RAHUL KANDI, MBA

** ****** ****** . *******, ** . M4X 1K1 . 647-***-**** . Email:

acfydz@r.postjobfree.com

MARKETING MANAGER

Enthusiastic and innovative marketing professional with solid experience in

increasing sales opportunities by implementing strategic marketing

campaigns, conducting targeted market research, statistical data collection

and data analysis. Solid understanding in executing competitive

benchmarking comparisons and evaluation of marketing strategies to acquire

new clients. Prior history of success increasing website traffic and sales

opportunities utilizing SEO, Google AdWords and Google Analytics. Motivated

with well-defined systematic, analytical and problem solving abilities

coupled with excellent communication and organizational skills. Proficient

in MS Office, Marketing Platforms, CRM & CMS Systems, HTML, WordPress and

Adobe Suite.

CORE COMPETENCIES

Marketing Campaigns Marketing Strategies Marketing Research

Marketing Budgets Competitive Analysis Lead Generation

Google Analytics Google AdWords Social Media Platforms

Event Management CRM & CMS Systems Reports & Summaries

PROFESSIONAL EXPERIENCE

Marketing Manager (November 2013 - July 2014)

AdvancePro Technologies, Toronto, ON

Hired by enterprise solution provider specializing in cloud base systems,

inventory software and custom solutions.

. Managed complex marketing campaigns for internal and external

audiences utilizing various platforms.

. Promoted products through designing and executing targeted email

campaigns, resulting in new sales.

. Analyzed customer profiles and identified new target markets using

Hoovers and market research.

. Conducted market research analysis on competition including products,

pricing and advertising.

. Provided website maintenance, wrote blogs and ensured content was

optimized for the SEO purposes.

. Optimized Google AdWords campaigns increasing quality website traffic

and sales opportunities.

. Prepared marketing reports, manuals, brochures, newsletters,

whitepapers and other marketing collateral.

Key Accomplishments:

. Penetrated new potential markets and developed marketing strategies to

support lead generation for sales professionals, resulting in

increased business.

. Increased customers by utilizing Google Solutions (AdWords, Analytics

and Webmaster Tools).

Marketing Assistant (Contract) (May 2013 -

August 2013)

ASI Group, St. Catharines, ON

Hired by full service engineering and technology based company specializing

in building, repairs and operations of water and wastewater treatment

facilities and underwater infrastructure inspections.

. Developed key marketing strategies utilizing social media and email

campaigns to support business development into new markets.

. Performed targeted competitor analysis to increase client base.

. Collected, analyzed and summarized data to convey accurate marketing

and research information.

. Provided administrative support to managers and compiled business

information to generate potential leads.

Key Accomplishments:

. Conducted market research to identify target markets and key decision

makers to develop marketing collateral.

Customer Service Associate (January 2013

- May 2013)

SITEL, St. Catharines, ON

Joined business services provider specializing in global outsourcing

services.

. Responded to customer needs by providing pertinent product information

and targeted solutions.

. Consistently promoted brand awareness of product and services to

customers.

. Devised strategic sales approaches and demonstrating products by

integrating client's product line.

. Delivered excellent customer service to develop and maintain strong

client relations.

Key Accomplishments:

. Consistently achieved top 2 out of 21 customer service associates in

overall sales by cross and up-selling.

. Regularly exceeded established monthly sales quota.

Business Development Coordinator (Intern) (January 2013

- March 2013)

Rebellium, Inc., Toronto, ON

Creates digital marketing roadmaps for seamless online user experiences

across web and mobile platforms.

. Conducted market research and analyzed current social media presence

for targeted Canadian companies.

. Evaluated effectiveness of marketing, advertising, communication

programs and strategies for each company.

. Generated new business by nurturing strong rapport with external

corporate partners.

Key Accomplishments:

. Analyzed and developed new approaches for each targeted company to

increase social media effectiveness, audience reach, traffic and

subscribers by identifying potential opportunities and challenges.

Market Researcher (June 2010 -

July 2011)

Global Data, Hyderabad, India

Provides world-class research and consulting that delivers actionable

insight and industry perspective.

. Conducted product, market, data and competitor analysis for

pharmaceutical companies.

. Completed sales forecasting for pharmaceutical products in seven

countries employing statistical analysis.

. Composed healthcare products reports and summarize research findings

for various countries utilizing economic statistics and market

research practices.

. Managed market research team by demonstrating leadership to conduct

research of the highest quality.

Key Accomplishments:

. Completed Market Research training to ensure quality control of

marketing research directives.

. Earned ?Achiever Award? for completion of projects with multiple

factions within designated timeframes.

. Created company profiles and product detail descriptions to support

sales process.

. Collaborated with project managers to develop new projects to increase

revenue.

EDUCATION

Masters of Business Administration Marketing - MBA (2013)

Goodman School of Business, Brock University, St. Catharines, ON

Areas of Study: Marketing Management, Consumer Behavior, Integrated

Marketing Communications, Global Business, Applied Business Strategy,

Marketing Research, Marketing Strategy, Business Strategy, Sales Management

Bachelor of Technology Biotechnology - B.Tech (2009)

Jawaharlal Nehru Technological University(JNTU), Hyderabad, India

VOLUNTEER EXPERIENCE

Unit Manager at Bicentennial Celebration, Fort Erie, ON (2012)

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