Juvenal Israel Garnica

***** ***** *** **, **** N-201, Renton, WA 98058

acrmfv@r.postjobfree.com 425-***-****

ABOUT MYSELF:

I have 5 years of experience in Public Relations, social media, marketing and travel journalism. I have worked with different local and international clients in tourism, fashion, government, health and wellness, education and lifestyle.

SUMMARY OF QUALIFICATIONS:

● Bilingual (English and Spanish) – also intermediate in French.

● Enthusiastic leader and hard worker with specialized knowledge of tourism, fashion, and lifestyle.

● Strong media relationships in Mexico for further growth opportunities.

● Budget Management, event planning, relationship building: clients, suppliers and media; as well as annual strategy planning, crisis management, creative writing.

PROFESSIONAL EXPERIENCE:

3A WorldWide Public Relations Manager - August 2014 – April 2015

● PR manager, media contact, event planner for the following clients:

-Resolution1 (AccessData) - Target: Technology, Business, Distribution and Channels media.

- Cambridge English: Education, Lifestyle media.

- Sec Soda: Consumer, lifestyle, fashion media.

- FHipo: Financial and business media.

Additional Projects and collaborations: Ambassador of Portugal in Mexico, J.W. Marriott, Tourism of Oaxaca.

Another Company Public Relations Manager - November 2013 – April 2014 Responsibilities: Media planning and brand positioning by locating and participating in target events, media contact, selecting fashion looks for the press, manage editorial loans, influence contact and showroom supervisor.

●PR for the fashion brands: Adidas Originals, Stella McCartney. Brand Ambassador manager for Adidas Originals, Performance, Stella McCartney, Neo, and Blue Collection. Responsibilities: Media planning and brand positioning by locating and participating in target events, media contact, key fashion looks chooser for the press, manage editorial loans, Brand Ambassador manager and showroom supervisor.

Independent Writer - March 2013 – Present

● Travel journalist for www.elsouvenir.com, and “Latidos”, a Canadian Magazine. Writing about tourism and travel, hot spots, to do lists, gastronomy, business.

Cohn & Wolfe Public Relations Manager, - March 2011 – April 2013 and PR Assistant – March 2010 – 2011

●PR for the following brands:

- Mexico Tourism Board (government)- Public relations, annual strategist, media relation builder, intermediary between client and suppliers and also the agency staff.

- Calvin Klein and Michael Kors: Public relations, media brand builder, event organizer, editorial loans manager.

- Community and Social Media Manager for Belkin: Creating digital strategies related to public relations and information management (2012), and Hampton by Hilton Latin America (2011).

● As Public Relations Assistant (March 2010 – March 2011)

- Healthcare PR Assistant for: Bimbo Bakery and its "Pan-American Bimbo Award" and Coca Cola, with marketing the category and the unbranded Beverage Institute for Health and Wellness.

EDUCATION:

Bachelor's Degree: Communication Science

Universidad La Salle (2006 – 2010). Related: Mass Media, Creative Writing, Public Relations, Marketing.

CERTIFICATION:

2011 Neurona Digital Course on Marketing and Social Media

REFERENCES:

Erik Giesen Mercy Housing Area Director of Operations 425-***-**** Renton, WA

Chad Walters Centurylink Sr Enterprise Relationship Manager 360-***-**** Seattle, WA

Yary Austria Estrategia Total Finances Public Affair Manager +52(55) 6698.2933 Mexico City

Grisel Trejo Mas Comunicación Healthcare PR Supervisor +52(55) 1688.5499 Mexico City

Contact this candidate