James J. Chengary, PMP MBA
*** ***** ******** ****** - ***** Prospect, IL 60056
acu1c4@r.postjobfree.com
www.linkedin.com/in/chengary
Summary
Global marketer with a record of launching new products through innovation, while optimizing existing portfolios with full P&L responsibility. Well versed in B2B and B2C formats within upstream and downstream roles. Solid foundation in financial analysis, business operations, and project management. Trusted owner of the product life-cycle from customer insights, to strategic development, through tactical deployment. Collaborative leader and influencer of cross-functional teams. Key partner across multiple channels and effective communicator throughout the organization. Regarded advisor to peers and management. MBA, PMP, and Six Sigma Green Belt.
Professional Experience
Abbott Laboratories Abbott Park, IL 2013 - Present
Senior Product Manager 2015 - Present
Drive market growth of 24% y/y through new product introductions, strategic selling, customer loyalty, traditional and digital media, as well as service, initiatives across North, South, and Central America
Seek out and commercialize appropriate assay menu expansion opportunities on existing instruments within STI and Transplant categories
Lead the development and activation of the annual product plans while driving the collaborative efforts of cross-functional teams
Develop and deliver appropriate training and marketing tools to further advance the effectiveness of the sales and service teams
Global Product Manager 2013 - 2015
Led a $85MM product portfolio and achieve 117% of plan while competing against generic alternatives through customer segmentation, the introduction of strategic pricing, and promotional activities targeting Health Care Professionals (HCPs) as a sole contributor
Launched a key product, Simbadol, within the pain management category which achieved 133% of plan through the introduction of clinical education, sales training, conference planning, and engagement from Key Opinion Leaders (KOLs) and Advisory Boards which was the divisions most successful new program launch
Championed the division’s first CRM engine to drive an incremental $500M in margin in the first nine months of operation and achieve breakeven one year ahead of plan
Multiple Top Performer Award winner and Abbott Excellence award recipient
Hollister Incorporated Libertyville, IL 2012 - 2013
Product Marketing Manager
Led the development and activation of strategies which exceeded $180MM (at 108% of plan) in annual sales while leveraging a $3MM marketing budget through segmented traditional and digital integrated campaigns
Managed product portfolios for the Premier, New Image, and Adapt brand families
Introduced new branding and messaging to HCPs, consumers, and distribution that improved close ratios by 12% and increased transaction values by 8%
Activated and trained sales team on Key Account model that accelerated cycle time within Group Purchasing Organizations (GPOs) and Integrated Delivery Networks (IDNs)
James J. Chengary, PMP MBA
Discover Financial Services Riverwoods, IL 2008 - 2011
Marketing Manager
Maximized the ROI of an integrated marketing platform that produced an incremental $43MM in revenue with demand generation and customer engagement through new product innovation and the refresh of legacy services
CVS Caremark Northbrook, IL 2007 - 2008
Senior Product Manager - Product Development & Portfolio Management
Launched the “BetterYou” franchise which promoted healthy living protocols, pharmacist consultations, and in-store clinician visits that positioned the newly combined enterprise as a one-stop, full service healthcare option to a pharmacy benefit management system (PBM) of over 65MM lives sold through a consultative trained direct salesforce
Abbott Laboratories (dba TAP Pharmaceutical Products) Lake Forest, IL 2004 - 2006
Senior Product Manager
Exceeded $3.2B plan by 6% during immense prescription (Rx - Nexium), over-the-counter/consumer package goods (Prilosec OTC), and generic competition
Maximized ROI on a $180MM budget with an integrated campaign strategy using DM, on-line, SEO, PPC, and POS while winning Product of the Year award from industry peers
Introduced the brand’s first CRM database which increased retention by 15% and delivered $280MM in incremental margin
Created a segment driven web portal/community with content focused on education, lifestyle, and promotion that grew visit time by 30% or four minutes per unique viewer
Abbott joint venture with Takeda, dba TAP Pharmaceutical Products
AT&T Chicago, IL 1993 - 2004
Marketing Manager/Product Manager/Financial. Planning & Analysis
Surpassed goals by activating profitable acquisition strategies and retention campaigns
Led the implementation and management of enterprise wireless data portfolio
Compiled financial plans, forecasts by channel, and capital budgets for assigned regions
Multiple year Circle of Excellence/President’s Club winner
DePaul University - Kellstadt Graduate School of Business Chicago, IL 2001 - Present
Adjunct Professor, Marketing Strategy
Education
University of Chicago Chicago, Illinois
Strategy, Management, Pricing and Leadership
Roosevelt University Chicago, Illinois
Master of Business Administration - Marketing and Finance
DePaul University Chicago, Illinois
Bachelor of Science - Finance and Accounting
Training
Miller Heiman Consultative Selling Skills
PMP - Project Management Professional
Six Sigma Green Belt
Proficient in Access, Project, Google Analytics, salesforce.com/Domo, IRI, and Nielsen
Activities
Green and White Club Soccer Coach
Chicagoland Junior Achievement volunteer