Sayali Rajkumar Jaju (91-976*******) MBA (Marketing)
Personal Details:
Permanent Address: Jaju Niketan, Punjab Colony, Nasik Road, Nasik.
D.O.B.: 13-Aug-1992
Contact No: +91-976******* / 959-***-****
E-mail:- acryrq@r.postjobfree.com
Language Proficiency: English, Hindi, Marathi, Marwari, German.
Marital Status:Unmarried
Objectives
To pursue a challenging career with a company of repute in which my skill can be utilized to its maximum and where hard work will be appreciated, paving way for new business to my employer.
Area Of Interest:
Digital Marketing, Marketing Management, Advertising, Promotions, Branding, Events.
Educational Details:
Course
Institute
Board/
University
Year of
Passing
%
Class
MBA-2
K.K.Wagh Institute of Engineering & Research
Pune
2014-15
72%
Distinction
MBA-1
K.K.Wagh Institute of Engineering & Research
Pune
2013-14
68.5%
First
Graduation
Ashoka Centre for Business & Computer Studies
Pune
2012-13
62%
First
12th
J.D.C Bytco College, Nashik
Pune
2009-10
58%
Higher Second Class
10th
St. Philomena Convent High School
Pune
2007-08
84%
Distinction
Technical Skills:
Operating System: Windows, Linux
Language: C, C++, Java, PHP
Database: MS SQL Server, MySQL
Others: MS-Word, MS-Excel, MS-PowerPoint
Proficient in working with Internet
Project Details:
1) Title: Online learning License
Language: PHP
Brief Description: In this project a website is designed for applying for driving learner license.
Users can get their learning license online by creating their own username and password.
2) Title: Customer Awareness about Cloud Computing Technology
Timeline: 60 days
Brief Description: The internship was done in ESDS Software Solutions Pvt.Ltd Nasik.
In this project the awareness of Cloud Computing Technology was studied in the various sector.
Professional Experience:
Videocon Industries Ltd : 20th July 2015 till date
(Sansui & Kelvinator)
Designation : Management Trainee
Digital Marketing
Job Responsibilities:
Digital Marketing
• Responsible for communication to customers through various channels like SMS, Emailer & SEM with ongoing website Revamping & updating site time to time & SEO.
• Use of social media to build online audience for Sansui & Kelvinator
• Competition analysis and proposing new ideas to improve the buying or purchasing experience of customers more delightful
• Develop BTL communication, region specific events and promotions, leading to growth of consumer franchise and enhancement of brand equity at all customer touch points
• Manage all media initiatives including creative development to ensure sufficient exposure and reach to the right Target Audience. Media vehicles not limited to Print, TV, Radio, Digital etc.
Marketing Plan, Budget Utilization & Approval.
• Develop & execute marketing plan within budget to support business targets and objective
• Brand-wise & Product wise focus for keeping regular brand recalls to achieve Business Plan
• Adherence of Budget utilization within same month
• Adherence to PO generation before activity
• Coordination with branches all across for any BTL related activities
Retail Initiatives & Merchandise
• Design Catalogs & POPs,
• Get the design printed in the desired format
Event Management, Cross promotion & Tie –up
• Event Planning: Responsible to develop the budget and detailed plan in coordination with all the stakeholders to ensure successful execution
• Responsible to identify new venues and coordinates with all stakeholders and vendors to execute the promotional activity/event as per the plan and in a cost effective manner
• To develop tie up for Cross sales / Alliance / Joint Activation
• Responsible for Exhibitions / Activation / Sponsorship's / FTS
Marketing PPT & MIS
• Responsible for creation of marketing presentation
• Preparing monthly MIS
Vendor/Printer Coordination
• Manage BTL agencies, vendor & courier co-ordination on an on-going basis for smooth operations and value add to client
Management Skills
Good Communication skill, Leadership Quality, Time Management, Delegation, Willingness to learn new things, Disciplined and good etiquette, Positive thinker.
Co-Curricular Activities
Position held: Ascend Event
As Debate Co-coordinator
Attended Industrial visit to Mahindra & Mahindra, Nasik
Attended the Tech-Rel Soft Skill workshop
Attended the Tech-Defense Hack-track workshop
Participate in ADD-MAD show and painting competition in college
Participant of Dance and Rangoli competition
TechDefence IIT Bombay workshop
MS Advanced Excel Training workshop
Certificate Programming Course in C, C++
Certificate of Tech-Rel Soft skills Training
Certificate in Information Technology (MS-CIT)
Certificate of Internet Learning Program
Certificate of Elementary and Intermediate Grade Drawing Examinations
Strengths:
Flexibility and Adaptability to work in any environment
Willingness to accept any challenge
Good team player and positive attitude
Hobbies: Interacting with people, writing essay, listening music, drawing and painting.
Declaration: I do here by confirm that the information given in this resume is true to the best of my
Knowledge and belief.
Date: Yours Faithfully
Sayali R. Jaju
Place: Mumbai