Yolanda Brown

P.O. BOX ***** CHICAGO, IL *****

acgedb@r.postjobfree.com . 312-***-****

Research-driven detail-oriented professional seeks an opportunity that

leverages my vast experience in project management, market research and

consumer insights. The ideal company will be one that nurtures

professional growth and advancement, and provides an environment comprised

of world-class professionals that is rich with the possibilities and

learning and creativity.

TNS Global, Chicago, IL March 2014

At TNS Qualitative, we really care about the value that good qualitative

research can bring to your business, and how it can make the difference

between standing still and inspiring growth. We develop precise plans that

identify growth opportunities for our clients.

Project Manager

. Communicate with internal team members and clients to understand and

develop best practice research plans to address the client's overall

business objectives.

. Assist Account Executives in setting up and managing research projects

for various focus groups, one-on-one interviews, ethnographies, in-home

groups and shop-alongs.

Brands worked on: KRAFT, Sharpie, Rubbermaid and LG

DRAFTFCB, Chicago, IL May 2000 - April 2013

With an equal focus on creativity and accountability, Draftfcb is committed

to producing brilliant ideas that change consumer behavior. As a global,

fully integrated marketing communications agency operating against a single

P&L, Draftfcb provides clients with highly collaborative, channel-neutral

thinking that delivers engagement and, most importantly, action. With

nearly 140 years of combined expertise, Draftfcb has roots in both consumer

advertising and behavioral, data-driven direct marketing.

Moderator May 2009 - April 2013

. Set and implemented data-gathering strategies, with a concentration on

consumer behavior and market research studies.

. Assisted Account Planners in guiding and facilitating various small focus

groups, one-on-one interviews, ethnographies, in-home groups and shop-

along studies.

. Interpreted and communicated consumer insights to findings to clients.

. Designed projects and new business development presentations for a

variety of clients across multiple industries.

Project Manager May 2000 - May 2013

. Communicated with clients to understand and develop best practice

research plans to address the client's overall business objectives.

. Designed projects and new business development presentations for a

variety of clients across multiple industries.

. Assisted Account Planners in guiding and facilitating various small focus

groups, one-on-one interviews, ethnographies, in-home groups and shop-

alongs.

. Interpreted and communicated consumer insights findings to clients.

Brands worked on: KRAFT, Miller Coors, SC Johnson, KFC, COX, USPS,

Volkswagen, KMart and New Business Pitches

SURVEY CENTER FOCUS, LLC, Chicago, IL February, 1997 - May, 2000

Survey Center Focus is a full-service focus group facility and qualitative

consulting group that offers a comprehensive range of services to meet any

research need. Elegant client lounges with meeting rooms and full business

centers help clients make the most productive possible use of their time.

Facility Manager

. Managed all facets of operations for Chicago's premier qualitative

research, meeting and event center.

. Major areas of responsibility included:

o Maintained and facilitated all forms of communication technology,

including AV equipment, video conferencing.

o Coordinated national and international affiliations with other

similar facilities.

o Managed client services, such as back office support, transcription

and translation services and kitchens and catering.

o Facilitated front desk operations, including hostess staff and

scheduling, security procedures, and respondent summaries.

Education

DEPAUL UNIVERSITY, Chicago, IL

BA

LICENSED CHAUFFEUR, City of Chicago, IL

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