Objective: Bilingual Marketing Specialist with * years of international experience in the Marketing Program Management, Operational Marketing, Brand Management, External Communications, Web Marketing and Event coordination fields.

Key Skills and Experience:

5 Years of international experience in Marketing &

Communications including 2 years in Canada

Marketing Program Management experience

Web and E-Marketing expertise,

Brand Management expertise

MSc in International Marketing Tourism & events

Event coordination, organisation

Fluent in French, English and German,

Nominal skills in Chinese, and Italian

Ms Office: Word, Works, Excel, Power Point, Outlook,

Access

Windows, Mac, Internet Explorer, Mozilla Firefox,

SilverPOP, ExactTarget, Drupal, InDesign, Illustrator,

Dreamweaver, Neolane, Safari, SAP, notions in HTML.

Driving Licence

Achievements:

Operational marketing:

oEmailing Campaigns Strategies and Program Management

oMarketing and communications strategies implementation

oBrand management

oOn demand communication, daily feed for social media communication

oProactive marketing strategies coordination

oCustomer relationship management and marketing strategies

Internal and external communications:

oExternal communication strategies for BtoB and BtoC markets planification and implementation

oBrand salience and awareness increase

oEvent promotion management tasks and strategies including advertisement, proactive customer contacts

oCompany market shares increase through communication techniques including direct marketing

oCorporate international coordination

Event management:

oEvent coordination and organisation: corporate seminars, professional trainings, open house days, indoor / outside functions

oEvent/fair booths management & coordination

oEvent collaboration with third part

Web Marketing:

oResponsible for all the marketing actions: operational marketing, web marketing,

oCorporate website content management,

oEnhancing corporate visibility and reputation on regional and international markets: Switzerland, France, Germany

oEmailing Campaigns Strategies and Program Management

oNetworking, Social media management

oWeb advertisement, SEO, E-marketing campaign

oWebsite content and visibility development, community management

oE-special event organisation (contests, concours, draws)

oEmailing Campaign software migration project management

Portfolio Management:

oPartnership portfolio management: technology stakeholders, shops and other third parties

oClient portfolio maintain and development

oClient & business relationship management

oDatabase management: regular contact with candidates and other stakeholder to increase commitment

Recruitment:

oResponsible for maintaining and increasing SAP Consultant Database

oManaging the resourcing process from regular contact with consultant to clients feedback and invoice checking

Sales:

oProactive sales, Prospection

oSales duties,

oCustomer services and advices, account management

Customer Service:

oResponsible for customer satisfaction

oCustomer service enhancement

Working history:

01/14 – now – “E Marketing Platform Specialist” for “Optimal Payments”, Calgary, Canada

09/11 – 09/13 – “Marketing Assistant” for “Linalis”, Geneva, Switzerland

02/11 – 09/11 – “Sales and Recruitment Associate” for “K2 Partnering Solutions”, Geneva, Switzerland

01/11 – 06/11 – “Sales & Marketing Manager” for “Cosmos Consulting Agency”, Ottawa, ON, Canada

Part time job based on commissions managed remotely from Nice, France.

09/10 – 12/10 – “Account Manager” for “Luxottica”, Sophia Antipolis, France (Optical Industry)

03/09 – 09/09 – “Marketing Manager Assistant” for France, “trivago GmbH”, Düsseldorf, Germany (travel website)

09/07 – 03/08 – “Regional Marketing Assistant” for “1001listes” in Nice, France (on-line wedding list)

02/06 – 08/06 – “Marketing Mission” for “Sunterra Market” in Calgary, Canada (Gastronomy)

Education:

2006 – 2009: MSc “International Marketing with Tourism & Events” at “Napier University”, Edinburgh, UK

In Partnership with IPAG Business School, Paris, France.

Dissertation Title: Theme Parks Image & Marketing Offer: Concerns and Recommendations

2001 – 2006: Bachelor Hons in “International Management” at “IPAG” Business School, Nice, France.

Majors: Marketing & Human Resources

Dissertation Title: Multicultural Management in the South-East Asia

2006: Study Semester at “Mount Royal College”, Calgary, AB, Canada (Exchange Student Program)

Subjects: Human Resources, Management, German, Chinese

2005: Study Semester at the “University of Applied Sciences of Rosenheim”, Rosenheim, Germany (ERASMUS)

Subjects: Intercultural and Human Resources Management

2001: Baccalaureate in Economics and Mathematics (equivalent to A Levels)

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