MICHAEL RUBENSTEIN

Maplewood, NJ ***** (c) 917-***-****

acsfc5@r.postjobfree.com

linkedin.com/in/steinism

michael-rubenstein-bwbl.squarespace.com

PRODUCTION EXECUTIVE

10+ years’ experience as a P roduction and Operations Head, Executive Producer and Creative Director

Management - Hire and manage staff, manage operations and department budget, coordinate, bid, direct and produce multiple simultaneous projects.

Pre-Production - B udget development, scheduling, concept creation, storyboard creation, location scouting, hiring directors, photographers, crews, post production and production companies. Production - P roduced and directed live action commercials, digital/web content, music videos, multi camera and green screen shoots, long format documentaries, corporate presentations and sales videos while working on locations and stages throughout the US and the world. Post-Production – Supervised, directed and managed all aspects of post-production including motion graphics, design and direction to compositing, effects and 3D animation, non-linear editing, supervised and directed color-correction sessions, pro-audio and studio sessions including music editorial, recording, mixing and music composition.

Experience

2012 – 2015: ( Divisions of Viacom)

2014 – 2015: V P, Creative Production + Operations VH1 Creative and Consumer Marketing VH1 i s an American cable television network owned by Viacom Music and Entertainment Group, a unit of the V iacom Media Networks division of V iacom.

Broke down silos and introduced new structure and best practices to improve process and communication between the groups producing VH1’s marketing campaigns. Better teaming resulted in increased creative productivity and cost savings.

● Oversee and Manage VH1’s annual $24MM Marketing and Production budget.

● Manage teams of up to 40 full time and/or freelance people involved in live action, post production, project direction, design and animation, creative development, print production, digital/social ideation and execution.

● Oversee selection and negotiations with 3r d

party vendors and manage all in house production,

post production and animation executions.

● Manage budgeting, utilization, production meetings, scheduling, casting, all contract negotiations, sound & image licensing, music, sound design and mixing.

● Foster communication between department managers. Encourage monthly and weekly meetings to share information and work flow ideas/concerns during and before the creative process.

● Partner with finance department in managing costs and budgets. Jointly solve problems in enforcing cost controls.

● Work with Department Directors to stay current on status reports and work flow. Ensure all team members understand scope of work and are included in project briefings. 2012 – 2014: Scratch ( A division of Viacom)

Head of Production + Creative Services

Scratch is a creative team that drives innovation by channeling the power of Viacom’s creative talent, cultural force, reach and connection to its audiences in new ways. Scratch needed to better organize its staffing, work flow and process. Broke down silos to enable proper communication between the internal departments in order to maintain consistency creatively, strategically and financially. Introduced a process which enabled better communication and team work.

● Managed the operations of the Film/Video, Digital, Experiential and Creative Departments.

● Interfaced with Senior Management teams to develop and implement creative goals.

● Supervised all aspects of media development/production from broadcast, animation design, print, digital, events, pitch theater and new business.

● Led and contributed to new business pitches, presentations and productions for internal and external Viacom Partners.

● Oversaw selection of production post production companies, directors and third party vendors.

● Managed budgeting, utilization, production meetings, scheduling, casting, all contract negotiations, sound & image licensing, music, sound design and mixing. 2009 – 2012: CDMiConnect ( A division of Cline Davis Mann) VP, Head of Production + Executive Integrated Producer As Executive Integrated Producer and Head of Production for the digital health awareness ad agency CDMiConnect, managed all the Film and Video production and Print work executed by the agency. Managed all production, post production, job management, creative development, client services, branding and staffing needs needed for the agency.

● Supervised all aspects of media development/production from broadcast, animation design, print, CGI, audio, digital and new business.

● Managed staff of: in house producers, editors, animation/CGI artists, production coordinator and technical support representative.

● Selected production companies and managed all in house post production and animation.

● Managed budgeting, utilization, production meetings, scheduling, casting, all contract negotiations, sound & image licensing, music, sound design and mixing. Achievements & Awards

● MM&M Award

Best Integration Program for Large Companies, G old: CDMiConnect and Eisai/PriCara for AcipHex

● Manny Award

Best Philanthropic Campaign for The American Heart Association: CDM New York

● Telly Awards

American Heart Association: Heart Won Victories – Charitable/Not-for-Profit: CDM New York Life with Tobi: Katz Family – Internet/Online Video – Editing: CDMiConnect 1999 – Present: Produce This

Executive Producer, Creative Director, Owner (Contractor) Work directly with advertising agencies, entertainment companies and corporations to create, manage and execute commercials, promotional campaigns, long format productions, direct response, P SA’s, test spots and web content for blue chip clients.

● Produce, create and/or write advertisements and web content for consumer products.

● Oversee all live shoots and post-production work including bidding, actualizing and scheduling.

● Produce, direct, hire, supervise and manage directors, editors, designers, audio engineers, production and post production staff of up to 10 people or more at a time.

● Utilized focus groups for feedback on products that were essential to ad campaigns.

● Produce test spots including: Animatics, Ripomatics, Quick and Roughs and Spec. Clients

● McCann/MRM Worldwide, Avrett Free Ginsberg, Cline Davis Mann, Verizon, Purina, Unigroup, Army, National Rent a Car, Wyeth Health Care, Discovery, CBS, MTV 1999 – 2008: Sony BMG ( Columbia Records, Epic Records, Legacy Recordings, Sony Classical) Executive Producer + Creative Director

Worked directly with Record Labels, Product Managers and Artists to create and execute HD and SD media content for Broadcast, DVD and Web. Projects included corporate presentations, artist sizzle/highlight reels, music videos, DVDs and EPKs. Television Commercials and Promos

● Project management included: creative direction, hire, supervise and managing directors, editors, graphic designers, audio engineers, production and post production staff of approx..10 people

● Coordinated schedule, budgets and content with Record Label Product Managers and Artists.

● Served as primary point person for vendor/third party relationships.

● Managed components of all live shoots including: bidding, actualizing and scheduling.

● Materials produced and created for the music industry have helped sell over 25 million units WW. Music Videos

● Conceptualized ideas in script or storyboard form that were presented to artists.

● Oversaw all pre and post-production including bidding out directors, production companies and post-production facilities.

● Produced and directed live action shoots.

● Produced and directed editorial process required for delivery of final product. Long Format and EPK’s (Electronic Press Kits)

● Hired and directed multi camera and ENG crews to film and record interviews and live action footage.

● Produced and directed 4-6 minute documentary style press kits.

● Created script ideas and dialogue.

● Researched and gathered materials for post-production edit and story.

● Responsibilities included bidding, actualizing and client management. DVD’s

● Produced and directed live performances, videos and promotional elements for DVD releases.

● Responsible for research and gathering of Film, Video and Audio archived materials.

● Supervised and directed Post-Production sessions while working directly with the artists.

● Delivered final product despite demanding schedules and budgets. Achievements & Awards

● Telly Awards

Bob Dylan "Let the Journey Begin”, Neil Diamond “Family Shot”, Campaign "The Osbourne Family Album”, John Mellencamp “Teardrops Will Fall”

● RIAA Certified Platinum and Gold sales

AC/DC “Family Jewels” DVD, Aerosmith “Oh Yeah! Ultimate Hits” CD, Journey “Greatest Hits” DVD, System of a Down “Steal This Album” CD, System of a Down self titled CD, Good Charlotte “The Young and the Hopeless” CD, Charlotte Church “Voice of an Angel” CD, Star Wars “The Phantom Menace” CD, Los Lonely Boys self titled CD

● Mobius Award

Campaign "The Osbourne Family Album”

1998 – 1999: JSM Music

Commercial Music Producer

Worked directly with Advertising Agencies and in-house Music Composers to produce and execute musical scores and jingles for Television and Radio Commercials.

● Created budgets and schedules with composers and engineers for multiple projects.

● Generated over $100k in business within 3 months.

● Hired and scheduled session players, arrangers and studio engineers.

● Worked with musicologists to identify musical rights and infringements.

● Clients included: United Airlines, Miller Genuine Draft, Blockbuster Video and Visa. 1997 – 1998: Tomandandy

Commercial Music Producer

Produced, Managed and Supervised music composers and arrangers to create original musical scores for Television and Radio Commercials.

● Created relationships with advertising agencies that within 6 months generated revenue over

$500k

● Produced recordings with symphony orchestras and session players in remote studios all over the country.

● Worked with musicologists to identify musical rights and infringements.

● Created bids and final budgets.

● Hired freelance composers and produced music for multiple simultaneous projects.

● Clients included: Gatorade, MTV, Miller Lite, Intel, Motorola and Midway Systems. Achievements & Awards

● Clio Award - F or music adaptation and sound design P.C.A.R. “Rewind”. 1996 – 1997: Wells Rich Greene

Commercial Broadcast Producer

Produced advertisements from conceptual story boards to the final on-air tv and radio spots.

● Worked with Creative Directors, Writers and Art Directors to produce and execute ad campaigns with budgets that ranged from $50k to $2Million.

● Responsibilities included: bidding production companies, directors and post-production facilities while keeping everything within budget.

● Produced test spots including: Animatics, Ripomatics, Quick and Roughs and Spec.

● Responsibilities also included Post-Production Supervising from Off-Line Edit, Color Correction, Online/Re-Conform to VO Record, Music Composition, Final Mix and shipping of Final Product.

● Clients included: Proctor and Gamble, Hertz, Ford, Heineken, Chase Manhattan Bank, Toys R’ Us, Tag Heuer Sports Watches.

Education: Rhode Island College, Providence Rhode Island, BA, Mass Communications

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