*** *. **** ***.

Webster Groves, MO *****

Telephone: 314-***-****

E-mail: acgfv3@r.postjobfree.com

David R. Porthouse

Qualification Summary:

I have created new and valuable markets for every business I have been a part of. This growth has

come not just from sales, although that area has always been exceptional, but primarily from product

development, building new markets and new business categories. I have been fortunate to assemble

great teams across these enterprises, both client-facing, but also the full range of design, engineering,

vendor partnerships and formal and informal focus groups, enabling them to move to the next level.

My greatest strength has been to combine a high level of technical and creative thinking with results-

driven practices, delivering product, engineering, sales and thought leadership to my employers. My

satisfaction comes from helping companies take that next step.

Accomplishments:

I built the team which took Champion Boats from one of 40+ regional competitors to a top 3

company in its sector. Grew distribution from 13 states to 44, plus 6 significant international

markets. During a period where industry sales were down in units, I took Champion from $12MM

to $51.5MM in sales with 10+ years of double digit sales and profit growth.

Staffed and trained Champion’s nationwide sales representative force, as well as building the

engineering/manufacturing teams that redesigned and redefined our core offerings and pushed

into coastal salt water/blue water, flats and northern multi-species markets.

Led the acquisition of one of Champion’s major regional competitors in Sarasota and used the

purchase to accelerate our rapid entry into the fast growing saltwater fishing market

At MFR, a large manufacturing and distribution company, I restructured the sales programs, dealer

support, redesigned inventory management, IT and purchasing processes, all of which supported

rapid expansion, both through organic growth and acquisitions.

Built the teams at MFR needed to achieve these goals, which included 20% higher net margins, a

25% increase in turns, record sales ($16MM+), profits ($1.1MM) and reduction in inventories and

of loss/write-offs to zero. Higher enterprise value realized in the profitable sale of the firm

Developed the sales and marketing plans, as well as products offerings for Formula/Sponsorship

Science - from its initial start up to its current status as a global supplier of Sports sponsorship,

marketing & research technologies. During this period revenue grew at 30+% growth rate, from

$200,000 into $8MM+ in the first five years

Work Experience:

Formula, LLC/ Sponsorship Science Partner, EVP - Business Development

Economic Consulting Firm Specializing in Sports and Sponsorship Rights

2006 – Present, Boulder, Co; St. Louis, MO

Responsible for managing consulting firm’s sales and marketing, including developing an

extensive client base composed of Fortune 500 companies, including ESPN, Toyota and Shell,

specialty brands, major sports and entertainment properties and their stakeholders. Successfully

created new markets in the PGA, NCAA Football, Cycling, NASCAR and MLB. Built multiple

partnerships in academia, including St. Louis University and The University of Texas at Austin.

104 W. Swon Ave.

Webster Groves, MO 63119

Telephone: 314-***-****

E-mail: acgfv3@r.postjobfree.com

MFR Inc. VP, Sales Support & Logistics

Manufacturer and distributor serving the heavy transportation industry

2003-2006, St Louis, MO

Responsible for restructuring the sales and dealer support, purchasing and inventory control for a

large manufacturing and distribution company serving the heavy transportation and construction

industries. This involved a redesign of inventory management, IT and purchasing processes,

which supported the firm’s continued rapid expansion. Built the personnel teams needed to

achieve assigned goals, which included higher net margins, increased in turns, and eliminating

inventory losses

Champion Boats, Inc. Executive VP, COO

Manufacturer of high performance composite fishing boats

1990-2002, Sarasota, FL, Mt. Home, AR

I was tasked with taking Champion from a solid regional competitor to a top 3 company in its

sector. I was responsible for growing the number, but more importantly, the quality of our

distributors. I was also responsible for building our international markets. Created a nationwide

sales representative force, as well the engineering/manufacturing team that supported rapid,

successful product development strategies. I headed acquisitions, and used acquired assets to

develop and penetrate new markets. Developed new standards for workplace safety; created new

compensation and benefit systems that brought turnover down 95% and lowered total labor costs,

unit costs, downtime and workplace injuries

Other Work Experience:

The Friday Group Partner, VP, Sales & Marketing

Start up based on media/entertainment patents awarded to the founder

2005-2009, St. Louis, MO

Created and implemented a viable business program for the Friday Group, a startup, which

previously had only been a patent holder. Developed the products, distribution and clients for the

business, as well as 100% of the first year revenue, resulting in the profitable sale of a majority

share to a major event promoter. Proof of concept clients were all major NCAA football programs

(LSU, The Ohio State University, Boise St. and Oklahoma) involved in the BCS system.

Education/Qualifications:

University of Texas/Austin

BA Economics

National Merit Scholar

Texas Cowboys Honorary

Littlefield Foundation

References furnished upon Request

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