PERSONAL SUMMARY

Passionate about Digital Marketing. Search Marketing specialist with

experience working for global and local markets. Looking forward to explore

more fields into digital media in the future. Currently, certified by

Google AdWords Avanced exam, Bing Advertising and Yandex Expert.

Additionally, fluent in Spanish and English.

PPC Analyst

+44-783*-***-*** - acpyid@r.postjobfree.com

9th of March 1990

LADY MORALES

WORK EXPERIENCE

PPC GLOBAL ANALYST October 2014 - Actual

iProspect - www.iprospect.co.uk

. Working with Microsoft Mobile as a client supporting the search team

to devise and coordinate global strategy across multiple markets,

. Weekly analysis of Top markets performance according to the goals

established quarterly, aligning agency and client objectives.

. Daily account audits to ensure to monitor the application of global

strategy and continually optimize accounts.

MARKETING ANALYST PPC September 2013 - September 2014

Expertos en Adwords - www.davidrodriguez.co

Create and optimize keywords for the campaign requirements

Analyse the market and industry managing several accounts and look after

each client.

Create impact and call to the action through the campaigns

Support Marketing Director

ACCOUNT&PROJECT MANAGER - June 2013 - September 2013

E-mport Colombia - www.e-mport.com

. Collaborate to conduct benchmarking studies for the project.

. Perform analysis and strategies with customer's goals.

. Manage, monitor and evaluate the development of the projects in

charge.

APPRENTICE CONTROLLING - August 2012 - February

2013

NIVEA - BDF S.A - www.beiersdorf.com.co

. Project development tool using Excel and VB optimizing 60% uptime in

data collection logistics KPI's monthly.

. Marketing reports and control of marketing budget of brands as NIVEA.

. Validate the marketing department purchase orders, investment and

campaigns using SAP.

EDUCATION

UNIVERSITY OF ULSTER September 2013 - September 2014

Master of Science in Marketing - London, United Kingdom.

ESCUELA COLOMBIANA DE INGENIER A JULIO GARAVITO January 2008 - December

2012

Bachelor of Engineering in Industrial Engineering - Bogot , Colombia.

.

INTERESTS

Digital Marketing

Technology

Languages

Travelling

SKILLS AND COMPETENCIES

I have good working knowledge of MS Visual Basic, basic HTML and Excel,

plus basic set up web page CMS in design skills by Joomla.

Daily use of the following software programs: Marin, Atlas, DS3, Google

AdWords, Bing Ads, Google Analytics, Yandex, Tableau, and all Microsoft

Office programs.

REFERENCES

Available upon request.

Lady Morales: +44-783*-***-*** - acpyid@r.postjobfree.com

Contact this candidate