Steven M. Gordon
*L Brookside Heights
Wanaque, New Jersey 07465
973-***-**** - Home
973-***-**** - Cell
acgb48@r.postjobfree.com
SUMMARY OF QUALIFICATIONS
Highly experienced and motivated senior sales professional with a 17 year track record of growing new territories
and expanding existing territories. Cultivated many long-term relationships with clients. Maximized revenue through
skilled use of promotions and new product introductions.
Professional Experience:
Downtown Bergen Magazine, Ridgewood, NJ July 2014- Present
Account Executive
• Brought in to help grow a brand new Bergen County magazine.
• Produced 9 new accounts and booked over $8000 in revenue.
• Introduced company/magazine to a brand new marketing agency that they did business with.
Marketeer/NJ Media Group, LLC., East Hanover, NJ March 2013 – July 2014
Advertising Consultant
• Brought in to implement new sales territory for Passaic and Morris County.
• Produced over 45 new accounts in the assigned new territory.
• Client Management from cradle to grave. Responsibilities include: new business development; lead development; cold
calling; total implementation of ad design, and management of entire accounts receivable process.
• Booked and collected over $152,000 in company revenue.
Super Coups Direct Mail, Glen Rock, NJ March 2011 –January 2013
Marketing Consultant
• Produced over 100 new clients and over $250,000 in revenue over the course of 15 mailings.
• Developed 100% of all new sales leads and initiated over 250 weekly cold calls which accounted for 100% of new business
development.
• Created and delivered daily customized new client presentations to local business owners.
• Maintained existing client relationships; implemented ad design.
• Managed entire accounts’ receivables process of clientele base.
Valpak Of Garden State West, Livingston, NJ Dec 2008 – Dec 2010
Senior Marketing Consultant Print and online advertising
• Initiated over 250 weekly cold calls for the country’s premier leader in direct mail advertising, which accounted for 75% of
clientele base through direct response print and online media.
• Produced over 85 new accounts, which resulted in long-term client based relationships.
• Initiated over 300 company presentations to local business owners and managers, which accounted for 90% of clientele base.
• Maintained client relationships; developed new sales leads; evaluated campaign effectiveness; devised strategies to increase
response following clients’ business models; consulted and implemented ad design; and managed entire accounts receivable
process.
• Participated and completed Valpak University’s year long on-boarding training program, finishing in the top two of class.
The Merchandiser Newspapers, Pine Brook, NJ Jan 2007 – Nov 2008
Senior Account Executive, Print and online advertising
• Initiated over 200 weekly cold calls, which accounted for 90% of my clientele base through direct response print and online
media.
• Produced over 50 new sales accounts which resulted in long-term client based relationships.
• Initiated over 250 company structured outside sales presentations to local and national business owners, and Executive
Managers, which accounted for 100% of clientele.
• Responsible for all aspects of customer accounts including development of new business relationships, management of
existing accounts, developing new sales leads, and management of the entire accounts receivable process.
• Designed targeted marketing campaigns following clients’ business models.
• Consulted and implemented ad design for clientele’s needs for targeted reach segmentation, branding, and positioning.
• Received top new sales of the month award three times for the Northern New Jersey Region.
TruGreen Chemlawn, Upper Saddle River, NJ Jan 2005 – Dec 2006
Sales Representative
• Initiated over 2000 monthly calls in the preseason which accounted for 25% of new business clientele.
• Produced over 300 sales accounts for the Bergen County branch.
• Responsible for over $375,000 in company revenue.
• Initiated door to door new business neighborhood marketing for lawn and tree and shrub care in Bergen, Passaic and Hudson
counties which accounted for 25% of clientele.
• Provided existing customers with landscape quality evaluation and up sold applications totaling over $48,000 in company
revenue.
• Responded in person to internet and telephone inquiries which accounted for 20% of total revenue sold.
• Received company awards for highest percent of total revenue produced and highest percent of customer
retention.
Spectrum Staffing, Parsippany, NJ Dec 2003 - Sept 2004
Staffing Consultant
• Consulted for Temporary, Temp to Hire, and Permanent employment for Administrative and Clerical personnel.
• Initiated 200 weekly sales calls to enhance business for Administrative/Clerical jobs in Bergen, Passaic and Morris County
Area.
• Recruited via internet/existing database and scheduled/interviewed daily, potential candidates for open administrative/clerical
job orders.
• Followed up daily to inform clients and applicants of job status.
• Introduced and enrolled company into the North Jersey Network Associates to increase clientele.
Benchmark Staffing, Clifton, NJ Sept 2002 - Oct 2003
(A Division of Robert Half International)
Staffing Manager
• Managed Temporary and Temp to Hire employment for Production, Manufacturing, and Warehouse personnel.
• Initiated weekly sales calls to Production and Manufacturing firms in the Bergen, Passaic and Morris County Area.
• Recruited and Interviewed on a daily basis to fill open job orders.
• Visited new and existing accounts daily as part of Benchmark’s sales presentation to add and maintain clientele.
• Responsible for 650 hours of weekly temporary billing.
Omne Staffing, Cranford, NJ Sept 2000 - July 2002
Recruiter/Account Executive
• Initiated 500 weekly sales calls to Engineering and Architectural firms in the Greater New York/Metropolitan Area.
• Produced and maintained over 150 sales accounts.
• Responsible for $450K in annual billing.
• Recruited on a daily basis to add additional personnel to payroll while also maintaining existing personnel.
All American Collectibles, Fair Lawn, NJ Oct 1997 - June 2000
Sales Account Executive
• Initiated over 2500 monthly calls which accounted for 95% of clientele.
• Produced and maintained over 400 sales accounts.
• Responsible for over $500K in company revenue.
• Worked auctions and tradeshows to increase clientele.
EDUCATION:
William Paterson University, Wayne, NJ
Degree: Bachelor of Arts - Communications
Connecticut School of Broadcasting, Rochelle Park, NJ
Extensive specialized training in radio and television broadcasting
REFERENCES: Available upon request