Genna Rivieccio

Contact Info: 917-***-****, acn1nz@r.postjobfree.com

Portfolio link: gennarivieccio.wordpress.com

SKILLS

EXPERIENCE

Proficient in French and Italian,

Home Copywriter, Macys.com social media and WordPress

New York, New York July 2014-present

savvy, types 55 words per minute,

Transitioned to this new role within the company in order to gain

can watch an entire TV series in

more experience in email & banner campaigns. I write product

one sitting

copy for a variety of facets of the home department, including

tabletop, bedding, food & more.

EDUCATION

Accomplishments

● Write engaging emails with subject lines that receive a Loyola Marymount University,

20% or above open rate September 2005 December 2007,

● Create banners and product copy that’s fun and alluring to graduated early through summer

the customer courses and AP credits

Bachelor of Arts in Screenwriting,

SEO Copywriter, Macys.com

Magna Cum Laude 3.75 GPA

New York, New York June 2012-July 2014

I wrote approximately 1,000 words a day for the handbags,

REFERENCES

accessories and beauty departments. My copy has drawn more

traffic to the site, including a Black Friday campaign that improved

Catherine Quintard, Sr. Designer,

the page ranking and search term from number 50 to number 8.

Macys.com, 347-***-****

Henry Giardina, Culture Editor,

Accomplishments

BULLETT Media, 413-***-****

● Developed major copy campaigns for Prom, Valentine’s

William Newby, Proofreader,

Day, Back to School and Accessories Guide

LegalZoom.com, 323-***-****

● Contributed useful ideas for how best to drive traffic to the

website

Copy Editor/Writer, BULLETT Media

New York, New York August 2010-May 2012

I helped get BULLETT Media get off the ground as part of the

founding team. My research on story and interview subjects built

readership and grew their Facebook, Tumblr and Twitter following.

Accomplishments

● My articles appeared in print and online, including one on

pop duo The Pierces that got over 3,000 views

● Promoted Facebook and Twitter following

● Researched potential stories and interview subjects

● Performed marketing outreach to those in the media who

were not yet aware of BULLETT

Proofreader, LegalZoom.com

Los Angeles, CA February 2007-May 2009

Proofread a daily quota of 90 documents per day for the Estate

Planning department.

Accomplishments

● Consistently recognized for having a less than 1% margin

of error

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