Kayla M Naab
SEO expert and "content-preneur"
Aberdeen, WA
acrv00@r.postjobfree.com - 360-***-****
I am a wordsmith looking for a full-time remote/telecommute position in which I am able to spread my semantic wings and help your company take flight. Marketing/MarCom, content creation, and web presence management are my niches.
Authorized to work in the US for any employer
WORK EXPERIENCE
Lead Content Director
GotchaLocal
Company: Digital Marketing Firm for Chiropractors & Dentists Nationwide Responsibilities: Being the only content curator for this successful start-up. Writing and inputting SEO-friendly content, images, and videos through WordPress CMS. Knowing HTML & CSS basics. Creating press releases and blogs on behalf of our clients. Managing the private blog network, developing silo link structures, and performing "i- frame punching" on behalf of all clients.
Achievements: Since my start, nearly all of GotchaLocal's clients have seen a leap in Google organic scores & have seen subsequent conversions. Co-Owner & As-Needed Content Manager
Evergreen Elite - Remote
Responsibilities
My husband's company
I write content and help to strategize for our clients SEO & Social Media Management
Website Building - UX/UI & Mobile
Email Marketing
Co-Founder & Director
Pulchritude Press - Remote
Responsibilities
Conceptualized & Launched
Successful Non-Profit Literary Publication
Supporting & Endorsing Writing Talent
Online Publishing, Communications, Marketing
Promotions, PR, Email Campaign, Socials
Editing, Writing, Blogging, Video & More
Managerial & Directorial everything.
Freelance Writer
Masterful Semantics - Remote
Responsibilities
Writing freelance for companies & individuals
Recent industries include mental health, business, start-up, staffing, and automotive. I also do a bit of marketing consulting for young companies. Content marketing of any kind for any industry.
Teacher & Tutor
Various Schools - 2011 to 2013
Before entering into the marketing sphere, I was degreed and credentialed as an elementary school teacher. Between college and post-graduate work/volunteering I was able to teach or tutor students from every grade level PK-8 in my own classroom environment and beyond. Ask me more!
Business Developer
Angie's Playground - 2008 to 2013
Company: A homegrown gymnastics, tumbling, and guided play facility for children Responsibilities: From the ground up, developing this business alongside the owner including all internal processes, outbound forms, and scheduling faculties. Determining marketing goals and achieving those goals by creating all advertising and communication materials. Designing and freehanding the company logo from scratch.
Assisting in all facets of the design & execution of this 7 year old business, from day 1. Sr. Content Writer
Content Equals Money
Company: Elite Content Agency for Fortune 500 Companies & Beyond Responsibilities: Writing content for companies across all industries from medical to legal to construction to commercial. Creating keyword-rich yet readable copy for the web and print. Understanding the client and end-customer for all companies in question. Meeting very tight deadlines. Writing for the CEM proprietary blog.
Achievements: First writer to sign on at the senior level without a requisite junior level transition period.
Project Mgr. & Content Writer
Local & Nationwide
provider of websites from scratch plus a full-service marketing agency. B2B Powerhouse & local leader in their field. Responsibilities: Managing a team of onsite and remote workers including web developers & programmers, content creators, graphic designers, photographers, and more through Basecamp
& TeamWork project management software plus writing & managing web content across all industries. Being the primary front-facing contact for
all 100+ clients. Understanding & managing UI/UX experience. Educating clients on how to manage their websites. Monitoring Google analytics & demonstrating growth. Achievements: Offered a bonus incentive program & invited to learn additional strands of the business including sales and business analysis. Administrative & Optical plus Web Presence
Tri-County Eye Center
Company: A full-service private practice optometrist & optical retail store. Responsibilities: Performing all administrative tasks including phone operation, scheduling, filing, and front-facing patient greeting. Managing retail tasks such as merchandising new frames
& products, taking and placing orders from customer to vendor, and selling frames to patients. Billing to Insurance. Understanding ICD-9 codes. Managing web presence for the practice including the proprietary website and social media accounts. Creating print advertising for the practice. Maintaining client satisfaction.
Achievements: Redesigned internal forms and processes independently. Sole creator of advertising materials sent throughout the community via the Chamber of
Commerce
EDUCATION
Bachelor's
Eureka College
SKILLS
SEO, Basic HTML, UI/UX Management, Content, Content Management, Content Creation, Copywriting, Writing, Editing, Proofreading, Web Administration, CMS, WordPress, Joomla, GoDaddy, Marketing, Digital Marketing, PPC, Google Adwords, Google Analytics, Business Analysis, Curriculum, Research, Customer Service, Web Design, Advertising, Email Marketing, B2B, B2C, Merchandising, Blogging, Social Media, Press Releases, Journalism, Article Writing, Web Presence LINKS
http://Truebfolio.wordpress.com
http://evergreenelite.co
http://pulchritudepress.org
ADDITIONAL INFORMATION
+Consulting
I provide consultation for business development, SEO & web presence, digital marketing, & more.
+Freelance
I write & have written hard copy & digital copy for companies of all sorts via contract. WPM: 90+
Publication Listing in Web Portfolio
Volunteer for Ronald McDonald House, St. Jude, Local Sports Organization CSYA, Local Church Endeavors, ARK Animal Shelter, and much more!