Chirag A. Rana

acui9w@r.postjobfree.com www.chiragrana.com 973-***-****

Design strategist, entrepreneur creating human-friendly experiences for mobile, web, Internet of Things, wearable and desktop applications. With over 20 years of design thinking, I am comfortable working with early-stage startups to large enterprises. My strength lies in translating difficult business challenges into simple, usable solutions.

Hands-on UX UI product designer with complete portfolio of enterprise application, mobile, responsive web, desktop fat client, touch screen kiosks, augmented reality, wearable and smart product design.

Due to privacy agreement, I can’t publish my client’s projects on internet. However, I can show it during interview.

EDUCATION: Bachelor of Fine Arts in Applied Art. May 1994, Maharaja Sayajirao University of Baroda India

Course: E145, Technology Entrepreneurship, 2014, Stanford University, CA USA

SKILLS: Visual + interaction design, information architecture, research, usability, accessibility

Hands on experience with concept sketching to high fidelity wireframe and rapid prototyping.

SOFTWARE: Adobe creative suite, Sketch3, OmniGraffle, Axure and responsive frameworks such as Bootstrap.

In depth understanding of HTML, CSS, RIA, .Net, Java framework, iOS, Android and AR VR platform.

EXPERIENCE:

Vishvart, LLC / founder, Design Strategist (UX UI), Nutley NJ / 08 06 – Present / Providing design strategy and UX consultancy services. Bringing lean UX approach to design multi-million-dollar enterprise software. Envisioning and executing strategic digital initiatives for large enterprises across the globe.

LOOK+ / founder / 2012 – 2015 / B2B mobile application based on image recognition and augmented reality.

Aquent / User Experience Expert / 04 15 – Present / Interview potential candidates, analyze skill sets, and make recommendations to match individuals with UX opportunities.

Consultative Projects:

Bank of America / New York NY / Design global reconciliation system (Control Monitor/Crystal) that resolves millions of dollar breaks occurs during security trading. This web based system will replace 4 legacy systems used by reconciliation and line of business teams across the globe.

Federal Reserve Bank of New York / New York NY / Define UX strategy to redesign “Markets & Policy” section of NY Fed website. Define heuristic analysis, persona and sitemap. Conduct Mind mapping exercise to brainstorm with various business units during initial research phase.

GAF / Wayne NJ / Build UX team from ground up. Prepared presentations for VPs to developers to educate and establish UX best practice. Build separate design strategy for contractors and dealers after initial user study to redesign enterprise web applications. Introduced mobile first responsive web design approach.

FCB / New York NY / Design iPad app and responsive web UX solutions for healthcare clients including Bristol Myers, Novartis and Gerber. Conceptualized new features and present wireframes and rapid prototypes for framework based tablet application that is highly scalable for other medicine products.

MetLife / Bridgewater NJ / Managed large UX initiative to bring all MetLife mobile, B2B and B2C web applications under one umbrella with persona driven user centered design approach. Helped VP of eBusiness to plan next design strategy for mobile platform.

The College Board / New York NY / Strategized internal user experience architecture for “Integrated Professional Experience” (IPE) with new styles to match with College Board branding. Design online styleguide used by production team located in various geographical locations. Focused on simplicity of Interface design to match with College Board’s professional target audience.

KPMG / Montville NJ / Customized Microsoft SharePoint 2007 to design KPMG’s US intranet portal in a scalable way that can easily customize to KPMG’s various international portals for European and Asian countries. Focused on user centered design approach, usability, simplicity and KPMG brand identity.

Flycell Inc (now Acotel Interactive) / Director of User Experience, New York NY / 10 09 – 03 11

Managed multi-disciplinary team and provide hands-on direction for mobile Apps, SMS text services, Gamorama download manager and dating projects. Conceptualize a unique dating product with mobile first design approach. Integrated social media on Gamorama and dating project. Led team with lean design approach to brainstorm craziest ideas to explore innovative user experience across web and mobile platforms.

EMC Corporation (UX BA group) / Sr. User Experience Architect, Hopkinton, MA / 09 07 – 06 09

Served as a Sr. User Experience Architect for consulting unit of EMC corporation. Designed UX for Microsoft SharePoint 2007 and custom web applications for EMC clients such as Pitney Bowes, Merck, Watson Wyatt, Energy East, Camstar and NYSERDA. Implemented web 2.0 social user centered design approach during Merck intranet portal design project. Re-define UX strategy for complete Camstar software suite.

IPC / Interactive Art Director, Fairlfield CT / 12 05 – 04 06 / Design Graphic User Interface of “Call Insight toolbar”, a VoIP desktop application developed for IPC financial traders to manage all inbound and outbound telephony activity. Brainstormed features with executives and recommend optional features.

Dept. of Correction & Probation / Interactive Art Director, New York NY / 07 05 – 11 05 / Conceptualized and design intranet portal, touch screen kiosk and web based application for the Department of Corrections and Probation. Developed visual identity for brand consistency and creative concepts for intranet based applications.

Proxicom (now iCrossing) / UX Lead, CA NY / 02 05 - 06 05 / Collaborated in a team to re-design MazdaUSA.com and GMAC Financial Services with web standards. Design wireframes, prototypes and styleguide.

Verizon / Design Lead, MA TX CA / 07 02 – 12 04

Involved in every aspect of the information architecture and design process including the kick-off, strategy, design and development. Served various projects with iobi, Flyout designer, Verizon DSL and project deployment portal. Designed graphic user interface, icon and layouts for vzShare, a unique P2P file sharing application of iobi (Digital Companion). Collaborated with business analysts to brainstorm new product features. Conceptualized user interface architecture for Project Deployment Portal, a large-scale dynamic intranet portal of Verizon. Contributed to the new architecture team of Verizon Wireless website to implement section 508.

GE Power Systems / Production Lead, Atlanta GA / 02 02 – 06 02

Managed onshore and offshore design/development team to maintain GE power systems web site and web applications for a variety of businesses including GE oil and gas, wind power, nuclear, hydro, solar energy etc. Engaged directly with C-Level executives. Followed Six Sigma standards and implemented user centered design, human factors, usability and accessibility guidelines and GE brand identity guidelines during project life cycle.

Innovative Systems Inc./ Web Designer, Oxford CT / 04 00 – 01 02

Worked in a small creative environment to design dynamic web sites, banners, buttons, navigation, pop-ups for websites, portals and applications for a variety of clients. Designed function-level interaction concepts for websites and e-commerce web applications. Lead client presentations of site structure and information architecture. Ensure that requirements are carried through the design and build of the site.

Kunica / Creative Director, Photographer, India / 01 87 – 10 99

Owned photography and design studio. Managed all aspects of photography, design and print publishing. Design advertising campaigns, brand identity, brochures, marketing materials, packaging, signage, point-of-purchase materials and tradeshow production. Strategically planned, design, and implemented creative work for integrated marketing campaigns across both interactive media and traditional medium.

Contact this candidate