Matthew Woods Gordon

**** **** ***** **** *** – Apt 3H

Chicago, IL 60647

acn0w2@r.postjobfree.com

Phone: 773-***-****

SUMMARY

I’m a versatile writer who has been published in newspapers, magazines and blogs and written copy for radio,

direct mail and digital platforms, including SEO. Able to communicate across mediums and in the voice of

any brand, I am seeking opportunities to apply my skill set to help businesses grow and succeed, ideally in a

supportive and results oriented team environment.

EXPERIENCE

Copywriter

Follett School Solutions (McHenry, IL) Current

In house copywriter, specializing in print and web ads, landing pages and e mail campaigns. Relying on multitasking

abilities while handling assignments for Follett Destiny, Follett Shelf, Follett Digital and Follett TitleWave, amongst others.

Freelance Copywriter

2013 14

Noetic Consultants (Washington, DC & Austin, TX)

Assisted boutique marketing consulting firm in refresh of its business to business web site, including updating copy and

advising migration from html to Word Press.

Leo Burnett (Chicago, IL) 2012 13

• Crafted direct mail and digital copy for Altria brands Marlboro Black, Skoal, Copenhagen, Red Seal and Black & Mild.

Assignment required handling a diverse and heavy workload on multiple products simultaneously; freelance assignment extended

based on unique ability to write in the “voice” of each brand.

• Authored radio script for PG&E campaign focused on garnering positive PR in light of public mismanagement; demonstrated

ability to communicate sensitive material to both clients and customers.

SEO Copywriter, Viewpoints.com (Chicago, IL) 2007 08

Crafted search engine optimization copy at the product and category level to improve search results against competitive

keywords. Increased natural search results and listing placement significantly over a six month period. Gained experience in

writing technical product description.

Mental Health Specialist

Helped patients in crisis manage routine tasks and charted individual progress; also led life skills groups. Assessed risk potential

and acted as a first responder to physically aggressive patients. In doing so, learned valuable people skills and the importance of

contouring my approach to fit various personality types.

St. Mary & Elizabeth Hospitals (Chicago, IL) 2010 12

Hartgrove Hospital (Cicero, IL) 2009 10

Rush University Medical Center (Chicago, IL) 2002 05

EDUCATION

Bachelor of Arts in Fiction Writing 2006

Columbia College. Graduated with honors: 3.87 GPA.

Certificate in Advertising and Copywriting 2008

Northwestern School of Continuing Education (Leo Burnett)

PUBLICATIONS

Fictionary Magazine, Columbia College’s Story Week Reader, 2006. The Chicago Red Face, Habitrails.org, and various

others. Sports stringer for the Cincinnati Post, 1997 1999.

HOBBIES

Currently enrolled in Second City Training Center’s writing program, distance runner (10k, half marathon), Habitat for

Humanity volunteer (Chiang Mai, Thailand), Cubs fan

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