ANIRBAN JATI

PERSONAL DETAILS CONTACT DETAILS

Sex: Male Phone No: +91-956*******

Date of Birth: 02.07.1989 Email: acuifm@r.postjobfree.com

Nationality: Indian Permanent Address:- Vill-Sehagori, P.O.-Khorop,

Dist.-Howrah, W.B., Pin-711401.

Current Address:- Piyali Abasan, Chandiberia, VIP-Road, Kestopur, Kolkata-700102.

EDUCATIONAL QUALIFICATIONS:

Examination

Year of passing

Institution

Board/University

CGPA/

Percentage

MBA

2014

Indian Institute Of Social Welfare and Business Management

University Of Calcutta

59%

B. PHARM.

2010

Calcutta Inst. Of Pharmaceutical Tech.& A.H.S.

West Bengal University Of Technology

DGPA-8.17

HSC (12th)

2006

Joypur Phakirdas Institution

West Bengal Council of Higher Secondary Education

71.1%

SSC (10th)

2004

Joypur Phakirdas Institution

West Bengal Board Of Secondary Education

78.75%

WORK EXPERIENCE:

Work experience (in months): 16 months.

Last Organization: ITC Limited.

Department: Sales & Marketing (Kolkata Marketing Division).

Responsibilities Handled:

Channel Sales Management:

Sell-In: Responsible for end to end business management to ensure that the revenue and sales targets are met, selling-in, maintaining availability, visibility & freshness at outlet level, sales call, numeric & weighted distribution, stock rotation etc.

Sell-Out: Communicating targets and tracking performance of the loyalty outlets, cold calling, issue outlet resolution, planning & implementation of regular inputs and ISS led plans, managing the permanent merchandising process including vendor listing, rate negotiations and also feeder market implementation.

Market Intelligence:

Analyze market trends, market mapping using GOI census report, S&D planning, market segmentation, questionnaire design, factor & cluster analysis, scheme design, competition tracking etc.

Distributor Management:

Keep an eye on WDs (distributor) investment, ROI, fund management, stock & money optimization, distributor & stockiest handling, manpower & materials management, effective credit management, working capital, D&D replacement etc.

Data Analysis & Presentation:

Research & analysis of various primary & secondary data, making presentation & reports including DS productivity metrics, RFA reports, stock position & control report, analysis of PJP & JSR reports for merchandisers & supervisors, estimation, requirement etc.

Team Management:

Managing team of 8-10 employees to handle end to end trade relationship: pitching, negotiation & trouble shooting.

Work experience (in months): 08 months.

Organization: LA-Chemico Pvt. Ltd.

Designation: Trainee Manufacturing Chemist.

SUMMER INTERNSHIP PROJECT:

Organization: Haldia Petrochemicals Ltd.

Duration: 2 months (May to July, 2013)

Location: Kolkata

Project Title: Potential Analysis of Synthetic Woven Sack for Food grain Packaging in Easter n India

Project Description:

Potential estimation & future demand of SWS in Eastern India for Food grain packaging in Govt. sectors.

Present demand & penetration of SWS in Food grain industry.

ACADEMIC PROJECTS UNDERTAKEN:

Project Title:- ‘Perception & Buying Behavior of Indian Consumers towards Hair-Care Products’.

Project Description:- To study Indian consumers’ perception & buying behavior of hair-care products & various factors influencing them.

Project Title:- ‘Market Research of Non-Systemic Antacid’

Project Description:- A market research study of various brands of non-systemic antacids available in the market & to find out which brand is more preferable by doctors, chemists & consumers.

OTHER PROFESSIONAL QUALIFICATIONS:

Undergone Certificate course in ‘Advanced Excel & VBA’ from IVY Professional School, Kolkata.

Undergone Certificate course in ‘Digital Marketing’ from Career Skills Academy, Kolkata.

Groomed in soft skills & communication skills by Sankalp & Ardent.

SCHOLASTIC ACHIEVEMENTS:

Achieved the Bronze level in quiz contest-United Minds 2011, conducted by IIM Bangalore Vista & United world school of Business.

COMPUTER PROFICIENCY:

Undergone IISWBM Certification Course in ‘Advanced Excel & SPSS’

Operating Systems Known: MS Windows 1999 to MS Windows 7.

Software Packages Known: MS Office, SPSS.

LINGUISTIC PROFICIENCY:

Language

Read

Write

Speak

English

Yes

Yes

Yes

Hindi

Yes

Yes

Yes

Bengali

Yes

Yes

Yes

EXTRACURRICULAR ACHIEVEMENTS:

Active member of an NGO, Chandannagore Prayas Society, Hooghly.

Editorial committee (Edcom) representative of the institute (IISWBM) for session 2012-2014.

Member of the Marketing club (Verkoop) of the institute (IISWBM) for session 2012-2014.

Member of the Finance club (Finvestec) of the institute (IISWBM) for session 2012-2014.

Participated in various quiz contests & won merit-awards.

OTHER INTERESTS:

Reading articles, magazines, newspapers etc.

Interacting with people.

REFERENCES:

1. Anirban Mazumder (Asst. Branch Manager, ITC Ltd, Kolkata.)

2. Sunitha Kandregula (HR Manager, ITC Ltd, Kolkata.)

Date:

ANIRBAN JATI.

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