Anne Burke
Missouri City, Texas 77459
Mobile: 713-***-****
Email: acn2xd@r.postjobfree.com
PROFILE
Highly motivated and successful sales professional offering over 25 years
of comprehensive experience in sales and marketing; the last 6 years in the
real estate industry as a New Home Sales Consultant with a regional and
national builder. Extremely dedicated, hard-working, loyal and ethical and
always willing to go the extra mile. Exceptional written and oral
communication and negotiating skills, as well as persuasive presentation
skills. Maintained a life long history of outstanding achievements and
proven sales records as well as exceptional customer satisfaction ratings.
Community service leader co-chairing Child Advocates of Fort Bend/CASA Home
Tour fund raiser from 2005 - 2009, raising over 1.2 million dollars,
directing over 6 sub-chair persons and over 750 volunteers (see awards,
activities).
New Homes Sales Professional May, 2010 - June 2012
Meritage Homes, Houston, Texas
Duties: Oversee all aspects of the new home sales community. Responsible
for initiating, directing and closing all new home sales in master planned
communities. Consultative-relationship selling to ensure customers complete
satisfaction from finalizing contract to obtaining financing to completed
end product. Responsible for complete profitability, quality, and quantity
of sales contracts in new home subdivision.
Certifications: Platinum Tier - Financing II; Meritage Homes Sales Success
II
New Homes Sales Professional August, 2006 - March, 2010
Perry Homes, Houston, Texas
Achievements:
- Perry Homes coveted "A" Award for 2006, 2008, and 2009.
- Sales Professional of the Quarter - 1st Quarter 2007 - H-2 Division
- 1st Runner Up for Sales Professional of the Year - 2007- H-2 Division
Duties: Oversee all aspects of the new home sales community. Responsible
for initiating, directing and closing all new home sales in master planned
communities. Consultative-relationship selling to ensure customers complete
satisfaction from finalizing contract to obtaining financing to completed
end product. Responsible for complete profitability, quality, and quantity
of sales contracts in new home subdivision.
- Direct and develop a separate sales office including initiating flow
of all legal and inner office documents, directing an assistant,
working in cooperation with the client, construction team, warranty
department, finance, and legal departments.
- Follow through with all reporting needed to research market dynamics
for activity reports, trend and market analysis reports, traffic, and
competitive analysis in order to provide tangible current marketing
information.
- Develop and maintain strong loyalties established through relationship-
building with area realtors.
- Ability to generate leads through prospecting, outside marketing, as
well as follow up on all leads through telemarketing, emails, and
written correspondence.
- Gain referrals through exceptional customer service.
Industrial Sales & Marketing Specialist/ Independent Contractor 1995 -
2006
Thomas Publishing Company/Anne Burke Inc., Dallas - Houston, Texas
Duties: Extensive B2B experience in initiating high level interactive
business conversations with key decision makers in both Fortune 500, large
and small industrial manufacturers, distributors, OEM's and service
companies. Key Account/National Account responsibilities.
- New account development and on-going management. Responsible for
territory expansion and building a strong pipeline of potential customers
and expanding existing customer base.
- Develop custom selling strategies and programs.
- Create and build strong relationships that ensure renewal and
increased business.
- Effectively sell intangibles, educating and conveying new marketing
ideas to create interest and value.
- Selling E-Commerce solutions through extensive lead generation,
telemarketing, cold calling, and referrals.
- Trouble-shooting and inheriting troubled "orphaned" accounts to re-
create trust, re-build relationships and re-define marketing goals.
Achievements: Excellent renewal statistics; continual renewal base of 75-
80% exceeding national average by 25% in a very tight and competitive
market place.
- 2002 TOP GUN AWARD for most new sales in complimentary Texas
Louisiana Gulf territory.
- TOP GUN AWARD for 2002 "KICK-OFF" CONTEST in North Texas Oklahoma-
Selling 7 new accounts.
- Achieved 98 - 110 % of sales plan for years 1998 - 2002.
- Consistently top volume producer (top 3) in North Texas/Oklahoma
territory.
Senior Sales Manager/National Accounts 1992 - 1995
Southland Center Hotel/Richfield Hotel Management Corporation, Dallas,
Texas
Duties: Responsible for the daily occupancy and sales/marketing of a 600
guest room, full service convention hotel.
- Assisted in developing, motivating and supervising a sales staff of
8.
- Promoted, solicited and sold 2000+ room nites/ month while
consistently exceeding sales quotas 100% of the time.
- Acted as liaison with the Dallas Convention and Visitors Bureau.
Handled and/or directed all DCVB sales leads, formal contracts and
proposals as well as special promotionals, sales blitzes and trade shows.
- Developed and maintained primary markets including National and Texas
Associations, Corporate Contract and the Entertainment markets.
- Created and implemented monthly, quarterly, and annual marketing
plans: developed personal as well as team goals and objectives within our
target markets.
Achievements: Awarded Richfield's Top Salesman Award for the most new
accounts sold in 1993 (Twenty Five Million Dollar Marathon).
- Developed brochures and collateral pieces which increased sales and
market awareness.
- Initiated, developed and maintained an innovative 'Entertainment"
market segment that tapped into a new customer and profit base producing
over $360,000 annually.
Assistant Director of Sales/Marketing 1987 - 1992
Ramada Hotel Downtown at Convention Center, Dallas, Texas
Duties: Responsibilities for this 240 guest room downtown property
included supervising and developing a staff of 3 in the local sales office;
training, creating and implementing quarterly and annual marketing plans
and budgets, attending trade shows and sales seminars.
- Responsible for the National Convention market, negotiating contracts
and rates for all "city wide" conventions in close cooperation with the
Dallas Convention and Visitors Bureau. The Convention market accounted for
over 70% of total hotel revenue.
- Soliciting "other" special event business including Cotton Bowl, Fair
Park, Starplex and Reunion Arena; second largest market accounting for
over 12% of total revenue produced.
Achievements: Extensive travel to Austin, Texas to develop state and
federal government markets and create loyalties with Office of Personnel
Management (OPM), Social Security Administration (SSA), Occupational Safety
and Health Administration (OSHA), Office of Hearing and Appeals, U.S. Army
Corps of Engineers, increasing market share 4%.
- Frequent travel to other corporate owned properties (Ohio, New York,
New Jersey) to assist and lead in increased sales training/activity and
oversee corporate sales blitzes.
- Solicitation and travel to local feeder cities including Austin,
Houston, and Shreveport to target corporate and government markets.
Sales Manager 1986 - 1987
Ramada Hotel Downtown at Convention Center, Dallas, Texas
Duties: Strong contact base and loyalties established with travel agents
all over the country.
- Attended and selected for special panel discussions for National
Tour Association (NTA) and American Bus Association (ABA) conferences.
- Primary duties were to develop new corporate contract base business
including Southwestern Bell, BASF Corporation, Reserve Life Insurance Co.,
American Airlines, and AT&T.
- Promoted to Assistant Director of Sales in 1987.
Director of Sales/Marketing 1985 - 1987
Amerisuites, Incorporated, Dallas, Texas
Duties: Responsible for obtaining and developing all markets in this 126
room all-suite hotel.
- Implemented file and "tickler" system and created "form letters" for
bidding and correspondence.
- Public relations and marketing skills used in telemarketing,
prospecting, cold calling and mass mailings.
- Developed long and short range marketing plans and budgets.
- Assisted with establishing creative marketing tools (brochure and
collateral pieces) and new operational procedures.
- Developed new corporate key accounts such as Motorola, Caterpillar-
Darr, and Boy Scouts of America.
Education
Marathon High School
Marathon, Florida
Honors Graduate, 1976
Florida State University
Tallahassee, Florida
Business Administration/Marketing
1976 - 1981
Texas Real Estate License # 530611
Houston, Texas
January, 2005
Alvin Community College
Alvin, Texas
Phi Theta Kappa Honor Society
Diagnostic Cardiovascular Sonography Program
June, 2012 - December, 2014
Awards, Activities, and Associations
- Phi Theta Kappa Honor Society
- Child Advocates of Fort Bend County/ CASA HOME TOUR Chairman of Sienna
Plantation/2005, 2006, 2007, 2008, and 2009 (Raised over $1,250,000)
- Child Advocates of Fort Bend County/ CASA GALA Chairman of LIVE
Auction/2005 (Raised $223,000)
- Sienna Plantation-Events Committee/2004
- Greater East Dallas Chamber of Commerce Board Member / 1995 - 1997
- Dallas Chamber of Commerce/ LASSO CLUB/ 1992 - 1994
- SGMP/Society of Government Meeting Planners/ 1992 - 1994
- TSAE/ Texas Society Of Association Executives/ 1990 - 1994
- Family Gateway Volunteer/ 1992 - 1993
- Who's Who Among American High School Students/ 1976
- BPOE Scholarship Recipient/ 1976 for Outstanding High School Senior
- American Legend Outstanding Citizenship Award/ 1976
References
Furnished upon Request.