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SAHIL KHARBANDA Toronto, Ontario, Canada

acrinm@r.postjobfree.com 647-***-****

https://www.linkedin.com/pub/sahil-kharbanda/2b/227/268 Professional Objective

To secure a full-time position in the Marketing department of a vibrant organization where I get to utilize my diverse skill set whilst contributing to the company’s evolution Core Strengths and Skills

Brand strategy development

Extreme attention to UX, design aesthetics and detail

Client/consumer behaviour analysis

Social media strategy and execution

Content creation

Proficient communication and people skills

Software skills: Basic level HTML/ C S S and working knowledge of Microsoft Office Work Experience

IndiGo (InterGlobe Aviation Limited) National Capital Region of Delhi, India Cross Channel Marketing and Advertising 2011 - 2014

Assessed advertising needs of numerous brands and media buying agencies and devised promotional strategies based on their product, budget and target market

Developed, planned and implemented co-branded marketing campaigns and cross channel brand promotions through IndiGo’s various advertising touch-points such as in- flight catalogues, targeted e-mailers, in-flight sampling, e-ticket and tray table branding, baggage tag and boarding card advertising

Abetted a significant increase in revenue from third party advertising through new alliances, up-selling and influencing the increase of benchmark rates for all advertising properties

Negotiated advertising commercials with media buying agencies as well as direct clients to effectively materialize sales

Critiqued artworks and advertisers in-line with IndiGo’s brand positioning

Devised, in the aegis of the senior management, monthly and annual advertising revenue targets

Identified and targeted new business opportunities through networking and research on market trends and innovations

Created standard operating procedures for all advertising properties/campaigns in order to reduce turn-around time and improve business efficacy

Handled all negotiations associated with advertising-related agreements

Tested and supervised various micro site projects with a core focus on user experience

Prepared and continually enhanced the airline’s media kit for circulation to prospective advertisers and partners

Carried out all invoicing and ensured timely receipt of payments from all parties

Mentored new team members and summer interns

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SAHIL KHARBANDA 647-***-****

Silicon Biztech Pvt. Ltd National Capital Region of Delhi, India Advertising and Marketing 2010 - 2011

Conducted market analyses and surveys to advise clients on their requirements for advertising through digital media

Liaised with various internal teams to carry out digital advertising campaigns

Developed marketing plans to achieve strategic business objectives for the organization

Represented the organization to prospective clients through conferences and product presentations

Conducted Lateral Thinking, Brainstorming and Team Building workshops to foster creativity and problem solving skills

Lobstick Lodge (Mountain Park Lodges) Jasper, Alberta, Canada Front Office 2008 - 2008

Met and exceeded guest needs by providing prompt and professional service and empathetically resolving guest complaints

Processed check-ins, check-outs, cancellations, walk-in reservations, room assignments and assisted guests with city information, dining/attraction/transportation reservations Education

World Education Services Toronto, Ontario, Canada

Canadian Equivalency: Bachelor’s Degree (four years) 2014 University of Sunderland United Kingdom

Bachelor of Science in International Tourism and Hospitality 2009 - 2010 Mohawk College of Applied Arts and Technology Hamilton, Ontario, Canada Diploma in Tourism and Travel 2007 - 2008

Awards

Good Citizen Award: Presented for proactively organizing and managing various international student events and acclimatization sessions at Mohawk College I-Admire Award: Presented for being a resourceful and admired role model to co-workers and displaying exemplary networking and team-building skills at IndiGo Volunteer Work

International Education Ambassador: Actively associated with the International Education department at Mohawk College; organized orientation programs and student meet-ups; conducted college and city tours to acclimatize new international students Student Volunteer at the Canadian Institute of Travel Counselors (CITC) Travel Affairs Show: Supervised the set-up of kiosks and collaterals for the show; welcomed participating companies; addressed guest enquiries

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