ROY L. DAUZAT, JR.

** ****** ****, ***** *****, AR 72715

479-***-**** ~ acn0tn@r.postjobfree.com

CATEGORY ADVISOR

Detail-oriented, persistent, results-driven professional with more than 13 years of category management and advisor

experience working with such high-profile accounts as Wal-Mart, delivering consistent business growth.

Able to visualize data and articulate findings to all levels of internal management and retail hierarchy.

Produces and delivers engaging, informative presentations that increase sales.

Highly adaptable to new environments, industries, and associated terminology.

Analytical professional, taking initiative to research prospective and existing customer business strategies and

purchasing habits, as well as market trends, to ensure optimal customer service and recommendations.

PROFESSIONAL EXPERIENCE

Johnson Controls Inc., Bentonville, AR

Category Manager (January 2014-November 2014): Manage Automotive Battery business for Walmart US, Walmart

Canada and insight for Sam’s Club US. Utilization of NPD, Experian, Traqline and Planalytics as well as other Consumer

Insight Tools and statistical measures to determine category lifts, troughs, profitability and recommended tactics.

Use analysis tools to eliminate unnecessary shippers saving JCI over $500,000 while growing Marine Battery sales.

Design new modular and marketing tools driving Walmart Puerto Rico sales into double digit growth.

Recognize sales opportunity in PowerSport Factory Activated Batteries which resulted in growth from 500 stores to

all stores.

The NPD Group, Bentonville, AR

Strategic Business Partner (August 2011-December 2013): Managed business relationship with Sam’s Club directly with

DMM’s for four businesses including Apparel, Automotive, Home and Toys. Provided detailed analysis of each business

to uncover new opportunities for Sam’s Club specifically around new and trending items and brands. Persuasively and

logically recommend items that have been added to their assortment resulting in solid sales growth. Regularly advised

DMM’s and buyers on category trends utilizing a combination of syndicated data and market research to effectively

maximize assortments. Findings were presented both as PowerPoint decks, verbal presentations and regular reporting.

Grew Apparel business and share by over 12% with sku change recommendations.

Enabled growth of over 20% in Accessories business.

Grew business in Small Appliances and Housewares with strategic and tactical strategy leading to share growth of

over 10% in key categories.

HAMILTON-BEACH BRANDS INC., Bentonville, AR 2006 – 2011

Category Manager (Dec 2009 – Feb 2011): Led and managed all category modular process activities, including pre-

planning with buyer, post-line review of SKU rationalization, plan-o-gram creation/traiting execution, rolling audits of

store set compliance and EOS logic, digital imaging, and product SKU library management. Oversaw category database

infrastructure, item attributing, and weekly reporting automation. Expanded sales, shelf space, and market share for

buyer’s brands as key point-of-contact in category-wide specific market program suggestions. Conducted fact-based

analysis utilizing Excel, Shiloh and syndicated market data to evaluate distribution changes, merchandising, pricing,

promotions, and plan-o-gram placement, making appropriate recommendations based on information acquired. Utilized

sales background in interpreting business statistics/data and provided actionable recommendations.

Enabled Wal-Mart to combat key market competition and maintain consistent business growth by developing

complete understanding of its business practices/strategic direction to devise and communicate effective retail

strategies.

Took the initiative to learn Shiloh database system, quickly becoming company’s expert and outperforming all other

national account teams in its use.

Grew Wal-Mart category share by 10% by designing/implementing innovative automated reports for tracking

business using more effective methods, generating reports that were available faster, reduced report count, and

creating actionable data with Retail Link and syndicated data sources.

ROY L. DAUZAT, JR. ~ acn0tn@r.postjobfree.com ~ PAGE 2

PROFESSIONAL EXPERIENCE

(Continued)

Account Manager (April 2006 – Dec 2009): Oversaw all company product sales efforts to Wal-Mart.com, developing

innovative plans, managing budgets, creating engaging presentations, and conducting sales analyses with Excel, Shiloh and

syndicated market data. Made recommendations for small kitchen appliance/electric iron sales to Wal-Mart

stores/Walmart.com based on databases pricing, promotion, and plan-o-gram growth data.

Grew the Wal-Mart account by 7% by introducing new products/categories to the buyer and collaborating to create

promotional calendar, while alleviating any doubt that people would buy small kitchen appliances online.

Implemented a database software package, built associated feed-in reports, and trained employees in database usage.

Created new report set to deliver retailer, brand, and product market share information to internal and Wal-Mart

customers.

THE HOOVER COMPANY, Bentonville, AR

National Account Manager (June 2004 – Feb 2006): Developed, forecasted, and implemented innovative sales strategies

and initiatives that drove sales, expanded market presence, and increased revenues. Directed all aspects of $100M

business with Wal-Mart and Sam’s Club. Produced engaging presentations for internal and external customers regarding

business requirements and marketing/sales initiatives.

Boosted sales 15% and market share by 10% by launching first new Wal-Mart exclusive product (Hoover Fusion

Cyclonic Vacuum) with a well-conceived and planned marketing strategy emphasizing its cleaning superiority and

competitive price, gaining credibility with buyer, driving sales, and advancing desire for product at other retailer

accounts.

Increased SKU count in Sam’s Club Floorcare department by 20% by establishing consistent, clear, honest dialogue

with buyer; achieved company’s first placement in the Major Appliances department by overcoming internal

resistance to Maytag-branded goods in the store.

ROCKLINE INDUSTRIES, Rogers, AR

National Account Manager (May 2003 – June 2004): Supplied Wal-Mart and Sam’s Club small appliances/dry

grocery departments with coffee filters and accessories and their impulse departments with wet wipes.

Increased coffee filter sales by 30% in Wal-Mart in 2003 by changing packaging/item count to gain retail space.

Enabled company to become Wal-Mart Vendor of the Year for 2003.

THE HOOVER COMPANY, Bentonville, AR

Category Manager (Nov 1999 – May 2003): Provided guidance to buyer of more than $500M category regarding

expanding business through new merchandising program development. Generated market share with IRI and AC Nielsen

information. Drew plan-o-grams using ProSpace for store implementation. Created/distributed sales reports regarding

item and promotion effectiveness. Advised regarding pricing and end-of-season logic. Consistently monitored store

modular implementation and inventory levels, suggesting adjustments. Produced and presented competitive SKU lineup

for internal/external customers.

Increased retail sales by 10% between 2001 and 2002 at Wal-Mart and 30% between 2000 and 2001 by using Retail

Link (a sales information delivery tool) to determine what was sell where, when, and to whom, and adjust inventory

accordingly.

Boosted sales 7% between 2001 and 2002 by employing Retail Link, Prospace, and category management techniques

to enhance Vacuum Bag PDQ program.

Achieved 10% increase in holding power and 11% in improved accessory sales by designing and implementing a new

merchandising program for Wal-Mart.

Developed first image database in Prospace for Wal-Mart Department 15’s more than 300 items, facilitating greater

accuracy in building/adjusting modulars and increasing sales as a result; buyer became Buyer of the Year in 2000.

District Manager (April 1997 –October 1999)

EDUCATION

LOYOLA UNIVERSITY, New Orleans, LA, Bachelor of Business Administration

Army ROTC 4-Year Scholarship ~ Loyola Merit Scholarship

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