Andy Watts

UX & Graphic Designer

Portfolio of work online @ w ww.andywattsdesign.com

acve29@r.postjobfree.com

linkedin.com/in/andywatts89

+64-027-***-****

About Me

I am an enthusiastic, creative and goal driven designer who has high standards visible in any project I undertake. I am able to work across a range of digital platforms and design processes. I am confident, easy going and enjoy working in a lively team atmosphere where having fun is part of a successful working environment. One of my skills, applicable in todays growing mobile market, is the ability to efficiently design across a range of screen sizes and devices. Whilst working for AIA Worldwide I excelled in talking to and retrieving information from clients.I was able to educate them about their audiences true needs and guide them into having a focused and functional design. Having worked closely with developers on many live projects I have a good understanding of the time scales and the processes involved. I have experience in working under team and production management as well as small operations. As a senior UX designer I was often required to lead a small team, delegate tasks such as research, conduct daily sessions and report progress to management. My involvement in launching live projects on tight deadlines has enabled me to cope with pressure positively whilst maintaining high standards and creativity. As a designer I am conscious to approach problems from all angles (who the user is, the platform etc. ..) allowing me to offer a variety of solutions. I’ve worked with several brands such as BP, Three Mobile, DHL, Thales, IHG and Disney which has given me valuable experience in dealing and communicating with large profile clients and strict branding guidelines.

I am currently freelancing whilst I travelling and experiencing what it’s like to win my own work. My most recent project was re branding for a high tourist spot restaurant and motel, this included print and website deliverables which can be found on my website portfolio. Achievements

The first milestone achievement in my career was when I worked for MagicSolver, a small start up business in Cambridge developing applications for iOS and Android devices. The main application was an advent calendar promotional tool that was very successful and received over 1 million installs and ranked number 1 in the app charts in many countries yearly. Each year I worked on the project we perfected the experience resulting in increased downloads. In 2013 throughout December the app received over 40 million sessions from users around the world, showing us people were playing the games frequently each day. The success of this project enabled us to pitch and win work for Disney making a similar advent style application.

During my time in London I was lead UX designer on a project requiring the restructuring of a careers website for the courier company DPDHL. The Site was to work across all device types and in two languages. My role in this project was largely compiling the information architecture of the old content and designing a new layout that would accommodate it. Creating an interactive wireframe for the clients understanding was critical to aiding conversations. The successful completion of this project helped the German branch of AIA Wordwide, the company I was working for, secure business with new European partners.

Processes & Skills

● High fidelity graphic design

● Print & Advertising

● Discovery sessions/ research

● Rapid & interactive prototyping

● Sitemapping

● Wireframing & Responsive layouts

● User testing

● Tree testing

● Card sorting

● Basic HTML & CSS

● Wordpress CMS

● Native application design iOS/ Android

Work Experience

Freelance Designer

New Zealand (December 2016 Current)

Whilst travelling New Zealand I'm taking on small projects by approaching businesses and offering to update their online and print collateral. My main offering is producing wordpress cms websites for clients, allowing them to take a more active role in editing content seasonally with ease. Senior UX Designer AIA Worldwide

London, UK (February 2013 – September 2015)

AIA Worldwide is a global digital agency that focuses on the recruitment sector. The London branch is home to over 100 employees that produces award winning websites, campaigns and print media.

● Working closely with design and development teams

● Designing interactive prototypes using software such as Axure and Balsamiq

● Creating wireframes, user paths and analysing data such as GA and user behaviour

● Running research and discovery sessions with clients

● Mocking up high fidelity web designs and layouts My focus on data and user interactions enabled AIA to develop innovative website solutions to clients that were backed up by data and real user needs.

During my time at AIA I began running recorded user testing sessions that required careful planning and recruitment based on the audience. The sessions were presented to clients along with my reports containing in depth analytics and user behaviour explanations. These deliverables allowed us to confidently guide clients into new projects with a solid understanding of how and more importantly why changes were being suggested.

Lead UX/ Graphic Designer MagicSolver Ltd

Cambridge, UK (November 2011 – February 2013)

My role at MagicSolver involved working with a development team to produce apps for iOS and Android devices. My process started with bringing conceptual ideas to life with screen mockups and user paths. wireframing follows giving me an app skeleton I can apply design to. I produced all the graphics found in the apps and tweak with stakeholders until happy. I took a leading role in product and user testing, ensuring all apps are user friendly and bug free before release. I was also responsible for producing marketing content and cross promotional advertisement as required by our clients, such as animated banners/ interstitials. My attention to detail in organising project tasks and time scales was reflected in my productivity.

I25UE : Design Thinking, M anchester ( December – June 2011) – U niversity Digital Project leader The Harbour Restaurant, N ewquay ( 2010) – Menu Design Newbuild Ent LTD, B irmingham ( 2009) – Freelance W eb Design/ Branding One World Sports, B irmingham (1996 – 2007) A dvertisement and website design Education

BA (HONS) DESIGN FUTURES

University Of Salford (2008 to 2011)

Design Futures looks at the process, practice and theory behind design. BTEC National Diploma in Graphic Design

Sutton Coldfield College Design Centre (2005 to 2007) Covering design principles, drawing techniques and processes, typographic skills, editorial design, digital image creation and development, and products, marketing and advertising media. 7 GCSE passes including Maths, English and science Fairfax secondary School 2000 to 2005

Reference

Tom Hoffman

Lead Designer AIA Worldwide, UK

acve29@r.postjobfree.com

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