Lisa M. Honcharuk

Mt. Prospect, IL *****

actf6h@r.postjobfree.com 847-***-**** www.linkedin.com/in/lisahoncharuk

Hands-On Marketing / Communications Leader

Expert in sales operations, recognized for directing communications strategy to support business operations.

Comprehensive communications, marketing, quality, internal training and customer advocacy background. Demonstrated success managing projects by developing and executing short and long-term communications plans. Experienced at developing and maintaining relationships with executive leadership, business partners and vendors. Drives strategic vision and operational strategies designed to build greater efficiency through automated systems and processes. Known as an exceptional field sales communicator with a consistent record of increasing productivity, revenue and selling time.

Professional Experience

ZEBRA INC., Linconshire, IL

Customer Reference Manager 2015 – Present

Build business awareness through a comprehensive customer reference program that aligns with Zebra’s thought leadership platform and its core business strategies, objectives and goals. Develop and manage a strategic customer reference portfolio that accelerate the Sales cycle and increase market awareness. Drive customer reference program, which supports formal and informal customer experience sharing.

Exceeded Phase One goal by 22 percent, phase 2 goal by 68 percent and year goal by 71 percent .

Subject Matter Expert on ReferenceView, a customized repository for all critical customer information.

MOTOROLA SOLUTIONS, INC., Schaumburg, IL

Communications Manager 2010 – 2014

Served as Communications Consultant for North America Government and Commercial Markets executive leadership team. Developed, implemented and managed on-going communications programs, in various media, targeted to the 1500 employees and business partners within context of Motorola’s core values, strategy and mission. Communication channels included: web content, wikis, memoranda, video, newsletters, conferencing, and events. Functioned as liaison between region sales team and global leadership to global to ensure alignment and active ownership of business direction.

Created, launched and transformed top 3 Sales Enhancements pages for highest revenue sales teams by functioning as Knowledge Champion.

Drove adoption through customized training of over 600 employees, achieving stretch targets for both Enterprise and Government Sales web pages of 100% sales user adoption within 1st month of launch.

Led launch of over 50 internal Sales and Sales support web based communication avenues.

Facilitated change management for North America Government and Enterprise Sales organizations during corporate divestiture by serving as Key Communicator.

Slashed product training webinar vendor costs 15% by negotiating with vendor and working with procurement on expectations.

Promoted and delivered 50+ product / solutions webinars Strategized and delivered 100+ key business messages annually to sales and support organization, informing filed of latest in product solutions and offerings and / or competitive intelligence.

Served as Communications Project Manager for business’ largest account in 85 year history.

Secured Competitive Intelligence vendor relationship and identified key intel that enabled sales to get competitive edge on sales leads.

Lisa M. Honcharuk actf6h@r.postjobfree.com Page Two

Global Quality Assurance Manager 2003 – 2010

Managed customer satisfaction initiatives and performance metrics with accountability for managing survey processes and improving customer satisfaction results. Achieved industry benchmarks of 90% satisfied / very satisfied and 85% customer loyalty index. Spearheaded continuous improvement efforts based on customer inputs, networking with customer groups, managing divisional metrics and engaging business partners that affected customer satisfaction results. Developed and distributed global quality communications.

Recognized and awarded in industry for Customer Communications with quarterly, award-winning Americas Government & Commercial Markets, In the Loop Quality Newsletter. Key contributor to CEO Quality Award for Government and Public Safety Division, prestigious award given to only 2 Motorola businesses worldwide yearly.

Served as marketing’s single-point-of-contact on global quality team, as key decision maker on customer satisfaction survey development and delivery.

Directed implementation and governance of Eye on Quality: framework of quality improvement programs, including integrated branding program focused on importance of quality to business.

Achieved $350K in cost savings by combining 4 regional customer perception surveys into single survey with 1 vendor, providing consistent voice of customer.

Saved $125K by developing internal Motorola quality award, which tripled participation and quality improvement during 1st year.

Achieved Six-Sigma Green Belt level.

Achieved Yellow and White Badge (Motorola internal QA certification).

Additional Experience

MOTOROLA SOLUTIONS, INC., Schaumburg, IL

Senior Product Planner, Wireless Technology

Served as product life-cycle manager and market research for product pipeline. Analyzed sales and market data to determine results vs. plan and conducted appropriate gap analyses to develop action plans. Conducted face-to-face sessions with customers and distributors. Prepared and presented new product business cases.

Recognized by Society for Technical Communication, Chicago Chapter for Excellence in User Guide Development.

Senior Marcom / Promotion Planner

Provided turnkey marketing support to Products teams, including design and distribution of marketing programs and collateral. Provided direct support to User Groups. Planned, budgeted, and managed 100 annual key customer events, trade shows, corporate training, and incentive programs. Involved consistent direct partnership with highest levels of corporate management and direct management and negotiation with external vendors.

Bravo Award: 1996 Olympics, Western Open, United Way Campaigns, recognizing outstanding contributions to making events successful

Education

Bachelor of Science, Business, Major: Marketing, Northern Illinois University, DeKalb, IL

Volunteering and Community Involvement

Team Member, Foster2Home Animal Rescue

Prior President, Vice President and Charitable Fundraisers: Mt. Prospect Junior Women’s Club

Parent-Teacher Association – Various roles

Girl Scout Leader

Food Kitchen for the Homeless

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