Diane Ruby

**** ***** ***** ******

Raleigh, NC *7609

Cell 757-***-****

Education 1985 AAS Marketing / Adirondack Community College

Objective: To obtain a position in sales /management that would enable me

to utilize my

Several years of Sales, Marketing and

Management experience

Carillon Assisted Living of Raleigh

Director of Marketing & Admissions 2012 Present

Responsible for marketing the facility to all

Physicians, Medical Companies

Urgent Care, Hospital Case Management, Skilled

Nursing Communities, Chamber of

Commerce and all local Businesses. Telephone and

cold calling are primary source

Of securing new residents for the community. Work

with families and doctors office to

To complete all medical and personal information

needed to move into community

Understand all government regulations for

assistance

Quarterly Marketing planning for in house and

outside networking events.

Design and implement all events from location,

food, set up and products. Daily

Log of information, leads and foot traffic events

for new revenue. Schedule and

Conduct tours of the community for families and

potential new residents.

Follow up with all department heads to inform of

new resident needs.

Patient Point / Hospital Solutions

Senior Territory Manager 2009 -2012

Responsible for Patient Guide for Hospitals in

North and South Carolina

Working with Public Relations and Case

Management for contacts

Cold calling on all Medical; Doctors, Home

Care, Assisted living, Nursing Homes

DME, Rehab Facilities, Physical Therapy etc to

secure ad placement in the guide

Cold calling on all non-medical businesses;

Banks, Lawyers, Fitness, Florist, Real

Estate, Day Care, Restaurants, Hotels etc. to

secure ads for guide

Responsible for assisting in ad copy layout and

design, collecting payment and

customer service

Reporting to hospital weekly on project, this

is an annual publication

All projects are completed in 4 weeks

2001- 2009/ Fan Fare Media Works /Register Tape Network

Regional Sales Director

Responsible for 276 stores in Virginia and North Carolina

Local, regional and national account sales

Design and layout of all territories, layout and design of ads

Recruiting and training / independent contractor positions

Weekly / Monthly sales training seminars

Annual Budget and plan for achievement

Maintain sales renewal base / increase new and multiple sales

accounts by prospecting and cold calling

Key account executive / commissioned sales

Increased revenue 141.3% each year

Regional Director of the year

Exceeded annual quota 118.7%

Achieved quarterly / annual bonus each year

1998-2001 Cumulus Broadcasting /Next Media / Sales

Manager

WXQR/WQSL /Wilmington, N.C.

Expanded territory sales of both radio stations to cover

Wilmington, Atlantic Beach, Emerald Isle, Jacksonville and

Kinston, N.C.

Trained all account executives in house and the field

Responsible for all local, regional and agency proposals and

station buys

Designed and executed station promotions and NTR events such as;

concert tours, Mum Festival, Azalea Festival, Make A Wish,

Island Fling Concert and bringing both syndicated morning show

personalities to local events

Increased sales by 12% or better each quarter

1990-1998 American Hospitals Patient Guide / Schenectady, N.Y.

Sr. Marketing Consultant/Sales Trainer

100% cold calling on board of directors of hospitals to secure

the

project and sales

Patient directory/information book designed for each hospital

All projects 4 to 6 week to completion

Worked directly with department heads of hospital such as;

Marketing, Public Relations, Purchasing, Discharge Planning,

Social Services and Nursing Administration

In-service seminars with chief of staff of hospitals, physician

groups, DME Companies, Retirement Communities, etc. All sales

annual buys

Average sale $4500.00 / half page ad in booklet

Responsible for securing layout and design of customer's ad

copy

Trained new account executives. Territory covered Maine to

Florida

1985-1990 Milex Medical /Chicago, Illinois

Cancer and OB/GYN med-surgical disposable equipment and patient

Information pamphlets

100% cold calling / doctors, hospitals, clinics, pharmacies and

Extended care facilities

In- service seminars with doctors, clinics and hospital Chief

of staffs

Territory covered Plattsburgh, N.Y to New York City

Surpassed quota every month after 90-day training period

Received several awards and bonuses for outstanding performance

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