Tanika Ghosh

Mobile: +91-908*******;

Email: acgh4e@r.postjobfree.com

~ Seeking challenging assignments in a reputed organization in the domain of

Coordination/ Back office operation/Public relationship management/Digital

marketing/Promotional planning/Product management/Market research & analysis .

Profile Snapshot

A dynamic professional with 2 years of rich experience in Coordination/ Back office

operation/Public relation/Product development/Promotional planning/Procurement.

MBA & M.SC from the University of Kalyani.

Certification in Digital Marketing.

Expertise in planning and preparing MIS report & handling social media marketing (SMM).

Coordinating/maintaining good relationship with clients, suppliers & distributors.

Conversant in preparing, implementing & monitoring the project plans & distribution plan.

An effective communicator with excellent relationship & team management skill.

CORE COMPETENCIES

Coordination. Seminar management

Back office operation . Business development planning

Promotional Planning Hosting Event.

Project planning Material procurement

Public relationship MIS reporting

Market research & Analysis

CAREER CONTOUR

Future Skin Pvt Ltd. (Uniworth Group) : 6th September 2010 – 14th June 2012

Name of the Project: Development & analyze the performance of Eco-certified based dermatological

product.

As Executive

Key Highlights

• New product development.

• Coordinating with different department regarding the projects and deadlines.

• Preparing MIS report & presentation.

• Assisting in the promotional planning & online promotion.

• Assisting procurement department in the procurement process.

• Providing training to the sales personnel regarding products.

• Supervising on clinical trial of finished products.

• Coordinating with production team & handling inventory/stock.

• Sourcing distributors of packaging, raw materials, web development agencies, printers.

• Meeting with the suppliers, web development agencies, printers regarding to our product

development & working closely with suppliers.

• Maintaining the relevant information including costing of all the agencies, printers, raw

materials, machineries, packaging materials etc.

PROJECTS

Idea Cellular Ltd (Aditya Birla Group) May 2013-July2013 - As Marketing Intern.

Project name – Market Analysis of Lucky Recharge (Prepaid product)

Key Highlights

• Performing survey to retailers & customers for the new launched product.

• Preparing questionnaires for survey and project report..

• Market analysis on the penetration & performance of the new product among its various

competitors in the Telecom market.

• To validate retailers understanding on the new product & also about its commission &

scheme.

• To study consumer buying behavior and factors which influences consumers buying

process for the Idea’s new product through the questionnaire.

• Performed ANOVA analysis, Percentage analysis to study the consumer purchase

behaviour.

Department of Business Administration of University of Kalyani

I) Project name -Ranking of 40 companies according their financial report using Thurstone

scale (Paired comparison)

II) Project name-Factor affecting in the consumption of Frozen Food in Kolkata & Suburb

Key Highlights

• Performing survey to customers for the consumption of frozen food.

• Preparing questionnaires for survey and project report.

• Study the awareness of the different brand in frozen food.

• To study consumer buying behavior and factors which influences consumers buying

process for the products of frozen food through the questionnaire.

• Performed Factor Analysis, Thurstone scaling (Paired comparison), ANOVA,

Percentage analysis to study the consumer purchase behaviour.

Computer Proficiency

• Certification in Office Assistant Course

(MS- WORD, EXCEL, POWER POINT) - Bharatiya Vidya Bhaban

• Certificate in Oracle 10g from NIIT.

• Proficient with XP, Window-2003, Window-2007etc.

• Proficient in working with Internet.

• IBM SPSS

PROFESSIONAL QUALIFICATIONS

• Master of Business Administration (MBA) from University of Kalyani under UGC/A.I.C.T.E in

the year 2014.

CGPA: 8.24

• Pursuing Certification in Digital Marketing.

Academics

• Secured 61.08% in MSc in Zoology.

• Secured 66% in BSc (Hons) in Zoology. (Chemistry, Environmental Science, Botany)

Additional Skills

• Language Skills: Fluent in English, Hindi, Bengali, and Assamese.

• Essential Skills: Effective interpersonal and communication skills.

Ability to work as team player.

Excellent organizational skills to meet the required

deadlines.

Research and Reporting.

Ability to manage all activities. Result oriented.

Ability to work under pressure & independently.

PERSONAL DETAILS

14th March, 1986

Date of Birth :

Address : 19, Dr.Panchanan Mitra Lane, Kolkata-700085

Sex : Female

DECLARATION

I hereby declare that all the above information is true and correct to best of my knowledge and any further

information will be available on your request.

Place:

Date: (Signature)

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