REGINALD M. DOBSON

**** **** ***** *****, ********, AZ 85225 • Home 480-***-**** or Cell 602-***-**** acqusw@r.postjobfree.com,

Business Development • Operations • Supply Chain

SUMMARY OF QUALIFICATIONS

A highly experienced Business Executive who has demonstrated the ability to lead diverse teams of professionals to new levels of success in a variety of highly competitive industries, cutting-edge markets, and fast-paced environments. Strong technical and business qualifications with an impressive track record of more than 19 years of hands-on experience in strategic planning, business unit development, project and product management, capture management, and system engineering strategies. Proven ability to successfully analyze an organization's critical business requirements, identify deficiencies and potential opportunities, and develop innovative and cost-effective solutions for enhancing competitiveness, increasing revenues, and improving customer service offerings

CORE COMPETENCIES

Business Development Process Reengineering Change Management

Operations Management Performance Metrics Definition CRM Program management

Strategic Planning Risk Management Contract Negotiation

Capture Management Supply Chain Management Manufacturing Management

PROFESSIONAL EXPERIENCE

2011-Current : CBR Medical Group – Business Development Manager (AZ, NM, CO, CA, NV)

Responsible for analyzing and forecasting healthcare markets within the five-state region. Recognized as the revenue cycle management expert in the Region. Worked with clinical teams to balance quality, cost containment, Health information management, federal and regulatory guidelines in clinics and Acute Care facilities. Collaborates with Marketing Executives and Referral Specialists to capture a specific patient population flow within a given market. Conducts reimbursement analysis and catchment area dynamics with individual practitioners, accounting execs, and CFO’s. Recommends capitol purchases, produced ROI proforma models, analyzed contribution margin and budget allocation within facilities. Adept at determining and correcting insurance billing errors and collections challenges to address revenue aging variances. Worked directly with product manufacturing and design teams, with private equity funding, and with ACO’s. Recommended various AR tools to facilitate revenue cycle management (Factoring, Lines of Credit, Pre-funding, cost containment, etc.) Managed 4 direct reports throughout the region. Sales pipeline worth $35M

2009 – 2011: Stereotaxis – Regional Business Manager (AZ, NM, UT, NV, CO)

Initiated and cultivated strategic relationships resulting in the establishment of Arrhythmia Centers of excellence within a 5 State region. Managing the C-Suite relationships within IDN’s, Hospitals, Champions and Key Opinion Leaders within the region. Responsible for cultivating the pipeline of capital equipment, cath lab construction projects, and collaborative Enterprise software purchases that range from $100K to $3M in cost. Produced the Business Analysis plan that outlines the competitive threat, ROI, Proforma, catchment area dynamics, and contribution margin for each prospective account in the region. Managed a 5 state region via direct report dynamics and CRM Software (Salesforce). Managed a sales pipeline worth $12M.

2007 – 2009: Medtronic- Medical Device (Spinal) –Senior Sales Representative

Conceived, developed, and implemented all strategic plans and presented to key decision –makers within the surgical device market of the greater Phoenix area.

Managed 4 Jr. Sales Representatives to exceed their quota for over 2 years

Wrote and implemented business plan for new territories

Territory exceeded dollar volume quota every quarter

Territory grossed over $4M in FY06

Awarded Sales Excellence Award in FY06 (125% to quota)

2003 – 2007: Medtronic- Medical Device (Spinal) –Sales Representative

Conceived, developed, and implemented all strategic plans and presented to key decision –makers within the surgical device market of the East Valley of Phoenix.

Territory exceeded total dollar volume quota every quarter of every year

Luxury cruise winner FY04 – Sold most product in the company in new product category

Earned two physician product exclusive conversions within 3 months

Doubled territory dollar volume in each year

Exceeded quota in all five product categories in FY04, FY05

Awarded Sales Excellence Award in FY05 (117 % to quota)

2002 – 2003: Triangular Medical LLC. – AZ Business Development Manager

Initiated the capture management life cycle to facilitate organized growth while increasing revenues and reducing expenses within the disposable medical equipment industry.

Managed all start-up requirements to establish initial accounts

Converted 7 Physicians to product exclusive contracts within 90 days worth $10M annually.

Wrote and captured $6M allograft contract for multiple facilities

Penetrated market within 180 days to produce $2M in new revenue from $0.

Produced all bids / contracts / and scope of work within the AZ market

Primary Company representative for all products / service inquiries

Generated business development opportunities through data mining / analysis

Hired and Trained salesforce of 4 representatives and 2 office staff

2001 – 2002: BOC Edwards – Regional Site Services Manager (Intel Corp. / Motorola) AZ, CA, MA

Responsible for the sales, marketing, business development, contract negotiation, Scope of work agreement, and management of all Chemical Abatement products, Site Services Staff, and Capitol Equipment within the Intel Corporation equaling over $70M.

Managed an installed base in 3 states -over 6200 Chemical Abatement Machines

Managed a team of 6 Sales Representative, 15 Engineers, and 8 Technicians

Responsible for all HR functions of entire staff

Managed P&L for Site Services Team

Increased revenues by $1.1M within nine months through deep Capture management; Re-establishing company products and services, as well as uncovering new customer needs.

Managed Profit and Loss for 3 states concurrently – Earning Best in U.S. distinction for 5 qtrs.

Wrote & managed 3 site services contracts / capture plans worth over $30M for products & services

Converted Intel account from 75% to 98 % product exclusive contract within nine months.

Increased market share from 80% to 92% within ten months.

1994- 2001: U.S. Army Logistics Manager: Major

Managed a fleet of 700 vehicles to include maintenance, repair, and upgrade programs

Managed 120 employees providing Logistics support to Military & Non-Military clients

Managed design team responsible for safety upgrades and retro-fits

Managed an operating budget of over $1.8M annually

Wrote operations plan that controlled transportation modes of travel in 5 countries simultaneously

Wrote and managed contracts for civilian vendors totaling over $3M annually.

Wrote operating procedures that planned the movement of over 3700 soldiers and $5M of equipment during conflicts / response opportunities world-wide

Continually rated in the top 1% of all peers within the same management field for over 7 years

EDUCATION

U. S. Military Academy, West Point, NY

B.S. General Engineering

Logistics Officer U.S. Army

TECHNICAL SKILLS

Kaizen Change Management Six-Sigma Leadership GANTT Project Planning Spin Selling

Channel Management Capture Planning PERT Project Planning Critical Path Method

PROFESSIONAL ORGANIZATIONS

VP of Housing Association Board of Directors

Chandler Youth Sports Board of Directors

U.S. Military Academy State Recruiting Coordinator

Military Academy Congressional Selection Boards

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