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Search Engine Market Specialist

Location:
Newark, NJ
Posted:
November 25, 2014

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Original resume on Jobvertise

Resume:

Ramon Contreras Jr

832-***-****; acgt7w@r.postjobfree.com

https://www.linkedin.com/pub/ramon-contreras/71/471/88b

EDUCATION

The University of Texas at Dallas

Graduation: December 2014

B.S, Marketing

GPA: 3.0

BUSINESS EXPERIENCE

HiEd, Inc. - Plano, TX

August, 2013 - Present

Marketing Coordinator

. Managed marketing initiatives for 4 campus technology retail stores.

. Collaborated with Apple Computer to create and implement quarterly

marketing action plans designed to increase unit sales.

. Spearheaded consumer promotion initiatives.

. Designed marketing materials (In-store signage, posters, advertisements,

website banners, email newsletters, brochures).

. Strengthened university relationships with our campus retail stores by

increasing involvement in on-campus events.

. Developed email marketing strategy and analyzed metrics.

. Streamlined social media efforts by integrating social media platforms

with Hootsuite, a social media management tool.

. Created social media strategy designed to increase consumer interaction

with our brands.

. Implemented a strategy that measured the effectiveness of our marketing

efforts to better determine how to use our marketing budget.

Sales Associate September,

2012 - August, 2013

. Interacted with customers on a daily basis.

. Advised customers with technology solutions that would best benefit them

based on their situation.

. Responsible for merchandising on the sale floor.

ACADEMIC PROJECTS

Capstone Marketing August,

2014- December, 2014

. Analyzed Audi's business practices and created a 7 page report with

recommendations on how to improve their global market share

. Designed and delivered a presentation educating 50 students on Audi's

business practices and recommendations on how to better improve their

operations.

Consumer Behavior

January, 2014- May 2014

. Developed a 9 page report on the UT Dallas Office of Sustainability

department and their student involvement

. Delivered a presentation on how to better improve student involvement

and awareness for the UT Dallas Office of Sustainability

Product and Brand Management January, 2014-

May 2014

. Created a 16 page brand audit on Fossil, Inc. examining their current

business processes and brand strength.

. Analyzed Fossil's current brand equity and developed recommendations on

how they can better strengthen their brand in the minds of their

consumers.

ORGANIZATIONS

American Marketing Association, The University of Texas at Dallas

October 2014 - Present

ADDITIONAL INFORMATION

Technical: SEO, Google Adwords, Microsoft Office, Illustrator, Photoshop,

Dreamweaver, InDesign, Acrobat Pro, Premier Pro, Hootsuite, Bluehornet

Email Tool, SquareSpace, Wordpress, FaceBook, Twitter, Google+, C3

Certification

Languages: Fluent Spanish

Eligibility: USPR - Eligible to work in the U.S. with no restrictions



Contact this candidate