PRITHIRAJ BHOWMICK

Present Address: Block ***D, # 07-817, Punggol Drive, Singapore 824613

Mobile: +65 96462749, E-Mail: acgdvd@r.postjobfree.com

Summary

• 14 Years of experience in Television Broadcast & Branding, Business Development and Events Management

• Bachelors in Economics; MBA in Marketing

• Creative, strong communication skills and adaptable to change.

Core Competencies

• Excellent Communication and Time Management skills

• Reliable Project Management abilities

• Good skills in writing content

• Wide knowledge of Broadcast Media

• Good leadership skills

• Excellent analytical, problem solving and communication skills

• Strong motivational skills for team building and team bonding

• Working Knowledge of Adobe Photoshop and After Effects; as well as proficiency in MS Office applications

Professional Experience

Senior Associate - Creative Services

FOX INTERNATIONAL CHANNELS, Singapore July 2012- Present

• Played pivotal role in the rebranding, development and launch of the Fox Sports brand and channel look across

the South East Asia markets.

• Providing guidance and working with Sales team to garner new sponsorship deals on Formula One, Barclays

Premier League Football, La Liga, Golf, Tennis, News and Cricket broadcasts.

• Project Manage various Sales requests and Marketing projects.

• Shaping initiatives through idea generation and also developing proposals for enhanced revenue generation.

Associate / Senior Associate - Creative Services

ESPN STAR SPORTS, Singapore July 2009 - May 2012

• Coordinate with Marketing, Sales and On-Air Promo teams across the region on a daily basis.

• Working closely with Ad Sales teams in Singapore, India and Taiwan to put sponsor specific branding and

graphics on-air.

• Maintaining and upkeep of the ESPN and Star Sports branding across various Pan Regional specific feeds.

• Conceptualized, designed and launched the graphic look of Star Cricket, the first Cricket specific channel in Asia.

• Develop and compile Sponsorship guidelines for potential clients on all sales features on Cricket and Football.

• Played lead role in the creative development of the Star Sports channel re-launch and branding across different

Asian feeds and markets.

• Constantly working with the Ad Sales team in Singapore to offer new and more effective sponsor graphic

packages on the Barclays Premier League, La Liga, MLB, Formula1, ICC Cricket Events and other major sports

content.

• Managed Sales features for all major ICC and other Cricket events.

• Trained, coached, supervised and evaluated staff members across our offices in Singapore, India and Hong Kong.

• Constant upgrading and absorbing working and technical knowledge as well as workflow of other departments to

effectively cater their sales, marketing /branding and other operational requirements.

Assistant Producer

ESPN STAR SPORTS, Singapore November 2005 - June 2009

• Designed and implemented graphic templates for On-Air broadcasts.

• Creative evaluation and solutions to designing user interfaces for CG systems.

• Operated on various live broadcast of premier sporting events around the world over, to name a few, London 2012

Olympics, ICC T20 World Cup, WTA and ATP tennis tours, Premier Hockey League, Guinness World Pool

Championships, Champions League T20 Cricket and ICC Cricket World Cup 2011.

• Work in tandem with Sales, Production and Transmission departments under strict deadlines to deliver Sales and

Programming commitments on a daily basis.

Senior Officer (Business Development)

INDIGO SOLUTIONS, New Delhi - India May 2002 - September 2005

• Selling creative media solutions to agencies and clients.

• Promoted products and services; generated leads and initiated sales.

• Creating a Client Database.

• Established and improved client communications; maintained ongoing relationships.

• Served as agency representative.

• Researched and conceived newsletter articles, keeping client abreast with industry wide trends.

• Achieved computer proficiency; demonstrated knowledge of Microsoft Word, Excel, PowerPoint, Publisher,

Adobe Photoshop and all Internet functions.

Project Lead / Team Leader (Events) - Freelance

Result McCann (McCann Erickson Group), New Delhi - India July 1998 – December 2001

• Project manage various branding activities – Corporate Events, Trade Shows, Marketing Conferences etc.

• Organized and co-ordinated events and seminars for various clients like Microsoft, Canon, Ford etc. for their

vendors and clients.

• Providing expertise, advice and support for sales campaigns and marketing activities.

• Coordinated execution of email broadcast campaigns, public relations, marketing trade shows and events,

outbound calls, media advertisements, field promotions, customer communications, and other marketing plans

• Design and implement effective marketing campaigns.

• Organize registration of participants, prepare programs and promotional material, event publicity for Microsoft

and Standard Chartered Bank.

• Worked as a Show Regulator at the launch of Westinghouse Lighting Products.

• Team Leader for various road show promotions for Discovery Channel.

• Event Coordinator for outdoor activities for Airtel, India’s leading telecom operator

Research Assistant (Internship)

NDTV, New Delhi - India September - October 1999

• Provide research and analysis help to the Digital Media and News teams on the General Elections

Education

Manipal Global – Bangalore, India In Progress

Certification in Digital Marketing

Symbiosis Institute (SCDL) – Pune, India 2012

MBA (PGDBA) – Marketing

University of Delhi – New Delhi, India

2003

BA (Honours) - Economics

Don Bosco School – New Delhi, India 1998

Senior Secondary

Activities & Interests

• Member of Rotary Club of New Delhi

• Active member of the school theatrics group

Personal Information

: 21st September, 1980

Date of Birth

Linguistic Skills : English, Hindi and Bengali (Bangla)

Hobbies : Digital Technology, Social Media, Travel, Sports

Nationality : Indian

Connect

Linkedin sg.linkedin.com/in/prithvibhowmick/

References

Available on request

Contact this candidate