CRAIG S. SMITH

**** ********* **** ?Riverdale, NJ 07457 ? 914-***-**** ? acn63p@r.postjobfree.com

Talented and accomplished Sales Management professional with extensive experience in business development, sales,

and territory management. Proven ability to produce dramatic increases in revenue. Consistent record of growing territories,

leading effective sales teams, and nurturing successful relationships with major clients. Outstanding negotiation, leadership,

presentation, and reporting skills. Adept at building sales with existing accounts while simultaneously acquiring new clients.

PROFESSIONAL EXPERIENCE

President, Just Say Energy 2013-Present

? Maintaining and building upon already substantial book of business

? Continuous work with most tier one suppliers, thus enabling customers to receive very competitive pricing

? More than ten years experience educating customers and enlightening them on their choices in the Energy markets

Senior Territory Manager, Plymouth Rock Energy 2011-2013

? Personal sales of over 3 million therms and 25 million kilowatt-hours

? Established and cultivated multiple affinity programs

? Built strong active book of business

? Managed a team of recruited outside agents adding revenue to bottom line

Account Executive, Gateway Energy Services Corporation, Montebello, NY 2008 ? 2011

? Annual sales totaling over 2 million therms and 20 million kilowatt hours

? Built a loyal client list of both small and large commercial customers, some of which have been clients for many

years

? Administered diligent customer care and followed through with monthly reports resulting in minimum amount of

customer loss

Regional Sales Manager, Major Energy Services, New City, NY 2006 ? 2008

? Annual sales of 2 million therms

? Built a substantial account list of the largest commercial and not for profit accounts in Orange and Rockland

territory

? Established care and share programs with the employees, members and parishioners of the above accounts

? Responsible for personal and agent sales

? Produced and directed a Cablevision commercial which was shown in conjunction with national television

shows

Territory Manager, Econnergy Energy Company. Inc., Spring Valley, NY 2004 ? 2006

? Built an impressive commercial account list from the beginning by cold calling door to door and utilizing

partnerships with various organizations

? Developed strong relationships with customers by providing excellent customer service and consistent

communication of energy programs available to them

? Natural gas client booking approximately 2 million therms and over 20 million kwh

EDUCATION

BA in English, Business minor, University of Buffalo, Buffalo, NY

ADDITIONAL INFORMATION

Training: Sales, Sales Management, Customer Service, Account Development, Time Management, Excel, Word, PowerPoint,

Quickbooks, Salesforce, utility bill auditing.

Detailed Skills Summary

1) Branding

Over the years in energy I have been involved with branding and marketing my energy products in

existing territories as well as new territories. My key to brand marketing has been in many areas. Among

my accomplishments is producing a commercial with Cablevision which advertised my company and its

competitive energy rates. This was comprised of 2400 spots over a two month period. These spots were

shown on TNT, CNBC, ESPN, and various national channels as well as network television at prime time.

When these shows went to commercial my spots were broadcasted locally in the tri state area.

In 2011 a minor league stadium was constructed in Pomona, New York in the Town Of Ramapo at a cost

of 70 million dollars which seats 9,000 people. I was the first company to see the possibility for branding

and proceeded to advertise by way of signage and give away promotions items with my company logo. I

saw the opportunity and had my advertisement placed underneath the electronic scoreboard which people

view throughout the game. This foresight gave me the opportunity to brand my company and resulted in

an energy contract with the stadium as well as with the Town of Ramapo which is the largest town in that

utility area.

I am also affiliated with several organizations, charities, and chambers where I take an active part in order

to get to be in front of many commercial and industrial clients as well as different municipalities in the

area. I support and display at all of their expos and partake in all activities and network functions as well

as speaking and presenting details of how they can adjust their energy spending to benefit the bottom line

of their corporations. The result has a strong following in the commercial and industrial sectors.

2) Share and Care Affinity Programs

With today?s Federal cutbacks many non profits are looking to add additional revenue to their bottom line.

I had established this for many of my companies to help them do just that while increasing my bottom

line. This program consisted of signing up their facilities and offering all their members competitive rates

on their homes and businesses and paying the non profit a monthly residual. This not only resulted in

thousands of residential accounts but in addition many commercial and industrial accounts from board

members and the like.

3) Agent Channels

I have established various independent agent channels. I look for relevant businesses that coincide with

my energy business. One of these businesses is a group of over 100 electricians that once their

responsibilities are completed, they solicit their customers and refer them to me for their energy needs.

They receive monthly residuals which encourages them to promote my energy products.

4) Municipalities

Through my extensive networking I have established a working relationship with most of the different

municipalities in the tri state area. These relationships have been beneficial in attaining energy contracts

for their various facilities as well as establishing my reputation within the community. My relationships

range from elected officials, town purchasing agents, to Chief County Executives. I am approved for

bidding on all energy related contracts.

5) Commercial and Industrial Clients

I personally have built up a substantial book of businesses in the northeast of commercial and industrial

clients many of which have been with me since 2004. I initially started out cold calling and through my

different associations and aggressiveness have increased my sales annually. I have set up informative

energy forums for company employees to make them aware of their energy choices. In addition, I have

worked with all of their engineers and facility managers on such energy saving products such as smart

thermostats and retro fittings in conjunction with NYSERDA and make them aware of possible energy

rebates they would be eligible for.

6) Utility Bill Auditing

With all the competition in the energy marketplace it is difficult to separate yourself from the competition.

I have found that utility bill auditing has been a way to rise above. Most businesses or organizations are

not prepared to internally perform their own audit which can retrieve overpayments from the utilities. By

promoting a free audit, companies view this as a win win situation and can recover substantial refunds

from the utility that they could not do on their own. This establishes a trust between the two parties and

could lead to the signing of an energy contract at the back end. I have been successful at this and know it

will result in business.

7) Summary

I have been in energy sales, management, and marketing for eleven years and, as I said previously, have

built a substantial book of business from nothing. This was done with hard work, working smart, and

thinking outside of the box. I have been able to deal with all energy market situations and changes and

feel I can be successful in any environment.

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