KIMBERLY S. ROOS
**** ***** ***** **., ****** Pines, CO 80108
Cell: 720-***-**** ( Email: acgr3t@r.postjobfree.com
Senior Executive with exceptional skills in leadership management,
operations, sales and marketing with a proven track record in driving
performance, productivity and profits. Customer focused professional with
18+ years of building strategic alliances with internal departments,
customers and business partners to drive sustainable business growth. Team
leader with impressive communication skills, superior problem resolution
talents, and a flair for building and mentoring high-performance sales,
marketing, and customer service teams.
AREAS OF EXPERTISE
Executive Management * Manufacturing * Sales & Marketing * Distribution &
Customer Service Management P&L, Budgeting and
forecasting management * New Product Development and Market Introduction
* Pricing Disciplines and Strategies * Sales channel development and
management * Branding corporate logo/identity, website, communication
* Key Contract negotiations * Team building and Leadership * Innovative
* Ethical
PROFESSIONAL EXPERIENCE
FLUIDRA USA, Denver, Colorado
June 2009 - Present
(International manufacturer / distributor of consumer products)
VICE PRESIDENT OF SALES - Sales, Marketing and Customer Service
. P & L responsibility of $49M, 4 Business Units, 30 Direct Reports and
18 Independent Agents
. Pricing strategy development and discipline
. Implementation of Marketing and Advertising strategies
. Recruiting and training of high-performance Sales team
. Corporate image re-branding rollout lead
. Residential, Commercial, Multi Family and Industrial business unit
management
. 105%-109%+ annual Budget achievement
. 3% Gross Margin increase achievement
AGGREGATE INDUSTRIES, Denver, Colorado
September 2005 - June 2009
(International manufacturer/ distributor of consumer products)
DIRECTOR OF SALES - Sales, Marketing, Customer Service and Estimating
. P & L responsibility of $50M, National Sales Management, 22 Direct
Reports and 16 Independent Agents
. Achieved 103-108% revenue growth year on year in residential,
commercial, and multi-family channels
. Gross Margin growth of 4% by effectively controlling costs
. Created tactical sales strategy for market share gain
. Developed new product sales promotion initiatives
. Implemented sales incentive programs that substantially increased
revenue / gross margin growth
. Responsible for quarterly and annual forecasts
. Created market analysis and competitive assessments annually
. Responsible for new Corporate re-branding initiative including logo,
complete marketing and advertising program
Kimberly Roos
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ENVIRONMENTAL MATERIALS, LLC, Denver, Colorado
August 2003 - September 2005
(National manufacturer / distributor in consumer product industry)
NATIONAL SALES MANAGER - Sales, Marketing, Customer Service & Estimating
. P & L responsibility of $78M, National Sales Management, 18 Direct
Reports in 4 departments
. Directed Sales and Marketing of interior and exterior building
products
. Created multi-channel selling strategy with complex level pricing
policies
. Established strategic and tactical channel distribution plan for
Commercial, Residential, Multi-Family, Home Builders,
Architects/Designers, Distribution and Dealers
. Created new corporate identity project and website development
INTERCERAMIC, Denver, CO
November 1999 - August 2003
(International Manufacturer / Distributor of consumer products)
REGIONAL SALES MANAGER - Sales & Marketing
. P & L responsibility of $45M, 10 Direct Reports
. Collaboration with 12 Independent Distributors, 14 company owned
distribution/retail branches in 17 western U.S. States
. Planned, executed integrated sales and marketing strategy to develop
dominating market presence in neglected and new territories
. Researched and identified profitable new business opportunities
. Expanded territory through new distribution, company owned store
openings and product additions
IMPO GLAZTILE, Denver, CO
1991 - 1999
(International Manufacturer / Distributor of consumer products)
BRANCH MANAGER
. P & L responsibility of $34M, 27 Direct Reports
. Full Branch and P & L responsibilities
. Sales & Operation Management of 2 company owned distribution / retail
branches in Colorado
. YOY Revenue and Gross margin $ growth
EDUCATION AND PROFESSIONAL DEVELOPMENT
Business / Marketing minor University of Iowa, (Iowa City,
Iowa) August 1981 - May 1985
Recipient of Four (4) Year NCAA Women's Basketball Scholarship
Professional Training: Sales Training Courses including Sales Force,
Sandler Selling, Dale Carnegie, Zig Ziglar,
Lean Manufacturing, SAP, AS00 & CRM Software
Proficient Computer Skills: MS Word / MS Excel / MS PowerPoint / MS
Outlook, MS MapPoint, CRM software
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