PIERCE FRANKLIN
Houston, TX 77019
acgdp3@r.postjobfree.com
PERSONALITY MYERS-BRIGGS TYPE INDICATOR: INFJ
EDUCATION Penn State Smeal College of Business University Park, PA
Master of Business Administration 2012 - 2014
? Primary Concentrations: Strategic Leadership & Marketing
Berkeley College of Business Woodland Park, NJ
Bachelor of Science in Business Management 2008 - 2011
EXPERIENCE The Cavalier Group India, Bangalore
Project Manager, Marketing Researcher 3/05 - Present
? Led a team of 8 members to manage
business
development
projects
and
to
conduct
strategic
analyses
to
help
each
business
unit
reach
the
maturity
stage
within
budget.
? Generated
annual
market
segmentation
reports
to
identify
company
expansion
options.
? Delivered strategy recommendations
to
top
management
professionals
such
as
creation
of
core
value
systems
which
resulted
in
the
drop
of
average
unethical
issues
from
40/year
to
an
average
of
11/year.
? Solved training
and
administrative
issues
to
improve
student
graduation
rate
by
12%.
? Implement
Internet
marketing
system
to
reduce
expense
by
13%
and
to
increase
student
enrollment
by
over
45%.
? Upgraded
the
company?s
website
resulting
in
increased
visitor
time
and
higher
ranking
on
search
results.
? Created
and
edited
company?s
monthly
newsletters
regarding
branch
(8)
performances
reaching
an
audience
of
200
employees
to
boost
productivity
through
competition.
? Created a payment plan
to
reduce
outstanding
student
accounts
from
$2727
to
$909.
? Analyzed consumer
data
such
as
surveys
to
gain
business
insights and to maintain and
improve brand loyalty.
New England Financial (MetLife Insurance Company) Fairfield, NJ
Internship 1/06 - 7/11
? Designed full client database with Microsoft Access to reduce paper and printing costs.
? Attended sales and insurance training programs to improve prospective client conversion rate.
? Organized client files to make them easily accessible for the financial advisors thereby increasing
productivity rate.
SKILLS Business Modeling, Leadership, Analytical, Initiative, Communication, Process Improvement,
Forecasting, Team building, Problem assessment, Strategic planning, and Project management
Software: Microsoft Office Suite 2010, IBM SPSS, Palisade Precision Tree, and Marketing
Engineering Excel. Languages: English, Hindi, and Malayalam
EXTRA -
CURRICULAR Executive Panel Business Case Competition ? 1st Place 05/13
Lumosity Performance Index- 1624 ? 92.3th Percentile
Creative Action and Service (CAS) ? 50 hours 2005 - 2007
Culture Familiarity in Countries: China, Japan, India, and USA