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Customer Service Marketing

Location:
Sterling, VA
Posted:
September 17, 2014

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Resume:

RICHARD RAMLALL ***** Old Grey Place

Investor/Public Relations, Strategy

Ashburn, VA 20147

External Affairs, Chief Communications Officer 571-488-

**** (mobile)

Social Media Communications 703-***-****

(home)

Corporate Development

acfz7a@r.postjobfree.com

.

EXECUTIVE PROFILE

Investor Relations, Board of Directors Liaison - Public Company Expertise

NYSE and NASDAQ Listing Experience

External Affairs - Policy Development, Lobbying, Regulatory, Reputation,

Operational Risk Management

Experience in Compliance with Foreign Corrupt Practices Act

Public Relations, Social Media Strategy & Implementation, Branding,

International Marketing, Programming, Product Management

M&A, corporate development, Due Diligence, Market and Competitive Analyses,

Negotiations

Domestic and International Programming and Marketing

Executive Operational Experience with P&L responsibilities

Strategic and Operational Planning, Budgeting, Milestone Development and

Monitoring

Identify and Evaluate Emerging Technologies, Business Opportunities for

Investment

Senior executive with global, multi-functional strategic, operational,

regulatory, programming, & communication experience.

Deep expertise in creating, building, planning, integrating, implementing

and managing investor relations, strategic and corporate business

development, regulatory, government affairs, public relations, and

marketing efforts both in US and internationally. Developed and executed

social media investor strategy and programs compliant with Reg FD for

several companies that have raised stock value, one of which doubled stock

value in less than 2 months.

Proven leader making strategic and operational decisions along entire

corporate life cycle.

Managed M&A/corporate development, country units, communications, and P&L.

Led cable programming acquisition, pricing and negotiation of affiliation

agreements and retransmission consent with networks and broadcasters.

Established consensus in ground-breaking industry coalitions to

successfully achieve organizational goals and objectives.

Identify, manage and resolve operational and business risks.

Identified, managed, resolved complex issues; established, monitored and

provided productive feedback on operational/ strategic/financial

milestones. Built, developed and motivated collaboration and teamwork at

all levels of the business.

Deliver measurable results to business model.

Have successfully sold under-performing non-core business units; divested

growth assets; negotiated cable and corporate partnership contracts and

enforced franchise agreements to ensure compliance; proficiency in

transforming a company's balance sheet by reducing very high-interest

loans; and moving at lightning speed to list on the NYSE & NASDAQ to

attract more long-term investors.

Won more than 25 business communications awards

CHRONOLOGY

RAMLALL PARTNERS

LLC

12/12 -present

Founder, President & Principal

Ramlall Partners LLC provides investor relations, social media, financial

and regulatory due diligence, business development, strategic planning,

financial and regulatory due diligence, and public relations consulting to

public and private organizations. Developed and executed social media

investor, marketing & customer acquisition strategy and programs and/or

strategic advice compliant with SEC's Reg FD for Primus telecommunications

(PTGi), Livewire Mobile (LVWR), Evolving Systems (EVOL) and Concurrent

Computer Corporation (CCUR), and using these social media programs as part

of an M&A strategy to raise competitive awareness and interest from

potential retail and other investors, customers and possible acquirers.

Current Assignments:

. Senior Adviser to Phone Power, a next-generation telecommunications

company which provides VOIP service to residential and business

. Senior Advisor to NMTA Advisory Services, the consultant and advisory

arm of the National Money Transmitter Association of the US.

. Senior Strategic Financial Advisor to KIKA Enterprises, a mobile

broadband hardware company.

. Senior Adviser to Inveeram International LLC, a wholesale FX and

Compliance Corporation

Completed Advisory Assignments:

. Primus Telecommunications (PTGi)

. LiveWire Mobile (LVWR), recently bought by OnMobile

. Concurrent Computer Corporation (CCUR)

PTGi (PRIMUS TELECOMMUNICATIONS GROUP, INC), MCLEAN, VA (NYSE: PTGI)

11/10 - 8/13

Senior Vice President, Corporate Development and Chief Communications

Officer

Corporate officer responsible for the strategy and execution of the

corporate development, strategic acquisitions and divestitures, investor

relations, public relations and regulatory departments for global

telecommunications services provider. Supported CEO, Senior Corporate Team

and Business Units in exceeding financial, operational and sales goals.

Managed global strategic and corporate development, including M&A. Ensured

operation of external communications and strategic development groups

within agreed-upon budgets.

. C-level executive worked with board chairman/CEO to execute and

communicate transformational corporate strategy. Responsibilities

included financial communications, building and maintaining strong

relationships with institutional investors and sell-side analysts,

competitive analysis and positioning, and management/board reporting.

. Developed the financial communications strategy and implemented all

aspects of an integrated investor relations, public relations and

corporate development function to restore investor confidence and

shift away from high-turnover hedge funds/retail investors. In 2011

stock value more than doubled from $7.15 to trading in the $17 range.

PTGi's 2011 net revenue was $989.3 million, an increase of 34%.

. Successfully sold under-performing non-core business units; worked

with his CEO to transform the balance sheet by taking advantage of

the window to reduce very high-interest loans; and moved with

lightning speed to list on the NYSE to attract more long-term

investors.

. Reestablished external public company identity with all audiences post

2009 bankruptcy. Spearheaded NYSE listing process to successful

conclusion with NYSE in under 60 days. Led regulatory effort in

Australia, Canada, Europe, Brazil, and US markets. Overhauled investor

and public relations functions, significantly raising PTGi's

visibility with US financial, M&A, national, trade and social media,

rebranding, and managing country/business unit communication plans as

part of corporate umbrella plan to ensure coordination, integrated

messaging and effectiveness. Developed & implemented PTGi Social Media

policy, program and compliance with Reg FD, redesigned and promoted

PTGi social media sites. Built a base of Twitter followers that reach

a potential audience of half a million, and achieved a significant

retail investor presence, growing from 100-500 a week to 15,000-40,000

weekly. Secured buy/sell side analyst coverage of public debt and

equity.

. Responsible for corporate development and leading board-level

corporate project to evaluate strategic alternatives. Led all M&A

transactions. Conducted & managed corporate development process

pipeline of strategic and opportunistic acquisition/disposition,

working with board special committee, CEO, bankers, and potential M&A

targets to enhance shareholder value. Responsible for regulatory

process supporting new deals: over 30 deals reviewed in 2011, 20 deals

in 2012. Deals successfully completed: sale of Primus Australia for

approx. $200 Million, Canadian Data Center for approx. $200 Million;

Canada and North America Business and Residential for approx. $129

Million; European retail units; India (Primus Professional Services);

Brazil data center/VOIP; purchase of Arbinet, Access International

(Australia); Unlimitel and HMNet (Canada) and valued-added managed

data center services provider (Australia) tuck-in acquisitions.

. Interim U.S. Retail President & CEO & oversight responsibilities for

India and Brazil. Served as interim Retail President. Developed,

implemented first major US Retail advertising campaign featuring newly

positioned targeted services to ethnic groups, increasing sales 10%.

Oversaw Brazil, India CEOs; restructured India and Brazil operations,

reducing costs 33%.

RCN CORPORATION, HERNDON, VA (NasdaqGS: RCNI)

03/05 - 08/10

Senior Vice President, Strategic External Affairs & Programming

Responsible for government & external affairs, programming, investor

relations, and public relations departments for the nation's 11th largest

cable video, data, and voice services provider. Managed international

content P&L and

Marketing and programming acquisition and negotiation of affiliation

agreements and retransmission consent with networks and broadcasters.

Reported directly to CEO.

. Worked directly with C-level team and board chairman in setting,

executing and communicating corporate strategy. Key RCN strategic

initiatives achieved: built competitive digital tier, HD, VoD and

international programming; cost reduction and business/corporate

development initiatives; securing necessary regulatory approvals of

acquisition of Consolidated Edison Communications, NEON

Communications, and Abry deal; sale of 49% interest in Megacable and

RCN's California markets. Strategic evaluation and Regulatory due

diligence of possible acquisition targets, including CEC, Neon, Sun

Rocket, Fibergate, FiberNet. Led RCN's participation in Abry Partner's

due diligence for purchase of RCN.

. Reinvented programming and international tier marketing functions 2008-

09. Leveraged regulatory and business development expertise to upgrade

overall programming effort and roll back runaway costs. Domestic -

negotiated 30 programming cable network deals, including NBC, ABC,

Fox, and all major sports deals in RCN markets; saved $12 million in

2008-09 costs, came in under budget. Founded, led small industry

coalition to jointly improve deal negotiation and compliance process.

International - broke the code on sourcing best in-country global

content for US subscribers. In 1 year: designed, built, negotiated

coincident pricing, marketing and equipment agreements funded by

international networks to create RCN Global Passport with 500

international viewing choices and 89 channels serving 15 language

groups, surpassing cable/telco/satellite offerings; won $1million in

marketing/ad/PR support and avoided $1 million in equipment capex;

secured rights and launched 25 HD networks to fulfill 100HD channels

in with no incremental equipment costs; tripled international revenues

from 0% to 5% of Resi segment revenues ($24 million) with high-value

new customer adds and grew MRC 25%. . Removed regulatory obstacles to

RCN's Analog Crush project reclaiming video spectrum for digital

transmission; leveraged Crush for international tier.

. Led RCN's lobbying efforts, reshaping legislative/regulatory landscape

for all peers. Actively engaged in dialogue with local, state

regulatory officials & FCC, FTC, DOJ, House and Senate officials. Led

unified lobbying, PR & IR communication efforts that garnered

coalition support from other industry competitors and resulted in

favorable pro-RCN conditions being imposed by FCC on Comcast/NBCU,

Adelphia, other mergers. Secured FCC waiver on set top boxes,

resulting in $50 million in savings and allowing effective completion

of Project Analog Crush in all markets. Created, led coalition of

Comcast, Cablevision and others to secure FCC order requiring Verizon

to cease illegal practices to retain customers; RCN and CLEC filing

resulted in DC Circuit Court ruling supporting the order. Led

Abry/RCN multi-team activities for federal, state and local city

approvals for cable, telecom, interconnect and programming agreements.

. Transformed regulatory and external affairs functions into profit

center. Managed regulatory settlements on franchise compliance and fee

settlement issues, FCC Intercarrier Compensation Reform, billing

disputes, franchise grants and bond reductions, reducing total

liabilities substantially. Organization generated total revenue and

cost savings of $9.8 million, $11.2 million, $6.9 million, and $15

million 2006-2009 with $16 million in future revenue/savings. Reduced

bonds required in cable franchises by $15.9 million annually and

letters of credit by $670,000 in past 3 years.

. Developed, led strategy to successfully rebuild investor confidence

and increase shareholder value post-bankruptcy, resulting in early

NASDAQ re-listing in April '05. Increased institutional ownership of

RCN stock

From 74% to 100% and achieved sell-side analyst coverage from zero to

10 in less than a year. Led strategic messaging, event and crisis

communications and investment thesis formation. Cultivated

relationships with covering analysts and investors, with multiple

conference presentations, non-deal road shows per year. Built and

maintain credibility for RCN with Wall Street, leverage relationships

with regulators for investor communications and vice versa.

Recognized as business-oriented problem solver by analysts/investors.

. Created and led proactive media outreach program, generating nearly

850 news interviews & inquiries since mid-2005 (including New York

Times, Bloomberg TV, Bloomberg Business News, Boston Globe, Boston

Herald, Chicago Sun Times, Barron's and Washington Post). Issued more

than 540 news releases since mid-2005. Manage customer service

messaging, social networking presence, Authored articles for placement

in multicultural news outlets

. Built, redefined RCN brand by negotiating and executing corporate

partnerships - D.C. United, Georgetown University Athletics, Kettler

Capitals IcePlex, Patriot Center, Washington Redskins, Capitals and

Nationals, American University, Chicago Cubs and Bears, Brooklyn

Cyclones, NYC Triathlon, Pennsylvania Stoners.

. Created and oversaw corporate giving program, including first of its

kind $3 million donation of airtime to the United Way. Developed

guidelines for charitable giving and corporate sponsorships

(Alzheimer's, Diabetes).

SPENCER TRASK MEDIA & COMMUNICATIONS GROUP, RESTON, VA 06/99 -

03/05

Executive Vice President & Senior Managing Director

Identified, evaluated, and recommended telecommunications (including

wireline, wireless, photonics, broadband, fiber, e-commerce, and emerging

technologies) and technology opportunities for investment and financing.

Responsible for

strategy, strategic and operational milestones, competitive analysis, and

due diligence. Interfaced with Wall Street equity analysts. Worked directly

with Portfolio Companies, represented Spencer Trask on Boards of Directors.

. Recommended and placed in excess of $40 million in seed money to fund

several services and technology focused companies, and directly

assisted these companies in raising an additional $200 million in

financing.

. Developed and executed several milestone plans leading to several M&A

exits.

. Spearheaded several M&A transactions, including negotiations,

performing due diligence, arranging financing.

BECHTEL CORPORATION, BECHTEL TELECOMMUNICATIONS, FREDERICK, MD

03/97 - 06/99

Vice President & Managing Director - Strategy, Market Analysis, and

International Government Affairs

Developed and sponsored global strategic initiatives and business plans for

corporate approval; interfaced with international government/business

groups on telecommunications and technology issues. Developed and

maintained competitive and market research information and screened new

business development opportunities. Global strategy implementation and

business plan execution led Bechtel Telecom to become the largest telecom

contractor worldwide by revenues and size of projects. Provided evaluations

and recommendations on opportunities to pursue, competitive intelligence,

country risk analysis, and other due diligence activities. Managed Public

Relations, including developing and monitoring value-added programs

focusing on establishing a consistent, cohesive, worldwide image.

. Developed and presented Bechtel's first approved Telecom Strategy

business plan.

. Targeted strategy led to several successes including major wins in

fiber network placement, cellular and other telecom infrastructure

projects in large Western Europe, Asia and Latin America builds.

. Execution of strategy and business plan created largest engineering

and construction company worldwide, growing revenues from

approximately $200 million to more than $2 billion.

BELL ATLANTIC INTERNATIONAL (BAII) ORGANIZATION, ARLINGTON, VA

02/91 - 03/97

Executive Director - International Business Affairs Cultivated and expanded

relationships with key domestic and international public/private

organizations impacting international business development and operations

strategic objectives: Multilateral Banks; U.S. Embassies worldwide;

Foreign and U.S. Government agencies (Commerce, OPIC,

TDA State Selected to work with NYNEX International to

coordinate/jointly develop business plan/strategies for several

international projects. Established Bell Atlantic presence at US and

international agencies to effectively ensure overseas interests in several

countries were protected. Secured favorable financing for several projects.

. President & Managing Director - Indian Subcontinent Responsible for

business development activities in region. Screened multiple partners

and negotiated joint venture for cellular and basic service

opportunities in India. Selected and headed bid preparation team.

Managed all in-country partner relations interfacing with Asian and

U.S. Government agencies and selection of legal, financial and Human

Resources services. Sat on U.S. Ambassador's Telecom Committee and on

the U.S.-India Commercial Advisory. Successful bids on 2 licenses in

India. Later sold. Established strategic relationships in region that

led to several M&A opportunities.

. Director - Strategic Development Responsible for developing

organization's annual strategic objectives and working directly with

CEO to gain corporate approval. Interfaced with regional country

managers to ensure

implementation of country plans. Position also responsible for

compiling competitive intelligence and working with legal to conduct

due diligence. Screened new business opportunities and making

recommendations.

. Director - Strategic Investment Identified recommended and targeted

worldwide privatization opportunities which Bell Atlantic

International pursued. Managing process for due diligence activities,

external relations and other stakeholders relations, working with HR

organization on project managers and staff recruitment.

PRESIDENT'S COMMISSION ON EXECUTIVE EXCHANGE, THE WHITE HOUSE 02/90 -

02/91

Presidential Exchange Executive

Nominated and selected to serve one year under President Bush's

Presidential Executive Exchange Commission. Assigned as a Special

Assistant-International Trade to the Deputy Administrator of Small Business

Administration and the Chief Counsel of Advocacy. Developed agency plans

and programmatic issues using private sector experience and presented

international trade policy recommendations to federal government agencies

and Congressional committees on a wide variety of subjects. Established

and implemented a liaison and cooperation program between the Small

Business Administration and the Overseas Private Investment Corporation

(OPIC) to encourage and

facilitate overseas exports/investments by U.S. small businesses. Selected

to serve on various task forces at Commerce, United States Trade

Representative's (USTR) Office, State Department, Ex-IM Bank and TDA.

OTHER EXPERIENCE

BELL ATLANTIC & C&P TELEPHONE COMPANIES

. Staff Manager - Economic and Financial, Analysis/Regulatory Support

Litigation served as witness for Bell Atlantic in FCC investigations.

Developed prices for all Interstate and State access filings, and prices

and cost support for new service offerings and RFP's. Prepared state

witnesses for PCS hearings and investigations.

. Staff Manager - Costs and Forecasting Responsible for cost and price

development for new service offerings. Prepared all filings for final

submittal and analyzed FCC orders. Directed seven operational phone

company staffs in all interstate and state rate case filings.

. Assistant Manager Prepared and filed tariffs for all four C&P companies.

Interpreted rules and regulations pertaining to Access Charges.

Responsible for computer systems maintenance and management.

EDUCATION

University of Maryland, College Park, MD

B.S. in Business Administration and M.G.A. in Technology Management

BOARD of DIRECTORS & LEADERSHIP POSITIONS

Evolving Systems, Inc. (NASDAQ: EVOL)

A provider of software solutions and services to the wireless, wireline and

Internet protocol (IP) carrier market

Kika Holdings

A mobile broadband hardware company

Alzheimer's Association, National Capital Area Chapter

Board member (2008 - 2012)

Arranged for RCN to donate more than $1.2 million of free airtime to

promote the Association and its events from 2008-2011, collectively

exceeded its commitment by more than $446,000.

Past Board/Advisory member in several Spencer Trask Companies

HONORS

Investor Relations/Public Relations

March 2013 Washington Business Journal Minority Business Leader Award

Recognized as one of the Top 25 Minority Business leaders in the Washington

D.C. Metro Area

International Business Awards

2010 & 2012 Gold Stevie Awards for Investor Relations and Marketing

Executive of the Year

Bulldog Reporter Media Relations Award

. 2012 awards for Best Integration of PR and IR in a Business Campaign &

Financial/IR Communications Professional of the Year

. 2010 Corporate PR Professional of the Year Gold Award & 2010 Corporate

Public Affairs Professional of the Year Silver Award

Association of Marketing and Communication Professionals

. 2009 & 2011 winner of multiple MarCom Awards for Communication Planning,

program, and marketing/promotion.

Public Relations Society of America National Capital Chapter

. Winner of 2006, 2007 and 2008 Thoth Award in the Investor Relations

category

American Business Association's Stevie Awards Program

. Winner of multiple 2007-2010ABA awards program, including Best

Communication Organization, Best Communications Team, Best Business

Turnaround of the Year and multicultural PR campaign.

Marketing/Business Development

Golden Bridge Award

. 2012 Business Development Professional of the Year

CableFAX: The Magazine Awards

. Named one of 2009 & 2010 Top 100 Most Influential Minorities in Cable

-recognized for international programming/marketing efforts for which

eight international partners submitted nominations.

American Marketing Association -District of Columbia Chapter

. Winner of 2007 AMA-DCC M-Award for Best Communication Program



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