ZACHARY G. HINTON

*** ****** **. #***

Plano, TX 75023

214-***-****

acsnmt@r.postjobfree.com

HIGHLIGHTS OF SKILLS:

•Twenty Five years of leadership experience at directing development programs for organizations nationwide, including various top 50 non-profits.

•Recognized for entrepreneurial leadership, vision, dedication, and commitment in developing programs that increased revenues and number of donors by up to 400% and brought joy and relief to needy children and0 adults worldwide.

•Exemplary abilities at assessing organizational needs and developing customized strategies to maximize exposure and meet the revenue needs of non-profit organizations.

•Highly skilled at budgeting, P&L, strategic alliances, strategic planning, market research and data analysis, multi-media marketing/communications, prospect identification, campaign planning, media analysis and selection, direct mail campaigns, ad/direct mail creation (concept, theme and creative direction), response analysis,

•Extremely proficient at developing and managing high performance teams as well as directing development departments for individual clients.

•In-depth knowledge of the entire fundraising process from inception to completion.

•Extensive experience in corporate and business fundraising for funds and gifts-in-kind.

•Tenacious, proactive, multi-tasked, resourceful, enthusiastic, and goal driven.

PROFESSIONAL EXPERIENCE:

ZACHDIRECT, Richardson, Texas providing consulting, agency services, and specialized direct mail production for various non-profits in the US and Canada.

President July 2007 – Present

Using my extensive experience in the non-profit world, I was asked to provide consulting and strategic services for two animal organizations, SPCA Canada, and SPCA International. Current and former clients include Americans United for Life, Mercy Ships, Food For The Poor, St. Ann’s Shrine, St. Joseph’s Indian School, St. Labre Indian School, PVA, American Legion, Resource One and others.

•Stabilized and created a direct response program for SPCA International, including rebuilding the organization from the ground up as it relates to the development department. This was a startup organization that began at the end of 2007. Today the file is well over 1,000,000 names on file, and a full development strategy, donor services, and all the day to day operations in full operation.

•In 2009, along with a long time friend and partner, created Donor Focus. Donor Focus was created to cater to specialized direct response needs of non-profits, and not the large monthly appeals most production houses crave. The first program designed for this was a New Name Conversion Program for St. Josephs Indian School, which is a weekly drop of new names that lasts seventeen weeks for every donor on the file. This was a program I created at FFTP, with great success, and our numbers to date have been great.

In addition to providing direct response creative and strategic services to all my clients, I have been working on an affordable online program for small non-profits that cannot afford the full agency experience. Essentially the program lays out various fundraising ideas for each month of the year, based on the non-profits vertical. It allows the client to go online and pick and choose which direct mail or online appeal they would like to use in a given month. We provide a template for the art and an outline for the appeal letter. The client needs only to upload their logos, edited letter and data and we do the rest. This is still in the development stage but it has huge potential with the digital capabilities now available.

Pursuant Group, Dallas, Texas Providing leadership in all aspects of direct response, primarily focusing on direct mail and direct mail operations, including strategies and creative direction

Senior Vice President of Direct Response April 2014 – April 2015

This was a relatively new position for the Pursuant Group, as such there were a lot of growing pains. In the end they were more focused on the digital side of fundraising and the direct mail was just not a fit for their goals in growing the business. We mutually agreed to split ways in April.

RESOURCE ONE, Tulsa, Oklahoma Senior Strategist and Creative Director, providing strategic consulting and creative services.

Senior Strategist and Creative Director June 2010 – February 2013

In this position I was able to help Resource One match their unique fundraising techniques to non-profits needs by identifying current trends the clients were seeing within their own data. I worked for a variety of non-profits including eleven Sheriffs’ Associations, St. Labre Indian School, Congregation of the Passionists, St. Josephs Indian School, The American Legion, Paralyzed Veterans of America, Food For The Poor, Mercy Ships, and Franciscan Friars at Graymoor. Primary responsibilities include developing innovative fundraising concepts, evaluating and identifying client needs, results analysis, and on-site consultation.

FOOD FOR THE POOR, Deerfield Beach, Florida. Non-Profit Organization providing relief to impoverished people throughout the Caribbean and Latin America.

Director of Development, July 2002 – July 2007

Food For The Poor is the 3rd largest international relief organization in the U.S. In 2005, our gross revenue was $900 million dollars, of which $85 million was a direct result of the direct response fundraising I oversee. I am responsible for the direct response fundraising activities throughout the organization, which includes creative services, production, direct mail services, donor relations call center, planned giving prospecting, major donor development and cultivation, print media, data analysis, acquisition, and provide overall strategic fundraising counsel to all departments. Directly supervises four managers who in turn supervise 30 employees. In addition, I am responsible for the activities and management of the call center, headed by another director, which employs 50 people.

•Have been instrumental in taking the organization from $45 million cash in 2002 to $85 million in 2007. The number of active donors has grown from 437,000 in 2002 to more than 900,000 in 2007 (total database in excess of 3 million).

•The trend has been reversed from a declining multi-year core donor base, to one that is growing by 15% per year.

•The acquisition of new donors has increased from 150,000 new names in 2002 to more than 350,000 in 2005. Under my leadership, we have seen direct mail acquisition responses of 7.5%, and nearly break even at acquisition. The renewal of all acquired names has gone from 25% to nearly 35% renewed new donors.

• In the last year, we have overhauled the data systems to accommodate fundraising goals and donor needs. This included pledge and giving club programs, donor coding and tracking, and the design of new reports and analysis for better donor segmentation and maintenance.

•Under my direction and leadership, we have had the most successful major donor program in Food For The Poor’s 24 year history. The most recent project, 5,000 Miracles, has raised more than $5 million to date. This is just the first phase of the project to raise $10 million for housing in 2005. This income came from the top 2% of donors on file, and an upgrade model for our $100 plus donors.

•Constantly reviewing and updating systems and procedures to help meet Food For The Poor’s income goals and to increase donor loyalty and confidence in the organization and meet the needs of those we serve in the third world.

•Outside of income goals, Food For The Poor has increased public awareness of it’s mission to help the least fortunate of the Caribbean and Latin America. We have created a unique communication stream that tells the story of those we serve.

After five years with Food For The Poor, I had accomplished a great deal. For many reasons that had nothing to do with Food For The Poor, I decided to start my own company after I was approached by a group with a startup offer I couldn’t turn down, which lead to three clients within the first month of moving to Maryland.

THE ALLIANCE CONSULTING GROUP, Double Oak, Texas. Company counsels and assists in raising funds for non-profit organizations.

Principal, January 2002 – July 2002

Work with a variety of organizations on an individual basis. Provide fundraising counsel to International Fellowship of Christians and Jews, Christian Blind Mission International, and American Tract Society. Accountable for providing organizations with the highest-level professionals as well as maximizing internal resources to achieve optimum results. Manage creative services, media buys, direct mail services, major gifts, and planned giving professionals to enable our clients to achieve the maximum return on investment.

•Raised in excess of $2 million and mailed over three million pieces of mail in a four-month period.

•Implemented changes to many facets of the clients’ direct mail programs, including a more efficient and cost effective direct mail program, accurate data analysis reporting, and new donor cultivation techniques and strategies.

•Mailed up to one million acquisition letters with response rates that exceeded our expectations.

I had received a call from a colleague about a position with Food For The Poor. It was an opportunity I could not turn down. This was an opportunity to take my years of experience and apply them to a non-profit from within the agency.

STRATMARK CORPORATION, Richardson, Texas. Marketing agency specializing in raising funds for non-profit organizations.

Vice President of Strategy, 1999 – 2001

Senior Consultant 1996 – 1999

Account Executive 1993 – 1996

Directed every aspect of the agency’s operations from data services, creative, production, media, and client services. Participated in every facet of the company’s growth and the growth of its clients. Served as one of the Chief Strategists and provided overall strategy and data analysis for most of the clients we worked with which included: Paralyzed Veterans of America, Braille Institute of America, Catholic Charities USA, Star of Hope, Friends of Animals, Lloyd Ogilvie Ministries, HSUS, TD Jakes Ministries, Feed The Children, and a number of rescue missions and faith-based non-profit organizations. Developed and managed List and Media department which eventually became a sister company known as Response World Media.

•Increased revenues for various organizations by up to 400% and increased the number of names on the donor file by the same amount.

•Turned around Feed The Children’s lapsing database to become one of the foremost fundraising programs in the country. This program is the largest of its kind in the United States, and mails more names for direct mail appeals and acquisitions than any other non-profit organization.

•Raised more than $150 million for my clients in the last year in donations.

•Assisted TD Jakes Ministries complete their Capital Campaign and open their doors on their new 8,000-seat sanctuary, 1999. Also assisted Back to the Bible open their new headquarters to help bring the Word of God to millions of people around the world in 1998.

•Collaborated in celebrity events and food drops for several years, which enabled Feed The Children to maximize its exposure to donors and corporate sponsors via television across the nation. Helped put together their first music special, in which we kicked off the new monthly giving group Club 1000, 1997. The special was a hit, and over the next two years, grew Club 1000 to more than 70,000 monthly giving donors to the ministry. This simple program helped them replace the sponsorship program and successfully air television programs to inform the public about hungry children here in the United States and abroad. Also assisted in their concert promotions with Garth Brooks and Carmen, which acquired new donors to help feed the children.

•Consulted with TD Jakes Ministries who was having a very difficult time acquiring new names through television. Turned this trend around and ensured their future success on television. TD Jakes now has a daily television show, and the names and donations are sustaining this ministry.

•Provided leadership to Paralyzed Veterans of America who was at a cross roads for the last several years between premium driven mailings/donors, and donors who did not require a premium to give to the organization. Performed full data analysis and audit and completely revamped the structure of their database and data selectivity, and the strategy for both premium and non-premium donors. This enabled the organization to increase its ROI overall by nearly .25 on our test groups on a file of 14 million names, which was a significant accomplishment.

•Consistently reviewed, updated, and made changes for Feed The Children’s Fund Raising Program which led to one of the most successful programs during my tenure.

After 8 years of working within an agency, and feeling like I needed to learn more and be more involved in a non-profits inner workings and service, I decided to try a different approach and start my own agency.

MILITARY:

United States Army Reserve, November 1986 – 1992, Military Police, Honorably Discharged

COMMUNITY INVOLVEMENT AND PROFESSIONAL ACTIVITIES:

Volunteer work for non-profit organizations I work with

PROFESSIONAL AFFILIATIONS:

Non-Profit Council of the DMA; Member of National Catholic Development Conference

AWARDS:

2013 Platinum Maxi Award from the DMA for St Labre Holiday Appeal, 2004 and 2005 Silver Echo Awards from the Direct Marketing Association for Food for the Poor Major Donor Campaigns Houses of Hope for Haiti and 5,000 Miracles.

Contact this candidate