Lexi

Xuan

Li

*** ***

Olas

Way

Unit

****,

Fort

Lauderdale,

FL

33301

•

(305)

998- 9648

•

acruxx@r.postjobfree.com EXPERIENCE

ZENDO,

Fort

Lauderdale,

FL

Smart

Home

Automation

startup

Director

of

Product

Management

and

Development December

2014

–

September

2015

• Product

owner

of

Zendo’s

home

automation

software

ecosystem: o A

HomeKit

compatible

iOS

app

for

iPhone,

iPad

and

Apple

Watch

that

controls

Zendo’s

SmartCam, SmartSensor,

SmartPlugs,

and

SmartBulb

and

more

than

20

third

party

manufactured

home

automation devices

o Cloud

subscription

plans

for

live

viewing,

event- based

and

continuous

recording

videos,

activity

logs

and push

notifications

o Customer

Service

Admin

Portal

and

Customer

Portal o E- Commerce

platform

• Defined

go- to- launch

product

strategy

and

translated

business

goals

into

realistic,

tangible

product

roadmaps

• Championed

agile

methodologies,

single- handedly

implemented

JIRA

and

Confluence

to

support

agile

product lifecycle

development

across

software,

hardware,

UI/UX,

marketing,

and

customer

service

teams

• Authored

app

user

stories,

complete

with

UI/UX

wireframe,

test

scenarios,

and

API

integration,

spanning

across full

feature

sets

including

user

account

management,

subscription

plan

services,

and

over

20

Smart

Home accessories

and

services

• Instituted

SCRUM,

set

up

Sprint

planning

and

prioritization,

story

point

estimation

and

retrospectives

• Systematized

Continuous

Integration,

code

reviews,

automated

testing,

and

bug

tracking

and

reporting

processes

• Directly

managed

QA

engineers

and

project

managers ENOVA

INTERNATIONAL,

Chicago,

IL

Publicly

traded

global

online

consumer

lender

with

over

$750

million

in

annual

revenues

from

over

millions

of customers

Business

Intelligence

and

Analytics

Manager August

2013

–

October

2014

• Spearheaded

Enova’s

first

BI

and

Analytics

department

and

reported

directly

to

Chief

Analytics

Officer

• Responsible

for

implementation

and

successful

delivery

of

enterprise- wide

loan

portfolio

financial

reporting, executive

and

operational

dashboards,

marketing

analytics

and

ad

hoc

analysis

• Managed

a

team

of

5

developers

to

build

key

business

metrics

and

identify

operating

trends

and

outliers Senior

Product

and

Project

Manager September

2008

–

August

2013 Micro

Line

of

Credit

on

Prepaid

Debit

Card

• Led

a

team

of

30

software

developers,

database

architects,

and

business

analysts

to

launch

nationwide

a

new line

of

credit

product

serving

200,000

customers,

lending

$20

million

per

month,

generating

$40

million

in revenue

annually

• Managed

the

full

lifecycle

of

product

from

market

requirements

to

product

release

including:

concept,

scope, specifications,

prioritization,

design,

implementation,

UAT,

quality

assurance,

deployment

and

maintenance

• Integrated

and

optimized

marketing

campaign

strategies

and

conducted

marketing

data

analysis

in

search

engine optimization

(PPC,

keyword),

social

media,

email,

referral,

organic,

TV/radio,

mobile

and

affiliate

advertising channels

• Designed

Interactive

Voice

Response

technology.

IVR

service

saved

over

$500k

in

operating

costs,

handled

40k calls

per

day,

funded

$2.5

million

per

week,

registered

150

new

customers

per

week

• Built

a

double- entry

accounting

platform

to

record

loan

lifecycle

transactions,

daily

settlements

and

cash reconciliations

with

banks

and

third

party

processors

and

vendors

• Overhauled

data

migration

logic

to

support

schema/table/field

transition

from

MS

SQL

server

to

PostgreSQL

• Accountable

for

delivering

on

all

aspects

of

strategic

product

and

platform

features,

including

front

and

back

end processes,

third

party

SOAP

API

integration,

bank

ACH

processing

&

merchant

account

debits.

• Set

up

a

call

center,

hired

and

trained

10

customer

service

representatives,

implemented

CRM

tool

and

created reporting,

monitoring

and

escalation

processes

• Identified

and

created

necessary

reports,

metrics,

and

analysis

to

track

and

validate

the

success

of

projects

• Managed

and

provided

leadership

and

direction

to

two

project

managers Consumer

Electronic

Bill

Payment

Solution

• Managed

product

lifecycle

of

online

underwriting

technology

servicing

BillFloat,

a

PayPal

backed

start- up company

partnering

with

3,000

recurring

billers

nationwide,

including

utility,

cable,

insurance

and

healthcare organizations

• Launched

multiple

B2B

integrations

of

a

secure

and

flexible

real

time

installment

loan

engine

platform

and

call centers

with

a

nationwide

network

of

registered

lenders

and

credit

reporting

agencies EDUCATION

KENT

STATE

UNIVERSITY,

Kent,

OH August

2008

• M.S.

Financial

Engineering

with

Honors UNIVERSITY

OF

ILLINOIS

AT

URBANA- CHAMPAIGN,

Urbana- Champaign,

IL May

2007

• B.S.

Electrical

Engineering

• Double

Minors

in

Mathematics

and

Business SKILLS

TECHNICAL:

MS

Office,

MS

Project,

Visio,

Gantt

chart,

OmniGraffle,

PostgreSQL,

Data

Warehouse,

Confluence,

JIRA,

Agile methodology,

Kanban

methodology,

SCRUM

master,

user

stories,

continuous

testing,

A/B

testing,

Beta

testing,

change control,

risk

management,

Google

Analytics,

Google

AdWords,

KPI

reporting,

MicroStrategy,

PCI,

ACH,

card

payment processors,

credit

reporting,

credit

bureaus,

credit

models,

iOS,

HomeKit,

SaaS,

AWS LANGUAGE:

Fluent

in

English

and

Mandarin

Chinese

(native

speaker)

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