Qianru Yan

* ***** *****, **** ***, Jersey City, NJ 07310 917-***-**** acpbr9@r.postjobfree.com

EDUCATION BACKGROUND

New York University, New York, NY

Master of Science in Integrated Marketing, May 2016 Overall GPA: 3.925

East China Normal University, Shanghai, China

Bachelor of Arts in Journalism, July 2014 Overall GPA: 3.47

WORK EXPERIENCE

Social Media Intern, 1001worlds, New York, NY 11/2014-present

Ø Wrote content for social media platforms

Ø Assisted in holding the traveling photography contest

Ø Posted pictures and interacted with followers on social media regularly

PR Intern, Fleishman Hillard, Shanghai, China 05/2013-08/2013

Ø Wrote advertorial articles, endorsements and feature stories for Compact Touch,

Perfect Care, Juicer and Blender and Philip’s Q3 shavers

Ø Assisted senior manager in doing regular PR affairs like clipping, researching the

information, collecting the media exposure

Ø Kept in touch with media lists and helped to establish a long term cooperative

relationship

Journalist Intern, Entertainment Department in Youth Daily, Shanghai, China 05/2012-01/2013

Ø Interviewed Chinese famous actors and actresses

Ø Wrote entertainment reports, learned the skills of interviewing, writing news and

the basic performance of a qualified journalist

Ø Published more than 70 articles in newspaper and on websites

EXTRACURRICULAR ACTIVITIES

Student Journalist, ECNU school newspaper 03/2012-06/2013

Volunteer, China Foundation for Poverty Alleviation "Love Package" National Welfare 06/2011

Journalist, 4th Shanghai University Student Television Festival News center 05/2011

Group Leader, 4th Shanghai University Student Television Festival Forum Group 05/2011

ACADEMIC PROJECTS

Integrated Marketing Project: The Very Good Hot Dog Integrated Marketing plan 10/2014

promote the unknown brand with integrated marketing tactics

Project paper: A Study of New Media’s Value and Trends: with Hot Topic of Meimei 11/2011-01/2012

Guo Event for Example to Explore the Role New Media plays in Modern Society

HONORS and AWARDS

Excellence Award, Ifeng.com ‘new media, new forces’ campus practice 11/2011-01/2012

2011-2012 1st Rank Outstanding Student Scholarship, ECNU 11/2012

2012-2013 2nd Rank Outstanding Student Scholarship, ECNU 11/2013

Excellence Award, First Department of Journalism Student Works Exhibition, ECNU 06/2014

Certificate of National Putonghua Proficiency Test: Level 2A 04/2012

Certificate of Test for English Level 6 (CET6) 12/2012

2014 3nd Rank English Writing Contest ECNU 06/2014

SKILLS & INTERESTS

Software: Premiere, Affect Effect, In design, Photoshop, Excel (Pivot, V-lookup),

HTML&CSS, PHP, Hootsuite, Wordpress

Interests: Violin, writing, badminton

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