Sumati Sarashwat

** ******

+91-783******* acps5x@r.postjobfree.com

Career Objective

To become proficient in market research and industry analysis.

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To continuously improve upon my skill set and keep moving towards more responsible roles

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in the organization.

Academic Achievements

Degree Year Institute/ Board % / CGPA

MBA 2013 2015 RGIPT, Noida 7.49

B.Tech(Computer

2008 2012 SKIT, Jaipur 74.7

Science)

Class XII 2008 DPS, Jodhpur 80.8

Class X 2006 St. Dominics, Mathura 93.0

IBM Certification in DB2 and Application fundamentals, 2010.

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Received Scholar badge for two consecutive years 2007 and 2008. Awarded AITSE Scholarship, 2004.

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International Informatics Olympiad (2007) attained a state rank: 34, Olympiad rank: 901.

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C++ certification with distinction from NIIT (2006). Merit scholarship (2006) for highest marks in

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AISSE exams in mathematics (98%) & social science (97%).

Professional Experience

Jeevom.com, Intern Product Analyst April 2015 Present

• Carry out market research to identify opportunities for making changes to

existing product and visualizing new product verticals

• Making presentations about the proposed product verticals

Roles and • Responsible for documenting functional requirements with guidance and

producing detailed functional specification

Responsibilities

• Publish research reports to identify gaps in the market we can meet

• Identifying the ideal target market for a product launch

• Develop use cases and execute test cases.

Tata Consultancy Services Limited, ASE Trainee Jan 2013 July 2013

Roles and Responsibilities

Sumati Sarashwat

24 Female

+91-783******* acps5x@r.postjobfree.com

ILP Program: Completed ILP training in UNIX/CPP domain. Developed a project on postpaid mobile

services for customers using CPP and Oracle 11g.

Internships And Projects

Ramtech Software Solutions Pvt. Ltd, Noida Apr 2014 Jun 2014

Market Research and Entry Strategy for Western Europe & Canada

Market Research on the infrastructure sector of the region and designed an Entry Strategy for

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Business Development in Western Europe.

Developed presentations for the management. Carried out a competitor analysis for the organization.

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Met with clients and made presentations for BIM software sales.

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RGIPT, Noida July 2013

Present

Business Analytics Project

Consolidated a database for inviting customers to an event by suggesting the customer mix, sources to

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acquire new customers.

Articulated strategies for promotion and presented using IBM Tableau as a dashboard.

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Market Research on packaged foods

Studied the impact of psychographics and situational factors on consumer buying behavior of

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packaged food.

Conducted factor analysis and regression using IBM SPSS Statistics.

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Banking and Insurance Project

Studied the spread of insurance to the rural sector, the various policies introduced and the existing

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challenges.

International Finance Project

Compared India’s FDI policies with other countries and analyzed the policy initiatives which led to

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opening of Indian economy.

Sumati Sarashwat

24 Female

+91-783******* acps5x@r.postjobfree.com

Studied how other countries brought in policy changes on a timeline.

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Consumer Behavior Project on Mobile Brands

Quantified the consumer perception of mobile brands based on their responses on a standardized

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brand experience scale.

Worked on chi square and t tests using IBM SPSS Statistics.

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Managing Retail Business Project

Studied the promotion strategies of Big Bazar and its impact on consumers by administering a

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survey.

Prepared a term paper on retail strategies of Shoppers Stop vis a vis Pantaloons Fashion & Retail

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Limited.

Supply Chain Management Project

Designed a contract for ethanol sourcing by OMCs with a penalty clause for breach of contract

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keeping in mind the interests of the Ministry of Agriculture, ISMA and MOP&NG.

SKIT, Jaipur Jan 2012 May

2012

Online Polling System

Completed on the project using J2EE and DB2 providing an interface for polling for maximum voting

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and providing convenience to people.

Bharat Petroleum Corporation Limited Jun 2011 July

2011

Dashboard for Server Management

Developed a dashboard for remote server management using ASP.NET, C# to reduce server downtime.

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Sumati Sarashwat

24 Female

+91-783******* acps5x@r.postjobfree.com

Tools Known

IBM SPSS: Using SPSS for different market research techniques such as Multidimensional scaling, Factor

analysis,Conjoint Analysis for new product development, Discriminant analysis etc.

IBM Tableau: Translating data into optimized database queries and presenting on a dashboard. Ability to

see patterns, identify trends and discover visual insights.

Google Analytics: Tracking the demographics and behavioral patterns of customers on a website.

Improving the visibility of a website to using organic word searches and segmenting the traffic. Designing

house ad campaigns to promote an app free of charge using AdMob.

MS Office: Extensive use of Word, Excel and PPT throughout the course of MBA to prepare various

reports, creating different models and making presentations of various assignments.

Other Activities

Active member of college newsletter committee. (July 2013)

Positions of •

Team lead for a team of 6, for a simulation project during ILP, 2013.

Responsibility •

Certification by Green (R)evolution: ’Action Against Climate Change’, 2014.

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Extra – Curricular • Certificate In Project Management (CIPM) under I2P2M, 2014.

Activities Active member of the ‘Swachh Bharat’ Program of college, 2014.

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Conducted an inter college event Junkyard in college annual fest, 2011.

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