My goal is to join a company whose vision I share and help them grow. I have thirteen years’ experience in growing and sustaining vertical markets with extensive national sales experience. Great communication, negotiation and sales skills, with specialized proficiency selling hardware and software for digital content creators. Strong advocate of database management as the primary tool to increase revenue and client satisfaction. Deep understanding of software development and managing product development to better match end user’s expectations.

SIGNIFICANT ACHIEVEMENTS

Technical advisor and helped draft legislation to get jurisdictional tax credits to home buyers with mobility issues.

Created a national umbrella for musicians to raise money for relief based non profits

Created bundled products with Fortune 100 companies to increase distribution.

Opened shows for the Ramones, Hootie and the Blowfish, Phillip Phillips, 10,000 Maniacs and more.

Charted on College radio by using guerrilla tactics and no marketing budget.

Negotiated and maintained new business development agreements with national and multi national corporations.

Performed above expectations in management of sales teams and channels.

Planned new products for sale and release and handled product launch

Thinking outside the box

PROFESSIONAL EXPERIENCE

Ashley Elevators/ Area Access, Manassas, VA – dealers of residential and limited use commercial accessibility products

Regional Sale for Greater Washington/ Baltimore area

October 2005 to present

Responsible for sales and business development for all product lines in the Washington, DC metropolitan.

Managed business to business transactions as well as direct customer sales

Handled technical planning with architects and builders for all local installations.

Created the Search Engine Optimization for the company’s website to generate sales leads.

Introduced the use of Customer Relationship Management with new data bases which increased the service side of the business.

Became known as a customer advocate in the industry and was invited to sit on Montgomery County Committee as a tech advisor for the Design For Life Montgomery program. See http://www.montgomerycountymd.gov/hhstmpl.asp?url=/content/hhs/ads/DesignForLife/DesignForLifeMontgomery.asp

Grew sales in a down market

Work Related Memberships:

MNCBIA Maryland National Capital Builders Association

NARI National Association for the remodeling industry

In-Sync, Bethesda, MD – Software developers for digital video editing tools

National Sales Director & Marketing Supervisor

July 2002 to August 2005

As North American Sales Director, responsible for entire product line, including product development from function to sales and distribution. Specifically,

Segmented the product line into professional and prosumer grades ;

Managed dealer network to handle professional products and created sales team to handle pro-sumer direct sales;

Developed release schedules designed exceed sales criteria. Only sales director in company history to raise revenues during period with no new product release;

Developed partnerships with large corporations like Matrox, Pinnacle, Fast, Panasonic, Newtek, BOXX and more. Drafted and approved trade agreements;

Created bundles with partners to expand distribution. Developed e-commerce plan and on line store to facilitate in the sales of downloadable products and upgrades;

Developed a support plan that lead to upgrade sales;

Company press liaison and representative at national and international trade shows, panels.

American Film And Video, Silver Spring, MD – Value-Added Reseller (VAR), Leading system integrator for broadcast production systems and software

Senior Sales

May 1998 to August 2002

As top salesperson of broadcast digital video editing systems and software,

Developed grass roots selling campaigns based on end user education and user groups;

Acted a company liaison to manufacturers;

Main closer for the company;

Managed Key Accounts;

Would routinely sell $100,000 in computer systems a month.

Initiated software user groups and regular seminars which grew a vertical market of loyal repeat customers.

INDEPENDENT, PRO-BONO & NOT-FOR-PROFIT ACTIVITIES

Artomatic- Board Member- Two Year term

See: www.Artomatic.org

Semi Professional Music Industry work:

Toured the east coast with original bands. Wrote, produced, released and marketed independent releases. Ran marketing and databases for independent record label. Open shows for The Ramones, They Might Be Giants, Hootie and The Blowfish, The Ventures, The Tubes, Joe Boxers, The Rembrandts, 10,000 Maniacs, Chuck Brown, Trouble Funk, David Bromberg, Peter Case and many more. Worked with Major label management. Handled contracts.

Color School

Currently perform with and write music & lyrics for the DC based band, Color School. Publicize & represent the band via a grass roots approach using social media and internet radio. See: www.colorschoolband.com/, www.facebook.com/ColorSchool and www.reverbnation.com/ColorSchool.

DV Capture

Created the application,DV Capture 1.0, the easiest and most reliable way to capture video to Windows PCs from miniDV cameras via firewire. Designed the application and wrote the functional spec. Managed development team to create the application from Alpha to public release. Sell it on Downloads.com to people who work in Digital Video.

PeaceDrum.org

Founder of this socially conscious music distribution hub. Formed a coalition of independent artists across the country that would raise awareness of progressive peace issues in exchange for digital cross marketing.

WillCallBooth.com

Created a web applications called WillCallBooth, a way for small independent artists to control their own events by making their own events and selling WillCall style admission with no service fees or per ticket charges.

CareerTV.com: freelance developer, wrote and designed the tables for the database. Short contract work.

TECHNICAL SKILLS

Software: Sony Vegas, Photoshop, ACT, GoldMine, QuotePro, MS Office (Word, Access, Excel, PowerPoint)

Development Tools: SQL, MS SQL, Visual Basic, HTML, Visual Web Developer, lite Oracle Skills

Web/Multimedia: Flash, Dreamweaver, Fireworks, SonyVegas, HTML, search optimization, Web administration

MEMBERSHIPS

MNCBIA Maryland National Capital Builders Association

NARI National Association for the remodeling industry

Washington Area Music Association

LICENSING

Licensed to sell Life and Health insurance with DISB, NIPR for Washington DC, Maryland and Virginia

EDUCATION

EDUCATION

Montgomery College Rockville AA 1983

School of Journalism Broadcast Television School

American University 1984 Undergraduate Studies

Major: Communications, print journalism

University of Maryland University College 2009-

School of Software development 4.0 GPA

REFERENCES

Mitch Alkon Esq.

Pasternak and Fidis

Bethesda MD

301-***-****

Ed Romanoff

President

PineRock

12 W 21st St

9th Floor

New York, Ny 10010

212-***-****

Ann Front

Former Manager at Ashley Elevators

804-***-****

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