Tracie Pascoe

**** ***** *** *****, ******, Ohio 44041

Cell:440-***-****: aco9pq@r.postjobfree.com

Career Objective

To focus my talent and experience in sales and marketing into a laser beam of desired results that bring increased profits to your company.

Professional Experience

Corporate Sales

July 2014 – Present

Food For Thought – Mentor, Ohio

* Strategically prospect new customers within the 7 county region of Greater Cleveland.

* Aggressively seek out new opportunities to demonstrate our products and full capabilities.

* Follow up with key decision makers using effective communication skills to close the sale.

* Maintain an updated sales pipeline and scheduled maintenance records for all new and established customers.

* Use networking, cold-calling, social media and local publications to stay abreast of changes in corporate climate.

* Strengthen existing relationships and leverage customer’s network to expand business opportunities.

* Attend relevant local events hosted by organizations and associations likely to be interested in our services.

Clinic Manager

November 2012 to January 2014

Massage Envy Spa Chagrin – Beachwood, Ohio

* Responsible for daily operations of this rapidly growing franchise, including recruiting, training and retaining top talent.

* Focused on daily key performance indicators to drive profitability

* Coached and motivated front desk associates, therapists and estheticians on sales process

* Set goals to achieve weekly, monthly and yearly objectives

* Coordinated with Franchise Owner on marketing efforts for special promotions, off-site events, etc.

* Reviewed reports daily to assess progress and develop incentives

* Ensured superior customer satisfaction every time without exception

* Met and exceeded clinic closing percentages while maintaining high NPS scores

Sales & Marketing Manager

September 2011 – November 2012

RAMJACK of Ohio – Eastlake, Ohio

* Built strategic partnerships with key planning, engineering, building and design professionals

* Increased brand awareness of the RAMJACK Solutions System for residential, commercial and public infrastructure applications

* Drove web site traffic growth utilizing Social Media Networking

* Solicited new business through "Lunch & Learn" Presentations within determined target market

* Maintained and implemented new marketing materials ensuring adherence with RAMJACK corporate brand standards

* Analyzed sales data, researched industry trends and independently sought out the information needed to drive sales quotas

Owner/Founder

March 2009 to September 2011

Memory Books, Inc. – Geneva, Ohio

* Established Memory Books, Inc., a personal memoir writing service which produces heirloom quality hard-bound volumes

* Researched and identified a target market using the internet, email marketing, cold-calling and social media networking

* Created logo, marketing material and all collateral to reflect mission statement

* Streamlined sales process by developing a benchmark system for each phase of publication

* Consulted with multiple clients during every step of the design, writing and photo-editing process ensuring complete customer satisfaction

Sales Representative

June 2006 to February 2009

LocalAdLink/Zurvita, Inc. – Geneva, Ohio

* Actively promoted and sold Local AdLink's products and services to local businesses

* Identified prospective customers using lead generating methods and performing an average of 60 cold calls per day

* Developed and maintained long-term relationships with small business entities

* Communicated regularly with territory, regional and strategic managers for daily support and strategic planning for accounts

Advertising Manager

June 2000 to June 2006

Great Lakes Stone – Mentor, Ohio

* Spearheaded new relationships with landscaping and pool companies to promote our products and services

* Initiated e-mail marketing campaigns to increase product awareness and drive web site traffic

* Planned client relationship cultivating events, such as monthly Tour & Tea to promote growth, resulting in over 20 new clients

* Developed product literature for direct mass mailings which resulted in 8% growth of customer base

Education

UNIVERSITY OF NOTRE DAME, South Bend, Indiana; B.A., Liberal Arts

COLUMBIA UNIVERSITY, New York, NY; M.F.A., Creative Writing

Professional Affiliations

Society for Marketing Professionals (SMP) The Press Club of Cleveland

Public Relations Society of America Notre Dame Alumni Association

Sales & Marketing Professionals of Cleveland Columbia University Alumni Association

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