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Sales Manager

Location:
Bentonville, AR
Salary:
140,000
Posted:
April 23, 2015

Contact this candidate

Resume:

DAVID B. BROWN

**** ********** ******* - ******, ******** 72758

Phone - 479-***-****

email - acpcge@r.postjobfree.com

LinkedIn URL: www.linkedin.com/in/davidbrown662

Executive Summary

Multi-faceted manager with a variety of Sales, Marketing and Management

experiences. A team player that demonstrates the ability to work

successfully across multi-functional groups to effectively achieve

collective organizational objectives. A natural leader with proven

performance in the areas of strategic design, development, implementation,

and management of a large-scale domestic and global operations.

Known and appreciated for vision, team management, and motivation skills,

creative problem solving, and achievements in delivering superlative

outcomes in driving growth in revenue and profitability. Ability to solve

complex problems and generate changes in processes that lead to continually

better operating results.

Core Competencies

Sales and Operations Management Key Account Management

New Market Development

P&L Responsibility Global Account Management Oral, Written

& Presentation Skills

EBITA Delivery Quota Setting & Attainment New Product

Launches

Strategic Corporate Planning Corporate Acquisitions Business

Start-up

Account Planning Process Development Employee Development Wal-

Mart Branded/Private Label Selling

Account Planning & Integration Forecasts & Projections

Public Relations development

Recent Employment History

SAGER CREEK VEGETABLE COMPANY (formerly ALLENS INC.) (2006 -2014)

Vice President of Retail Sales (04/12- 10/14)

Siloam Springs, Arkansas

Responsible for all aspects of retail canned for Branded and Store

Brands at all US and International Accounts and direct report to CEO and

Private Equity Board of Directors. Responsible for P&L, EBITA, developing

the trade spending plan, annual budgeting, annual forecasting,

marketing plan and budget, public relations interviews, new item design,

new item launch plans. Manage direct reports of 8 regional sales

managers, 5 Customer Service Representatives and 28 Independent

Brokers throughout the United States and set quota and budget goals for the

sales organization.

. Controlled $323 MM in total sales

. Responsible Branded and Private Label Canned Vegetable line at Wal-

Mart

. Responsible for trait expansion on 7052 new points of branded

distribution at Wal-Mart

. Managing GMROI growth within Wal-Mart for total category.

. Developed Trade Marketing Plan that drove growth on Store Brand

business +4.4%

Director of Retail Sales (06/06 - 04/12)

Siloam Springs, Arkansas

Responsible for Branded and Store Brand retail canned goods and

frozen in US directly reporting to VP and CEO management. Responsible

for developing Account Planning Tool and processes, managing direct reports

for sales and customer service. All public relations communications.

Mentored sales team at all major appointments with every retailer in the

US. Planned and attended all major Food Shows, Conferences and Customer

appointments.

. Developed Trade Spend Plan for Retail Class of Trade

. Developed Trade Spend Approval process

. Developed and launched a Branded Frozen line that represented $7.7MM

Sales

. Revised and integrated new label design into existing Allen Brand

. Responsible for Wal-Mart acceptance of brand of core brand of

vegetables in 100% of traited stores

. Drove year over year growth of GMROI

COLGATE/PALMOLIVE COMPANY (1989-

2006)

Category Team Leader for Wal-Mart (9/03 - 6/06) Bentonville,

Arkansas

Responsible for Category advisorship for Deodorant and Men's

Toiletries. Also responsible for growth in Department 82 (Checklane)

at Wal-Mart totaling $94 million in sales. Managed all aspects of

developing annual budgets, spending, forecasting and promotional

planning for the mentioned categories. Also responsible for developing

cross category packs for WM Department 82

. Category Advisor for Wal-Mart Underarm/Deodorant Category

. Grew POS Sales on CP Deodorant Brands (Speed Stick and Irish Spring)

+12%

. Doubled Distribution on Fabuloso at Wal-Mart

. Expanded store traits on Existing Fabuloso Items driving POS

consumption to +86%

. Increased the number of Features & Tabs on APC items 50% vs. Previous

Year

. Gained distribution on the only Softsoap brand at Check Lane for

yearly modular

. Drove POS sales for Colgate in Dept. 82 up +368%

Corporate Account Manager (1/00- 9/03)

Ft. Worth, Texas

Corporate Account Manager for Fleming nationally. Controlled and

responsible for $61 million annual net sales. Managed a full service

Broker and Direct sales organization that was responsible for each

individual Fleming Divisions.

Responsible for market funds, broker commissions, broker structural

organization, account planning, Hispanic marketing, estimates vs.

quotas, and promotional budgets. In addition to normal responsibility at

this position, also, responsible for

preparing and attending the FDI and GMDC conferences each year

representing Colgate.

Broker District Manager (11/97-01/00)

Tampa, Florida

Broker District Manager for the state of Florida. Managed all of the

Florida Broker Account Executives for Publix, Winn Dixie Corporate and

all Florida Direct Accounts. Managed Broker and Direct retail operations

for the Florida district. Responsible for account planning, coordinating

retail meetings, retail audits, retail funding, broker commissions and

payouts, brand strategies, broker marketing development, Hispanic

marketing, developing estimates and annual promotional budgets.

Category Development Manager (4/96-11/97)

Atlanta, Georgia

Category Development Manager for Southern Region. Managed seven

major National Brands. Developed brand strategies, controlled brand

promotional funding and created regional promotional programs for thirteen

(13) states. Developed brand planning programs for HEB, Publix, Kroger,

Winn Dixie, Albertsons, Food Lion, Dollar General and Family Dollar.

Point person for communicating field sales needs to Colgate Corporate in

New York.

Work History with Colgate (1/89 - 4/96)

Account Manager, Houston, TX

Account Manager, Tyler, TX

Senior Unit Manager, Austin, TX

Unit Manager, Waco, TX

Professional Awards and Seminars:

Colgate Hall of Fame Award - development of US Convenience Store

business

2 Chairman's You Can Make a Difference Award winner

Trained and Instructed Total US Sales Organization on internal SAP

information systems

Berkman Leadership Class

Activities:

Sponsor for World Vision Hunger, Pure Mission Esther's House,

Compassion

Small Groups Leader

Hiking, Snow Skiing, Fishing, and Guitar

EDUCATION:

Tarleton State University, Bachelor of Business Administration

-Stephenville, TX 1985

Skill Sets

Proficient in numerous software programs including: Wal-Mart Retail Link,

Nielsen, Spectra and Microsoft Office applications (Word, Excel,

PowerPoint, and Outlook)

Sales Team Leadership and Motivation, Broker Reviews/Evaluations, Trade

Spend budgeting, Customer Negotiations



Contact this candidate