Brian T. Donnelly
Birmingham, MI 48009
Cell: 248-***-****
Home: 248-***-****
acg2vi@r.postjobfree.com
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SENIOR EXECUTIVE
Sales & Marketing - Operations - Finance
High performance, results and data driven Senior Executive demonstrating
leadership, vision, and distinguished performance in business startup,
turnaround and operational management of national and international
operations. Experienced at driving sustainable profitable growth and cash
flow through team building, enhancing sales innovative project management
and thorough business analysis. Understands how to successfully develop,
implement and orchestrate new product launches, with the vision to create
and execute strategic growth-centered business plans, utilizing a laser
focus to find new opportunities for products and services in the
marketplace. Strong background in managing the balance sheet and a proven
track record of working with, and managing financial partners to develop a
strong financing strategy and highly analytical. Influential communicator
practiced in leveraging interpersonal skills to articulate vision,
strengthen relationships and improve company performance.
CORE EXPERTISE
Business/Brand Development Management & Operations Sales & Marketing
Mergers & Acquisitions Strategic Planning & Analysis Financial Planning
Distribution/Logistics Franchise Management Team Building
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PROFESSIONAL EXPERIENCE
RETAIL & WHOLESALE MARKETING GROUP, Birmingham, MI 2008 -
Present
Managing Director
. Provided turnaround & restructuring advice along with sales, marketing,
analysis and distribution consulting services to large global trading
firms, private equity firms and independent fuel distributors.
. Provided strategic planning advice to a $1B private equity firm assisting
in their acquisition activities.
. Providing turnaround & restructuring services to a $60M retailer in
Virginia. Improved cash flow and enhanced profitability for the company
after performing a strategic review and assessment of operations.
Generated an operational business plan and strategy for future success.
. Providing consulting services to a large global alternative energy
distributor, assisting them at customer generation and entrance into the
US biofuel marketplace. Charged with identifying and securing terminal
and distribution facilities throughout North America.
. Providing consulting services to a large US based alternative energy
manufacturer, assisting in customer generation and entrance into the US
alternative energy marketplace. Provided advice and guidance in the
management of the US Government Renewable Fuel Standards and how to
benefit from those rules and regulations. Assisted in the growth of the
business, and efforts continue at seeking new equity partners for their
manufactured products and technologies.
EMPIRE PETROLEUM PARTNERS, LLC, Gaithersburg, MD 2010 -
Present
Board of Directors - Member
. Participated as an advisor for the Master Limited Partnership who
purchased the majority interest in this company in 2010.
. As a Member of the Board of Directors, I have been providing guidance and
support pertaining to organizational leadership, acquisition strategy,
operations, financial plans and industry knowledge.
. Actively advising and assisting in the development of the corporate
strategy for taking the company public in 2014.
. A Member of the Audit/Finance Committee, Compliance Committee and
Executive Committee.
BUILDING TECHNOLOGY ASSOCIATES, INC. (BTA), Oak Park, MI 2011 - 2014
President
. Responsible for the management, sales, marketing and operations of the
engineering, design, construction management & specialty software
technology roof consulting organization.
. Developed a comprehensive brand strategy focused on the core goal of
Total Roof Management. Created a new and exciting brand with a strong
marketing platform and a global business plan.
. Took an organization which had not added a new customer for the past 10
years and through the hiring and development of a premier sales team,
successfully added numerous new and high profile customers such as
Toyota, Owens Corning, US Air Force, Meijer, Navistar, LAX Airport,
Detroit Airport, University of Central Florida, Baltimore Aircoil,
Hillsborough County, Chicago Public Schools, Cook County, City of
Sarasota, University of Colorado, New Mexico State University, and others
with a strong pipeline of prospective customers. New sales grew to 45%
of total company sales.
. Created a more efficient and lean Operations Team and lowered corporate
overhead through restructuring, new business generation and the
identification of core values.
RKA PETROLEUM COMPANIES, Romulus, MI 2006 - 2008
President & Chief Operating Officer
. Responsible for the management and operations of the entire company.
Grew the business from $172M to over $565M while increasing gallons sold
by 110%. Went from operating in 5 to 27 states, increasing the staff
from 85 to over 125 employees with 4 offices in Michigan and Florida.
. Acquired a $33M business in Florida to assist in the expansion of the
business. The acquisition was accretive to earnings and hit its
performance targets in the first 12 months of operations.
. Moved the company aggressively into the biofuels business, becoming one
of the largest blenders of biodiesel in the US, generating $1M in net
margin to the company.
. Developed a new business line (Retail Dealer Business) generating over
$3.6M in net margin before overhead and generating over $6M in free cash
flow to the organization.
. Initiated a corporate restructuring increasing profitability by 110% in
the first year and 74% the second year. EBITDA grew from $1.6M to $4.1M,
with return on equity hitting 56% from 5%.
. Refinanced the business and enhanced relations with the banking
community, allowing for a significant credit line improvement of over
$17M ($10M to $27M LOC), secured $5M in financing for capital
improvements for the terminal and arranged acquisition financing in the
amount of $6M.
. Cut Accounts Receivable from 39 to 25 days, improving cash flow by $4M
and reducing interest expenses by $860K. Implemented new service charges
creating $1.2M in new margins.
. Identified a new program to reduce product costs, saving the company
$300K.
. Increased the supplier base by over 30 new suppliers and over 100 new
terminal locations in the supply network, saving the company over $300K
in lower product costs.
PRO GOLF INTERNATIONAL, Farmington Hills, MI 2004 - 2006
President & Chief Operating Officer
. Responsible for the leadership and management of a $150M franchise
operation, with 140 international locations, employing 1,200 employees,
managed by a 12 person corporate staff.
. Designed and implemented a business strategy, adding of a record number
of new franchisees, increased profitability of the new and existing
franchisees and increased profitability of the holding company growing
shareholder value by 400%. Franchise network sales went from $120M to
$150M, sales per store went from $.975M to $1.1M, and network
profitability increased 16% to $12M.
. Provided a newly designed, state-of-the-art training program for new and
current franchisees.
. Improved relations with the vendor community, and secured stronger
product sourcing and marketing support for the franchisees. Savings to
the franchisees was $1.9M.
. Shareholders saw the value of their shares increase in by 400% as a
result of the improved profitability of the business and market
confidence in the management of the company.
ATLAS OIL COMPANY / FAST TRACK VENTURES, Taylor, MI 1994 -
2004
President - Fast Track Ventures
. Started the company as a new venture, with the sole focus to identify and
secure acquisitions or start ups in order to provide a series of new
growth ventures which were added to the Atlas Oil portfolio or sold off
to prospective buyers for a strong profit.
. Grew the business to $20M in sales with EBITDA of $3.9M and return on
equity of 58%.
. Acquired and sold $60M of real estate, generating $70M in profits to the
company.
. Negotiated a $30M acquisition of a bankrupt company, turning the business
around generating $40M in profits using a creative and innovative new
business concept.
. Created four joint ventures, securing the equity partners and the
required senior debt participants.
. Secured $35M in senior debt which was used to grow the companies.
. Created a retail operations team to take over and profitably operate 23
retail sites in 3 states.
Executive Vice President - Atlas Oil Company
. Responsible for the Commercial & Industrial, Retail and Transportation
Teams (100+ employees).
. Grew the business from $40M to $600M in sales with EBITDA increasing by
$9.1M to $10.2M with return on equity at 26% annually.
. In the Commercial & Industrial business, achieved the #1 market share
position in the Midwest. In the Retail Sales business, achieved #3
market share position in the Midwest, generating $22M in free cash flow
to the organization.
. Predicted strong industry consolidation. Secured $45M in senior debt, to
grow the company.
. Completed acquisitions of 10 independent fuel wholesalers, with purchase
prices from $.3M-$30M.
. Hired and developed the best sales team in the industry, and increased
the retail fuel distribution business from 8 to 330 locations, becoming
the largest distributor of fuel to gas stations Michigan.
. Developed a proprietary brand, Fast Track, which became the fastest
growing private label fuel brand in the country with sales of $75M.
BP OIL COMPANY, Cleveland, OH 1986 -
1994
Category Manager
. A key player in the design, development and implementation of BP's
worldwide convenience store strategy and design concept. Researched the
"best in class" marketers in the world, and implemented many of those
findings, which were rolled out to BP locations worldwide.
Analyst/Marketing Specialist
. Responsible for the analysis and marketing of all BP car wash facilities
in the US. Managed pricing, cost and ROI analysis for all capital
projects, marketing and negotiating supply/equipment costs.
Senior Account Executive
. Responsible for the sales, support and technical liaison for the
automotive factory fill program, where BP provided Ford, GM and Chrysler
with the fuel for the vehicle as it left the assembly line. Also
responsible for the sales, support and technical liaison for the coal
strip mining industry where BP provided fuels and lubricants to keep the
vehicles operating in the US and Canada.
Retail Supervisor
. Responsible for the management and oversight of 16 retail gas stations
and car washes in the metro Washington, DC marketplace. Had a staff of
16 managers and over 125 store employees.
EDUCATION
BALDWIN-WALLACE COLLEGE, Berea, OH Graduated
1993
M.B.A. International Business
JOHN CARROLL UNIVERSITY, University Heights, OH
Graduated 1986
B.S. Business Administration, Major: Management/Finance