Education
Master of Business Administration Newark, Delaware
University of Delaware, Alfred Lerner College of Business and Economics May 2015
With concentration in Marketing,
Bachelor of Science, Finance Lawrence, Kansas
University of Kansas May 2011
With Concentration in International Business
Professional Experience
Marketing Internship Thorofare, New Jersey
GGB Bearing Technology Feb 2015 – May 2015
•Assisting in implementation of the New Customer Experience Solution.
•Liaising with Global Marketing team on execution needs based on segment strategies.
•Learning and aiding CRM system administration and strategy execution.
•Performing analysis of marketing and sales data.
Graduate Research Assistant Newark, Delaware
University of Delaware, Alfred Lerner College of Business and Economics Sep 2013- Feb 2015
•Assist Professor Ajay Manrai on his marketing research.
Assisted Dr. Haynes on her management research and teaching.
Find, collect and sort data resources that is relevant to the researches.
Provide marketing analysis using existing data.
Provided feedbacks to students on assignments and exams from their strategic management classes.
Assistant Marketing Manager Qingdao, China
Qingdao Jonoon Group Co., Ltd Aug 2011- May 2013
Planned and implemented marketing communication, provided writing and editing supports to external communications on promotion material and news settlers.
Sales increased by 40% after introducing and implementing the social media marketing concept.
Helped initiate the strategic alliance with related businesses in the city, and developed collaborated relationship with 2 local banks, 1 golf club, 1 yacht club and several other high-end restaurants.
Coordinated with TV/radio program staffs on the company’s promotion events and campaigns, and organized online/offline marketing activities for the press and the customers.
International Settlement Intern Qingdao, China
Bank of China Qingdao MaidaoRoad Sub-Branch Summer 2010
Collected and checked financial documents needed for processing international settlements;
Introduced to customers services and financial products offered by the bank.
Processed basic international settlement documents.
Secretary Assistant Internship Qingdao, China
Shandong Yishui Mineral &Forging Co., Ltd Summer2008, 2009
Assisted processing invoices and orders as well as information collecting and sorting.
Managed basic daily operation tasks in the exporting department.
Coordinated meetings between managers and customers, made minutes for the meetings.
Translated relevant business materials when receiving foreign customers
Additional Information
Leadership experiences: Chair of Public Relationship at the University of Kansas Chinese Students & Scholars Friendship Association (CSFFA) and orientation coordinator at the University of Kansas, Public Relation in Student Senate (National College of Chinese Theater Art).
Interests: Travelling, hiking, music and cooking.
Language & Skills:
-Mandarin/Chinese.
-Proficient in MS Word, Excel (Pivot table), Power Point and Outlook.
-SQL, MS Access, Oracle CRM.
Membership: the National Society of Collegiate Scholars