Education
JAMES MADISON UNIVERSITY Harrisonburg, VA
Class of 2013
Bachelor of Arts, School of Media Arts and Design
Converged Media Concentration
Film Studies Minor
August 2013
Advertising Concepts
Copywriting
Work Experience
GENERALI US BRANCH New York, NY
November 2013-Present
Marketing Analyst
Work alongside company executives to design, create, format, and oversee the production & distribution of marketing materials (including PowerPoint presentations, brochures, web pages, spreadsheets, and internal communications) for the U.S. Branch of the internationally growing Generali brand. Currently in charge of marketing our new product launch for Global Corporate & Commercial clients.
TRADING POST New York, NY
June 2013-October 2013
Server
Served as customers’ first impression to a brand new restaurant. Was responsible for keepings guests well-served and well-fed, and contributed to marketing efforts through social media and outdoor chalkboard design.
DIMASSIMO GOLDSTEIN New York, NY
May 2012-August 2012
Copywriting Intern
Worked as an assistant copywriter for the creative department. Was involved in the writing and “ideating” for each of the agency’s clients including Double Cross, TWC, FreshDirect, TradeStation, National Jewish Health, & Memorial Sloan Kettering.
Creative Intern
June 2011-August 2011
Gained experience in each department of the agency (and found my place in the creative department). Wrote copy for various clients including National Jewish Health and Double Cross. Returned to school with my first published ad under my belt.
RESPONSIVE MANAGEMENT Harrisonburg, VA
October 2011-May 2012
Researcher
Conducted public opinion and attitude surveys on behalf of a firm that specializes in natural resource & outdoor recreation issues.
Activities
SIGMA KAPPA SORORITY, DELTA RHO CHAPTER
November 2011-November 2012
Technology Chair
Developed website skdeltarho.com
Updated Twitter feed @JMU_SigmaKappa
CENTER STAGE PERFORMING ARTS CENTER
1996-2009
Competition Team Member
Studied jazz, tap, ballet, musical theater, hip hop, and pointe
Performed and competed nationally
Skills
Microsoft Office (Word, PowerPoint, Excel)
Adobe Creative Suite (PS, AI, ID, DW)
Copywriting (Print, Digital, New Media, SEO)
Remaining Calm, Cool, & Collected
Social Media (FB, LI, Twitter, IG, G+)
Adaptable & Problem-Solving Team Player