AMY

S.

WHARTON

***-

***-

****

acgdii@r.postjobfree.com

SUMMARY

Accomplished

senior

sales

and

marketing

manager

with

over

17

years

experience

across

diverse

industries

including

energy,

banking

and

chemical

industries.

Skilled

in

all

aspects

of

sales

including

new

customer

prospecting

and

acquisitions,

existing

customer

account

management

and

contract

negotiation

and

renewal.

Highly

effective

in

consultative

sales

of

complex

products,

intangible

products

and

services,

as

well

as

communicating

features

and

benefits

to

decision

makers

and

influencers

across

all

organizational

levels.

Marketing

expertise

includes

strategic

planning,

development

and

implementation

of

marketing

programs,

life-

cycle

communications,

segmentation

and

customer

relationship

management.

Highly

effective

in

leading

cross-

functional

teams,

gaining

organizational

buy-

in,

vendor

management,

creating

and

maximizing

budgets

while

aligning

marketing

objectives

with

organizational

goals.

Combined

customer-

facing

sales

as

well

as

marketing

experience

provides

a

well-

rounded

ability

to

work

with

both

groups,

effectively

managing

relationships

throughout

an

organization.

Multi-

faceted

background

provides

a

big-

picture

view

and

the

ability

to

identify

with

business

planners

and

decision

makers

both

internally

and

externally.

PROFESSIONAL

EXPERIENCE

ASWEC,

Houston,

TX

10/12

to

Present

Energy

Sales

Consultant

Advise

clients

regarding

energy

contracts

and

develop

purchasing

strategies

based

on

market

conditions,

timelines,

budgets

and

risk

tolerance.

Champion

Energy

Services,

Inc,

Houston,

TX

6/12

to

9/13

Energy

Origination

Manager

(Large

C&I)

Responsible

for

identifying

and

developing

strategic

relationships

with

new

prospects

in

the

Large

Commercial

and

Industrial

segment

nationally.

• Initiated

relationships

with

new

large

commercial

and

industrial

prospects

• Sell

to

and

manage

customer

relationships

up

to

50MW

• Developed

and

implemented

sales

strategies

for

large

commercial

and

industrial

customer

segment

• Sold

multiple

product

options

and

complex

structures

to

customers

according

to

specific

energy

needs

ConEdison

Solutions,

Houston,

TX

11/11

to

5/12

Sales

Executive

Responsible

for

identifying

and

developing

strategic

relationships

with

new

prospects

in

the

Commercial

and

Industrial

segment

in

the

ERCOT

market.

• Developed

and

implemented

sales

strategies

for

C&I

and

government

segments

• Prospect

and

initiate

new

relationships

with

direct

prospects

and

brokers/consultants

• Assisted

in

developing

new

product

options

in

ERCOT

market

• Sell

to

and

manage

customer

relationships

in

200

KW

to

25+

MW

range

Comverge,

Inc,

Houston,

TX

7/10

to

9/11

Sales

Executive

Responsible

for

creating

and

executing

the

commercial

strategy

for

the

ERCOT

and

regional

utility

demand

segment.

Also

responsible

for

developing

channel

partners

to

drive

sales

activity.

• Developed

sales

pipeline

and

new

contacts

in

ERCOT

market

territory

• Created

lead-

generation

position

to

help

facilitate

Texas

market

expansion

• Presented

and

sold

demand

response

solutions

to

new

prospects

in

com

mercial

and

government

segments

• Negotiated

and

executed

agreement

with

Texas

General

Land

Office

partner

resulting

in

Comverge

being

exclusive

EILS

provider

for

state

supported

inter-

local

contracts

Direct

Energy,

Houston,

TX

8/09

to

3/10

Business

Development

Manager

–

Large

Commercial

and

Industrial

Responsible

for

identifying

and

developing

strategic

relationships

with

new

prospects

in

the

Large

Commercial

and

Industrial

segment

in

Texas.

Certified

to

sell

Power

Portfolio

product

suite.

• Developed

and

implemented

sales

strategies

for

large

commercial

and

industrial

customer

segment

• Sold

multiple

product

options

and

complex

structures

to

larger

customers

with

specific

energy

needs

• Utilized

CRM

system

(salesforce.com)

to

manage

customers

and

prospects

• Initiated

relationships

with

over

30

new

large

commercial

and

industrial

prospects

representing

750,000+

annual

MWh

in

opportunity

Reliant

Energy,

Houston,

TX

5/04

to

8/09

Energy

Marketing

Manager

–

Commercial

&

Industrial

Marketing

(12/08-

8/10)

• Developed

and

implemented

sales

strategies

for

commercial

and

industrial

customer

segment

• Established

and

maintained

relationships

with

key

decision

makers

and

influencers

to

understand

decision

making

processes,

influence

product

selection

and

enhance

satisfaction

with

Reliant

Energy

• Ensured

customers/prospects

understood

all

product

options

while

providing

guidance

on

product

selection

• Achieved

over

80%

renewal

rate

for

contracted

customers

• Exceeded

new

customer

acquisition

goal

by

30%

• Sales

margins

consistently

above

plan,

averaging

more

than

25%

above

unit

margin

goals

Marketing

Manager

(Reliant)

–

Retention

&

Loyalty

(5/04-

12/08)

Responsible

for

development

and

execution

of

new

retention

and

loyalty

programs

for

small

business

customers,

as

well

as

all

targeted

customer

communications.

• Program

resulted

in

significantly

reduced

attrition

and

helped

achieve

segment

growth

for

the

first

time

• Provided

leadership

and

skill

development

to

direct

reports

• Directed

development

and

execution

of

elements

related

to

Preferred

Small

Business

program

including

special

phone

number,

welcome

package,

"save"

program,

service

recovery

program,

quarterly

newsletter,

appreciation

campaign,

maintenance

reminders,

partner

offers

and

sweepstakes

• Developed

quarterly

newsletter

and

ad-

hoc

communications

to

business

customers

• Leveraged

existing

marketing

communications

to

target

prospects

for

SMB

• Oversight

of

publication

of

2

quarterly

B2B

magazines

with

distribution

to

over

100,000

customers

• Directed

On-

line

marketing

in

developing

content

and

tools

available

to

Reliant.com

business

visitors

Citigroup,

Houston,

TX

8/02

-

5/04

Marketing

Manager

Responsible

for

account

acquisition

and

existing

customer

marketing

programs

for

six

consumer

and

two

small

business

credit

card

portfolios,

representing

over

6

million

customers

and

annual

budget

of

$30MM.

• Developed

and

managed

existing

customer

marketing

plans,

including

retention

programs

and

card

activation

programs

for

consumer

portfolios

• Created

and

executed

acquisitions

plans,

channel

strategies

and

yield

forecasts

• Managed

direct

mail,

internet

and

telemarketing

channels

for

optimal

impact

• Managed

advertising

agencies

and

creative

direction

for

all

new

acquisition

programs

• Developed

new

card

products

and

test

marketing

plans

Phillip

Townsend

Associates,

Houston,

TX

2001

–

2002

Marketing

Manager

• Directed

strategic

and

tactical

communication

to

support

company

direction

through

press

releases,

corporate

newsletters,

direct

mail

and

web

content

management

• Acted

as

key

liaison

between

press

contacts

and

industry

experts

to

secure

interviews

• Managed

cross-

functional

team

and

provided

leadership

in

executing

marketing

programs

EDUCATION

Master

of

Business

Administration,

May

2000

University

of

Houston

–

Clear

Lake

Bachelor

of

Business

Administration,

Marketing,

December

1996

Angelo

State

University

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