Ron Genender

*** ***** ****

Highland Park IL ***35 847-***-**** (Cell)

acowjj@r.postjobfree.com

Summary of Qualifications

Determined self-starter with ability to drive sales revenue within highly

competitive markets. Experienced in all aspects of B2B sales: product

presentations, contract negotiations, debit recovery, Plan-O-Grams, and

market / trend evaluation. Seasoned traveler with superior verbal, written

and problem solving capabilities.

PROFESSIONAL EXPERIENCE

Vice President of Sales Gennco International Inc. 1996 - Current

Gennco International Inc. is a manufacturer and distributor of wrist

watches and fashion accessories throughout North America.

Increased account sales: 1996 $2 million annual sales, 2014 $8 million.

Achieved penetration into mass, mid-tier, and ecommerce retailers. Company

director of New York Accessory market week (5 markets per year) and Las

Vegas JCK trade show. Administrator of company internet sales. I also have

overseas (Far East) global sourcing experience.

Top accomplishments:

1. 2005 received top sales recognition; follow with promotion in January

2006 to Vice President of Sales.

2. Negotiated Sears full chain roll-out of L.E.I. junior fashion open

sell watch program. $2.5 million plus in annual business.

3. Credited for Sears & Sears.com full chain roll-out of HAMLIN Ultra

Slim Stainless Steel watch line. $2 million in annual business.

Coordinated set up our HAMLIN Sears ecommerce line.

4. Launched Kohls full chain roll-out of "SO" private label junior

fashion watch brand. $1.7 million in annual business.

5. Credited for Meijer full chain roll-out of Men's UNION BAY open sell

watch program, $450K in annual business.

6. Accredited with launch and setting up HAMLIN watches on Amazon.com

$275K in annual business.

7. Credited for AAFES & AAFES.com full roll-out of HAMLIN watches, $600k

in combined annual business.

8. Key contributor and manager of companies B to C websites,

HamlinWatches.com and HamlinPortraitWatches.com

9. Organized and conduct quarterly outside rep training sessions.

-continued-

Developed longstanding relationships with the below brick & mortar and

Dot.com retailers.

Brick and Mortar Retailers Dot.com

Retailers

Sears / Kmart Amazon.com

Kohls ShopNBC

JC Penney Bradford

Exchange

Fred Meijer Hammacher &

Schlemmer

Meijer Smithsonian

AAFES Wall Street

Creations

Veterans Canteen Service Sharper Image

Shopko Sears.com

Pamida Hamlin.com

Gordmans

Hourpowerwatches.com

Marmaxx (TJ Max)

Big 5

Stage Stores

Claire's

Mills Feet Farm

Cardow Jewelers (US Virgin Islands)

Alco/Duckwall

Sales experience with the Licensed Watch Brands: Perry Ellis, Levis, Bebe,

Eddie Bauer, L.E.I, Union Bay, Doc Martin, Hour Power. Gennco Int. house

brands: Hamlin, Vector.

Account Manger: Quintel / Consort (1990 - 1995)

Wholesaler of general merchandise and jewelry

TRAINING/SKILLS

Microsoft Windows Microsoft Word Microsoft Excel

Microsoft Outlook Micrografx Picture Publisher Micrografx

Draw

Paint Shop Pro Quickbooks

Everest database CRM

EDUCATION: Northern Illinois University

Bachelor of Science in Business Administration

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