DIRECTOR OF SALES AND MARKETING

Qualifications Profile

Results-driven, performance-focused, and strategic professional, offering

comprehensive experience in business-to-business sales, profit and revenue

development, and client relations. Equipped with strong multitasking skills

in executing and directing initiatives for the company and customers. Armed

with well-defined organizational, problem-solving, and time management

aptitudes. Articulate communicator with bilingual fluency in English and

Gujrati.

Areas of Expertise

General Management and Supervision New Business Development

Strategic Planning and Implementation Sales and Marketing Optimization

Continuous Process Improvement Regulatory Compliance and Standards

Accounts and Client Base Expansion Cross-Functional Leadership and

Channel Sales and Distribution Collaboration

Training

Professional Experience

NITAI Partners, Inc. ( Pittsburgh, PA, USA

Vice President, Sales and Marketing 2014-Present

< Capitalize on industry expertise in assessing market trends, customer

base, customer traffic, and sales and marketing campaigns.

< Developing and executing business plans for fiscal year and drive efforts

to keep the sales team motivated, including, identifying and managing

sales staff compensation and incentive programs.

< Render expert oversight to cost of sale, market share, new market,

profit, revenue, and sales growth

< Provide strategic leadership to business branding NITAI Partners.

Career Highlights:

< Earned recognition for developing new business through implementation

of pioneering sales and marketing strategies, in alignment with the

company conditions.

< Established and maintained harmonious relationship with key customers,

sales teams, and new partners.

< Made significant contributions by restructuring sales and marketing

materials and content, and swiftly identifying areas of improvement in

customer attention

Atrium Innovations ( Quebec, Canada

Director, Business Processes - Order to Cash (Sales and Marketing) 2012-

2014

< Spearheaded the development and implementation of two e-commerce websites

for Pure Encapsulations and Douglas Laboratories.

< Directed consultants in executing a state-of-the art enterprise resource

planning (ERP) system to minimize identified gaps within the business

workflow of daily operations within order-to-ship, including sales,

marketing, e-commerce, distribution and channel sales.

< Took charge of structuring, modeling, and assessing business processes

within Atrium's healthcare practitioner channel to obtain double-digit

growth through sales and marketing while retaining high standards around

customer experience.

Career Highlights:

< Utilized Oracle OBIEE to formulate innovative designs and strategic

processes for a global reporting and analytics system, and improve

efficiency in tracking business processes, sales, marketing campaigns,

operation, forecasting, and inventory control.

< Redefined current sales, marketing and operations processes for Pure

Encapsulations, Douglas Laboratories, and Klean Athlete while

overseeing the Project Team in ensuring successful completion and

implementation of documented business requirements.

< Extensively examined current operations and provided recommendations

for changes and enhancements to align with and meet corporate

objectives.

< Ascertained complete implementation of sales and marketing initiatives

to meet annual targets through active participation in all executive

management meetings.

< Played a major role as part of the Executive Management Team to

communicate with C-level executives on quarterly presentations and

monthly updates relevant to ongoing projects and decision-making

processes.

Pure Encapsulations (An Atrium Innovations Company) ( Sudbury, MA

Sales Manager 2009-2012

< Rendered expert oversight to all aspects of business development,

including management of distributors across all channels.

< Routinely examined and analyzed Nutriceutical market trends to maintain

competitiveness of the pack; introduced new concepts, products, and

strategies.

< Offered effectual support to the Marketing Department in developing a new

clean look for company branding.

< Formulated innovative sales approaches and monitored all targets, while

providing support and leadership to the Sales Team to ensure achievement

of all goals.

< Strategically oversaw all channel sales initiatives, relationships, and

partnerships with the third party distributors and web resellers.

Career Highlights:

< Made significant contribution to the development of marketing

strategies to boost sales and brand the company with its own DNA.

< Successfully drove initiatives to penetrate new territories to

generate new businesses while meeting corporate goals of 13-15% growth

annually.

< Directed the Sales Team of 17 sales representatives to efficiently

handle approximately $25M in total revenue

< Singlehandedly and seamlessly handled the company's top 150 key

accounts.

Sales Representative 2008-2009

< Keenly analyzed the accounts overall growth, and designed strategies to

expand accounts based on physician interest.

< Built and maintained positive work relationships with each accounts to

ensure delivery of outstanding customer service while securing brand

loyalty.

< Attended tradeshows to interface with physicians and improve knowledge of

company products and services while opening new accounts.

< Served as primary technical resource and mentor for new sales

representatives.

Career Highlights:

< Exemplified marketing expertise in overseeing 350 accounts, and

successfully achieving 15% year-over-year growth.

< Gained recognition as the consecutive salesperson of the quarter

annually.

< Acted as the key sales representative for all large and high profile

conferences, while leading 15 sales representatives.

Education

Bachelor of Arts: 2006, University of Massachusetts ( Boston, MA

Professional Development

Fred Pryor Seminars Franklin Covey Presentation and Management Training

Technical Acumen

Oracle (JD Edwards, OBIEE, Sales Cloud, and on Demand) ~ Constant Contact ~

Magento E-Commerce Platform

ERP Systems ~ Microsoft Office Application ~ Business Intelligence and E-

Commerce

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