Anshul Sharma acq5pb@r.postjobfree.com +91-991-***-****

Profile Summary

Anshul is the product manager for B2B/B2C eStore product, currently being used by 12 customers globally; a content driven ecommerce platform integrated with digital marketing tools. Anshul is responsible for product development, product backlog management, product revenue, product marketing and business development. Anshul is instrumental in defining product vision, working with IT, Sales and marketing divisions to ensure revenue and customer satisfaction goals are met. Anshul’s strength lies in conceiving new ideas, defining Product Roadmap in sync with the company vision and taking care of the triple bottom line - People, Planet, and Profit. Anshul is an MBA graduate with 7 years’ experience in Digital Customer Experience Management, Content Management systems, Social collaboration, Digital marketing, Process automation, and User experience management; Breaking High level Product Themes into actionable prioritized features (User Stories) per release and Managing Product Communications. Anshul has demonstrated strong analytical skills and ability to influence while working on strategic initiatives. Anshul has worked with clients globally and believes in simplifying things. Skills

Product Management Business Analysis Digital Experience

Product strategy and vision

Market/Product Requirements

Document (MRD/PRD)

Minimum Viable Product

Business planning – KPI’s

Revenue projection

Tracking, Reporting,

Product Marketing

Product Evangelize

Stakeholder Management

User Experience Assessment

Product Lifecycle Management

Requirement Storyboarding –

White boarding, workshops

User Interface Wire-framing

Agile Scrum methodology

Sprint Planning

Product Backlog Management

Usability Testing

Post implementation review

Root Cause Analysis

User story & Use cases

Customer Experience Management

E-commerce

Digital Marketing

Product Evaluation

Campaign Management

Process Consulting

Document Management System

Social Collaboration

Process Improvement

User Experience Management

SEO, SEM, Adwords

Web Analytics

Professional Experience

Tech Mahindra Manager May 2012 – Till date

Product management

o Product Manager for B2B Easy Store platform to set up a content driven commerce platform integrating with SFDC, marketing automation, ERP and other legacy systems. o Define product roadmap and solution portfolio (MRD, PRD, User experience wireframing and MVP) o Identify, analyze, and prioritize geo specific product requirements by evaluating the economic and strategic costs and benefits in discussion with clients and industry analysts o Work closely with design and project management in an agile environment for product development o Creating and maintaining the User Story and Defect backlogs o User story prioritization, release planning

o Driving scope decisions for Iterations and individual User Stories with the Engineering Team o Stakeholder management – Customer, Alliance and Senior Leadership o Business plans and go-to-market plans for the product o Bid management process, lead qualification and customer workshops o RoI calculations for efficiency improvement, cost-benefit analysis and sales & marketing improvement

Consulting

o Helped a Semiconductor manufacturing major in US to implement their eStore for B2B & B2C customers and increase online sales revenue by 200%

o Helped a US based global utilities company to standardize their B2B platform globally (14 websites) for customer experience & e-commerce initiative providing a cost saving of 65% o Assisted US based health insurance client to manage their content across organization by process modeling for Provider 360 initiative, reducing provider onboarding time by 60% o Helped Asia’s largest low cost airline to increase employee collaboration & improve efficiency by 75% by managing document across 8 departments in 3 countries through process automation o Designed the project charter management process maintained by PMO team in collaboration with various departments for Banking Client, Canada

o Helped a South African social media company with 40 mn users to improve user experience with optimized platform features and search optimization Anshul Sharma acq5pb@r.postjobfree.com +91-991-***-**** Logica Pvt. Ltd. IT Consultant Jan 2011 – Apr 2011

Involved in requirement gathering & end to end implementation of business requirement for an Europe based Insurance client. Responsible for consultation on business

Handled cross cultural teams in France and Netherlands to implement Insurance compensation project (Euro 15m) for premium customers.

Provided Liaison between the client subject matter expert and Logica team

Involved in project initiation, effort estimation, resource planning and closure activities, like reporting and deliverables for my projects.

Infosys Technologies Ltd. Senior Systems Engineer Aug 2007 – Jan 2011

Wide domain knowledge (Manufacturing, Retail, Supply Chain and Logistics)

Planned Business Continuity, Business Impact analysis and Risk assessment for 13 of the top 100 accounts as a part of Business Continuity Management System

Responsible for requirement gathering, creating functional and technical design, development and testing

Handled team sizes from 3-8 members. Responsible for Planning, tasking, delegation, monitoring, feedback, skill upgrade, competence management, career planning, motivation & mentoring of the team

Interaction with U.S. and European Client to understand the Business Requirements for any enhancement or issue and then mapping the requirement to feasible solution.

Responsible for south-east Asian Vendor management services for a fortune 500 retail client.

Led a 5 member team to implement the new EU VAT rules for a Logistics client costing Euro 10m. Tools

Content Management – Acquia Drupal, Adobe Experience Manager (Adobe CQ), Alfresco

Social Collaboration – Drupal Commons, Jive

E-commerce - Magento

Process Management – Pega

Analytics – Google Analytics, SEMRush

Project Management – Version one, Microsoft suite, Base camp Courses – Product Management

New Product Development – Great Lakes Institute of Management

Strategic Marketing– Great Lakes Institute of Management

Digital Marketing – University of Illinois (Coursera)

Successful Negotiation – University of Michigan (Coursera) Trainings and Certifications

AWS Business Professional Course

AEM 6.0 Business Practitioner Course

Acquia Drupal Training

Alfresco functional training

Google Analytics Professional Course

Educational Qualifications

2011 –2012 Master of Business Administration (MBA) Great Lakes Institute of Management

2003 – 2007 Bachelor of Technology (B.Tech.)

Jaypee Institute of Information Technology University (JIITU), Noida

Contact this candidate