Jorge Feliciano
Mobile: 786-***-****
Email: acn1ny@r.postjobfree.com
Professional Profile
Accomplished Professional with more than 12 years of experience in Business development, key account, supply chain, logistics,
resource allocation, International Trade Compliance, inventory management, safe working environments, collaboration with
management teams, and complete logistical oversight. Effective communicator with procurement and supply expertise and a keen
ability to drive internal improvements
Professional Experience
Logistics alliance Miami, FL
Key account manager 06/2014 to present
Deliver growth targets set for the territory, accomplish this by Development and execution of respective Distributor, Regional Chain
and Key Operator account business plans as they relate to our current volume goals, strategies, focus categor ies and budgetary
constraints. Within your accounts, responsibility to build relationships with all levels of decision making up to CEO and President .
Active Market Presence -Minimum of 3 days per week of Field Operator calls and presentations, 1 -2 days per week of
distributor activities/events
Own forecasting of cases/sales. Develop deep understanding of the territory with full handle on gains and losses.
Organize and present detailed business reviews and forward planning with all ke y foodservice trade accounts.
Implement Joint Business Plans with distributor customers.
Prepare and regularly update Siebel (CRM system) account plans/opportunities/activ ities for Operator customers.
Manage Local Marketing Allowance (Marketing Programs) distributor contracts and agreed counterparts to include
associated marketing activities and management of required slots.
Understand external market factors and building strong DSM/DSR customer relationshi ps by leveraging information.
Define opportunities through available tools and technolog y to drive win-win solutions.
Coordinate and leverage resource request process for assistance in customer marketing presentations, chef demonstrations,
food shows, magazine articles, etc.
Present and execute new products to develop new slots and to create pull within regional SIO's/chains.
Execute company promotional activities with distributor and operator customers.
Drive service brands (Your Guest, Your Menu, Your Kitchen) and selling stories with Distributors and Operators through
swift execution and providing sustainable value added solutio ns for long term commitments.
Develop and manage strong working knowledge of complex computer applications required to facilitate daily business
operations including but not limited to MS Office, CPRO, Siebel
Manage ContractPro (Third Party Payment Pro gram) contracts.
Manage personal sales expenses within budget.
All Florida Paper Miami, FL
Supply chain & Logistics Manager 3/2014 - 10/2014
Managed the Supply chain department by using supply chain fundamentals (right product, right place, right time, every time
Responsible for overseeing all the steps that make up the supply chain process. Responsible for the product, Handle the product from
the raw material stage to when it becomes available for sale. As well as do the logistics and distribution of the product for foodservice
and Retail.
Supported global logistics operations that are average in terms of size and profitability among facilities
Manage the entire planning process, including procurement, manufacturing, inventory control, distribution and logistics
Managed the Supply chain department by using supply chain fundamentals (right product, right place, right time, every time)
while providing excellent customer service, workforce planning, indirect and operating costs among others.
Ensured compliance in all federal, state, and locals laws pertaining to employment safety and DOT regulations.
Partnered with the sales group to increase market penetration and productivity.
Responsible for material handling and Distribution operations.
Partnered with procurement to manage inventory levels; provided appropriate intelligence on obsolete inventory and
guidance on all aspects of inventory management.
Performance Food Group
Area Sales Manager Miami, FL
6/2013-3/2014
Responsible for the overall day to day operation for assigned district. Provided leadership structure, strategic direction and approvals.
Participated in the fiscal management of the budgetary forecast and income for the year and provide d insight into short/long term
planning at large. Responsible for budget planning while also assisting warehousing in the coordination with internal and external
vendors
Coca Cola, Inc. Miami, FL
Business Development Manager 10/2010 - 4/2013
Responsible for the overall day to day operation for assigned district. Provided leadership structure, strategic direction and approvals.
Participated in the fiscal management of the budgetary forecast and income for the year and provide d insight into short/long term
planning at large. Responsible for budget planning while also assisting warehousing in the coordination with internal and external
vendors.
Generated business with assigned SME clients and targets in line with the sales plan.
Assured successful client implementation.
Provided information for “sales planning” and forecast activities, includin g prospect qualification and local market
intelligence.
Provided client and target information; updated system with sales information.
Sold in incremental displays and equipment placements; sold in promotional programs and ensured dealer compliance.
Maintained appropriate inventory levels, company assets and point of sale, ensured account met company merchandising
standards, determined stores' product needs, placed and transmitted appropriate order in conjunction with existing geographic
sales routes.
Handled multiple customer accounts, distribution, displays, pricing and promotion of inventory.
Supply chain Manager
.Managed the Supply chain department by using supply chain fundamentals (right product, right place, right time, every time)
while providing excellent customer service, workforce planning, indirect and operating costs among others
Assured compliance with corporate warehouse policies and procedures.
Reported to management on any unusual issues regarding shipments.
Drove logistics costs optimization, goods flow, warehousing foo tprint and transportation throughout the south Florida Region
to support the growth of climate solutions.
Iberia World Food Corporation Miami, FL
8/2007 – 10/2010
Area manager
Handled distribution, displays, pricing and promotion of inventory.
Supervised daily activities.
Executed and closed all sales calls.
Sold in incremental displays and equipment placements; sold in promotional programs and ensured dealer compliance.
Maintained appropriate inventory levels, maintained company assets and point of sale, ensured account met company
merchandising standards, determined stores' product needs, placed and transmitted appropriate order in conjunction with
existing geographic sales routes.
Participated in brand growth of 90% within six months.
Built on-going relationships with account management and consumers.
Skills
Bilingual (English/Spanish) Supply Chain Management Negotiation & Analytical Skills USDA Regulations
Microsoft Office JD Edward SAP MS400
2