Blake Belden

734-***-****

acrf2h@r.postjobfree.com

@blakebelden

Certifications

Google AdWords

Google Analytics

Bing Ad Center

Experience

Search Marketing Specialist

*/**** - *******

Manages SEM as volunteer for non-profit organizations each having a

$120,000 annual AdWords budget. Develops and implements campaigns to

achieve organizational goals. Executes keyword research and expansion.

Consults with developers and writers to improve UX and engagement. Creates landing pages as needed. Manages accounts with AdWords Editor and uses Excel to break down data. Has increased sessions 615% and users 470% for bustersvision.org.

Marketing Coordinator

Gen110

6/2014 - 1/2015

Created marketing materials for internal, external, and channel clients. Provided creative direction, graphic design and facilitated day-to-day evolution of marketing collateral. Protected the brand in social media.

Marketing Coordinator

ArmorActive Inc.

11/2013 - 5/2014

Wrote content for web pages, press releases, blogs, and social media. Edited

HTML pages. Developed and executed SEO strategy. Produced reports with

data from Google AdWords, Google Analytics, Adobe Bc, and Pardot.

Advertising Manager

West View Media

4/2013 - 10/2013

Approached and maintained relationships with advertisers. Secured contracts and payments. Consulted with advertisers on layout and graphic design. Paid internship.

Marketing Intern

ArmorActive Inc.

5/2013 - 8/2013

Produced and altered web content to meet SEO and quality standards.

Gathered information from other departments and collaborated on campaigns.

Business Writer

The Daily Utah Chronicle

9/2012 - 4/2013

Contacted and interviewed start-up companies and local busineses to write

articles geared toward University of Utah students.

Education

University of Utah

Bachelor of Science, Strategic Communication

Design minor

Cum Laude

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