MYRA E. DA COSTA

*** *** **** ***

*rd Floor

PROVIDENCE, RI 02905

Cell: 857-***-****

acoq5s@r.postjobfree.com

OBJECTIVE:

Creative Marketing Executive with excellent communication skills and a demonstrated ability to direct and organize tasks while

meeting deadlines. Works well with people and a proven ability to grow and maintain diverse relationships with clients,

colleagues and partners on all levels with discretion and confidentiality.

QUALIFIED BY:

Creating sales presentations and coordinating product Creating electronic presentations and coordinating initial sales

demonstrations for client meetings. meetings across the world.

Strategizing marketing and sales initiatives for local and Developing and managing marketing collateral, including

national accounts. newsletters, press releases, sales sheets, and other supportive

documents.

Performing necessary daily project management activities for Directing and executing social media campaigns and

current and prospective customers. increasing SEO levels.

Cultivating relationships with manufacturers and suppliers. Being adaptable and flexible in changing environments.

Successfully communicating marketing messages using Trade Show management and exhibit transportation and

excellent creative writing and editing ability and experience. logistics.

Efficiently managing and executing multifaceted marketing Running and tracking successful direct mail campaigns.

campaigns.

Coordinating and developing promotional activities. Managing and copywriting WordPress content for company

website.

Developing products by effectively communicating with Directing and managing CRM initiatives and strategies across

clients, assessing their needs, and creating an overall solution. marketing and sales departments using CVM.

EDUCATION:

University of Rhode Island

Kingston, RI.

M.B.A. Concentrating in

Marketing

Graduation Year: 2017

University of Rhode Island

Kingston, RI.

B.S. Business Administration

Graduation Year: 2011

GPA: 3.86

EXPERIENCE:

12/2012-Present

CREATIVE MARKETING CONSULTANT

RED WOLF MEDIA

758 COLONEL HIGHWAY,

LEDYARD, CT 06334

Rebranded several businesses, using logo recreation, direct mail campaigns, brochure and collateral development,

Constant Contact, public relation initiatives, winning industry awards, and planned and managed employee

communications, as well as developed press releases, apparel, customer promotions, and maintaining a trade show

circuit presence.

Created and implemented all facets of social media, including Facebook, Twitter and LinkedIn, increasing SEO

with added content to company website in order to help increase search visibility.

Used multiple Internet Services, print, trade shows business parties and strategic partnering to successfully enter

new markets and generate new opportunities. Markets included large scale construction and development firms,

Energy Suppliers, leading healthcare companies privately and publically held, in addition to educational institutions

such as primary and secondary schools, and Universities.

Implemented project plans within pre set budgets and deadlines.

Monitored project progress that took necessary steps to ensure completion within defined parameters. Managed

timely delivery of the scheduled activities and technical deliverables, as per quality standards specified. Articulate

analysis into relevant recommendations and executed dynamic changes to enhance customer value with loyalty

programs, as well as segmentation based acquisitions.

7/2008-11/2012

MARKETING MANAGER

ATG GROUP INC. / A1 SOLUTION - PANASONIC B2B SYSTEMS SOLUTIONS INTEGRATOR

95 HATHAWAY CENTER,

PROVIDENCE, RI 02902

Located possible B2B market opportunities by monitoring industry trends by gathering necessary information in

order to cost effectively design products using channel support and S&OP.

Managed all promotional planning and activities, creating and publicizing marketing incentives, such as marketing

collateral, from conceptualization to execution.

Led the creation of brochures and internal/external publications; designed flyers and service staff uniforms; in

addition to developing e mail content, sales letters, product specification sheets, web site material, sales

presentations, and proposals.

Participated in sponsored events and tradeshows, in addition to making speeches at conferences and events, creating

new contacts that have helped lead to sales.

Created and communicated to appropriate social channels, developed and managed content periodically to grow

customer base in order to distribute messages in an unconventional, yet successful channel in our industry.

Monitored, joined and created company topics and communities by developing social media programs for

Facebook, Twitter and LinkedIn, resulting in an increased web presence, and doubling sales for national accounts.

Built strong and complex alliances with key partners by identifying and developing business opportunities across

regions and channels by developing and maintaining industry contacts in trade shows, conferences, and webinars,

resulting in an increased customer acquisition rate.

Functioned as event manager for globally recognized events across multiple industries, coordinating with trade

partners and vendors to achieve all quality and cost objectives.

9/2002-6/2004

ADMISSIONS OFFICER

UNIVERSITY OF RHODE

ISLAND 35 UPPER COLLEGE

ROAD, KINGSTON, RI 02881

Distributed admissions materials to 60 80 students daily by compiling marketing materials.

Allocated transcripts, SAT scores, and academic records to the correct location, maintaining confidential

information.

Manage purchase order activity for administrative office and marketing materials.

Design and conduct individual and group training, including the supervision and mentoring of 10 people.

Processed incoming mail and packages and directed contents to appropriate departments.

Handled heavy phone volume, answered questions and provided information for prospective students.

9/1999-9/2002

ADMINISTRATIVE ASSISTANT

CORKY AND COMPANY

125 ANAWAN STREET,

FALL RIVER, MA 02724

Filed, managed data, drafted and edited short office memos.

Answered phones and transferred calls to the appropriate person or department.

Organized and distributed ingoing and outgoing mail.

Assisted managing financial departments with responsibility for Payroll, Accounts Payable and Receivable.

ACADEMIC GROUPS AND AFFILIATIONS: Deans List, National Honor Association for Collegiate Students, Phi Eta Sigma,

National Retail Federation, National Restaurant Association, ASIS International, and Massachusetts Retailers

Association.

SOFTWARE SKILLS: Word, PowerPoint, Excel, Microsoft Dynamics CRM, SharePoint, Visio, WordPress, Adobe

Photoshop, and Adobe Illustrator.

VOLUNTEER WORK: S.K. Animal Rescue League, Ground Works, Serve RI, and YMCA Swim Team.

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