction of $2M in six months.

Generate weekly and monthly statistical sales forecasting reports.

Partner with Sales, Marketing, Purchasing and Operations to develop sales forecast based on seasonality, promotional events and stage of product life cycle.

MICROSOFT CORPORATION, Ft. Lauderdale, FL 2008 to 2012

Supply Chain Manager

Oversaw steps in supply chain process encompassing: planning, development, manufacturing, logistics and distribution in Latin America and the Caribbean. Accountable for strategic direction as well as tactical execution with the objective of exceeding customer expectations while improving cost performance within 40 destinations.

Delivered savings of $370K through a series of cost reduction initiatives.

Participated in process improvement projects that translated in distribution savings.

Led total changeover regarding pilot order manufacturing and shipping process for entire LATAM business. Focused on inventory levels, single unit orders, obsolescence costs and trade compliance.

Traced and reviewed vendor performance focusing on CPE impact.

Key contributor for Vendor Centralization Project for LatAm reducing costs by eliminating duplication of efforts and resources.

Gicella Moroyoqui Page 2

HEWLETT PACKARD CO, Florida and Texas locations 2004 to 2008

Business Planning Manager

Drove execution of committed forecast while supporting demand in the Latin American Region minimizing imbalances and impact to the customers. Developed tracking reports to manage consumption of raw materials. Team lead in APO implementation for the Americas. Achieved minimum obsolescence in the last 4 product cycles.

COMPAQ COMPUTER CORPORATION, Houston, TX 2000 to 2004

Product Planning Specialist

Monitored demand/supply levels in order to achieve monthly revenue and inventory targets. Constant communication with GBU and subsidiaries related to order or supply issues. Managed demand forecast. Highlight areas of risk with EOL and OBS.

Supervisor, Direct Shipments, N. A. Transportation

Managed all carrier operation for US direct shipments originated in Asia. Developed effective communication network with external customers, monitoring customer satisfaction. Lead effort to improve capacity planning and customer visibility.

Positions held prior to 2000:

COMPAQ COMPUTER CORP. Supervisor, LA Operations

COMPAQ LATIN AMERICA CORP. Operations Manager

CIRCLE FREIGHT INTL Customer Service Supervisor.

DTE SISTEMAS ELECTRONICOS Accounting Trainee

EDUCATION, CERTIFICATIONS AND KEY COMPETENCIES

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UNIVERSITY OF PHOENIX

Bachelor of Science in Business/Management

UNIVERSITY OF EL SALVADOR

Advanced studies in Accounting Degree.

CAMARA DE IMPORTADORES DE LA REPUBLICA ARGENTINA

Certificate of Imports Procedures.

Skills include:

Process improvement Operational logistics management Supply Chain Solutions

Cost reduction International Trade knowledge Vendor Management

Project development Strategic Planning Budgeting and cost control

Bilingual: English, Spanish.

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