Lori Farmer
*** ***** **** **, ******** KY *****
Home: 270-***-**** - acqle2@r.postjobfree.com
Summary
Current goal: to find a reputable company where I can learn and establish steady, long-term employment. I have an
extensive sales and marketing background and have a fully established, dedicated home office. I am looking for a career,
not just a job.
Highlights
Customer Service Management
Telephone Sales SEO
Marketing Brand Awareness Building
HTML Social Network Marketing
MS Office Proficiency Ability to work both independent and on a team
Experience
Sales Consultant/Customer Support
January 2013 to June 2015
Sentry Technologies - Robert Grimes - 270-***-**** - Franklin, KY
inbound and outbound sales.
Marketing, answer phones, records keeping on the computer, generate leads
sales presentations for both individuals and businesses needing satellite installations and sales for Exede by
Viasat, Dish Network, and DirecTV.
Maintain company database
Update calendar for technicians. Schedule job and route installs for most efficient job matching for a territory that
included most of Kentucky and 10 counties in TN.
Cover front counter for Bluegrass Cellular store part-time as needed.
Call past customer list up for renewal on cell phone contracts to encourage them to renew
Recruiter/Owner
May 2012 to January 2013
TruckerJobs411 - Franklin, KY
Managed 4 recruiter team to seek passive and active candidate truck drivers for job placement with Metropolitan,
CRST, Malone Trucking, PTL and Schneider Trucking Lines.
HTML development of several websites and seo marketing for different short term contracts using the Internet
and social media to assist with lead generation and direct candidate sourcing
Contract Recruiter
April 2011 to May 2012
Courtney Raymond Consultants - Courtney Raymond - 713-***-**** - Franklin, KY
Passive candidate sourcing of Financial Advisors for Merrill Lynch.
Creation of marketing/recruiting campaign that was responsible for adding over 60 new commission-based
Virtual recruiters to CRC's staff.
Developed the Virtual Recruiter University, currently used to train new recruiters.
Owner
September 2009 to April 2011
LEAnderson And Associates - Mac McWhirter - 864-***-**** - Franklin, KY
Marketing and design firm, specialized in passive candidate recruitment and web brand marketing.
Resume Rewrites and candidate coaching
Created toolbox applications for special client needs in recruiting, sales and marketing industries.
Website implementation, social media branding projects and SEO optimization
Business tool development, and resource management.
Owner/Productions Manager
June 2008 to September 2009
Dreamcatcher Enterprises - Bowling Green, KY
Trailer manufacturing company specializing in specialty trailer fabrication to meet customer needs
Customer acquisition using Ebay, Craigslist, Facebook and other online methods across the US
Trailer design and blueprinting per customer specifications
Fabrication of parts, cutting of steel to meet part requirments
Welded trailer parts to complete design
Painting
Managed 3 man fabrication team. Able to process up to 3 trailers in a 5 day work week
Record keeping, invoicing, customer management, business administration, payroll
In 15 months, over 64 custom trailers were built.
Internet Researcher
May 2007 to May 2008
Roasberry and Associates - Littleton, CO
Telephone Profiling - Lead Generation.
Managed company database
Lead generation
Research and phone profiling.
Logistics Clerk
May 2006 to October 2006
ESL Logistics Mark Ellams - No phone available - Knoxville, TN
found loads for ESL to broker
arranging and dispatching trucking companies to pick up the loads brokered.
Specialized in LTL freight across the country and produce goods out of Texas.
Created bills of lading, verification of insurance, licensing and credit checks on commercial clients.
Designed web portal for company
General Web/Product Developer - Internet Researcher
March 2002 to June 2006
D&L Anderson Enterprises/BeMyISP Hosting - Mac McWhirter - 864-***-**** - Franklin, KY
Client Services - SEO - Promotion - Recruiting Services - Reference and Education Verification - Lead
Generation.
Marketing and client development
Client support via email and phone, document creation for both presentations and display via the web or Power
Point, research, general office support, website creation, program support, IT duties including security design
and maintenance.
Custom graphic design, server maintenance, logo design, custom business cards, e-cards, letterhead, web
presence marketing consultation and business
Photography tasks including graphic creation for brochures, media, and websites.
Provided custom recruiting solutions and lead generation for many clients in sales and marketing industry.
Worked split-fee agreements in medical, technology, engineering and executive recruiting industry.
External Reference Verification Specialist
August 2003 to December 2004
Sterling Testing Systems - New York, NY
Internet research for current contact information of companies that had changed addresses or to verify that a
company was no longer in business.
Responsible for both overseas and US reference verifications.
Extensive records keeping and maintenance of files housed on the company server and accessed via the web.
Customer service/Database Manager
December 2001 to August 2003
Rabbit Connection - Walhalla, SC
Client support via email and phone, Internet research, document creation for web viewing, database construction,
modification and maintenance, program support, customer service, marketing, customer account setup and
maintenance.
Product marketing and development.
New Accounts Manager
July 1999 to December 2001
J&M Distributing - Bowling Green, KY
Initial contact and setup of fundraiser cards with national pizza chains
Phone sales
Customer service
Proof creation using Photoshop and PageMaker
Data entry, and research.
Opened new marketplaces by finding both business participants featured on the cards and organizations to sell
the cards.
General Support/Disc Jockey
May 1995 to June 1998
Franklin Favorite/WFKN - Franklin, KY
Phone sales
Customer service
Newspaper subscriptions management
Customer database management
Typesetting
Maintained broadcast equipment. Kept meteorological statistics, changed song tapes, ran a 73 channel
soundboard
Janitorial duties, record keeping and mailed of reminders and receipts for newspaper subscriptions.
Increased the subscriber base by 1000 new customers
Personal Information
Fully functional home office that includes Quad Core computer system with Windows 8, 8 gig of memory. Internet
is DSL through ATT. A second computer system is also a Quad Core HP All-In-One with Windows 8 and 4 gig of
memory.
Dedicated office space that can be locked from inside and outside.
Over 20 years of verifiable experience in sales, marketing, customer service and phone sales.
Additional Information
I am an extremely driven, hard-working individual that enjoys working independently but can also work on a team. I love
working with people. If given the chance to work for your company, I will give you 100% every day. My eclectic skills is an
asset to any company that hires me. I am flexible, honest and a team player. I would love the chance to earn your business
and your trust. You will find I am loyal and always try hard. I am not scared off by new challenges but face a new task with
enthusiasm. Give me a chance to show you what excellence is.
Skills
Sales Software: Salesforce.com, Vtiger, Zoho
Desktop Publishing Software: Photoshop, Illustrator, HTML, layout design
Web Design Skills: HTML, PHP, CSS, SEO, customer interactive design, logo design, photography, CIW Site
Designer certified
Other skills: customer service, phone sales, marketing, social media marketing, client support