BOYANG, HUANG

***, *** ***** ****** ****, TORONTO, ON M5S 1W8

+1-647-***-****

acfy91@r.postjobfree.com

EDUCATION

University of Toronto, Bachelor of Commerce, Sept. 2010 - Nov. 2014

Specialist in Management, Marketing Concentration

Rotman Commerce Entrance Scholarship, 2010

University of Siena, International Exchange Program (Practical Italian) Jul. 2014 - Aug. 2014

University of Hong Kong, International Exchange Program (International Management) Jun. 2013 - Jul. 2013

PROFESSIONAL EXPERIENCE

Marketing Consultant, Phantin Inc., (Toronto, Canada) May 2014 - Aug. 2014

Conducted research in smart coating indu stry, analyzed market opportunity, formulated market entry strategy, and

reported directly to CEO. Recommendation on pricing and distribution design accepted in several product lines

Assisted with product launch campaign involving WordPress and HTML5 website construction

Marketing Intern, CITIC Real Estate, (Beijing, China) May 2013 - Aug. 2013

Assisted with marketing campaign for new product launch in targeted first-tier cities, monitored $5 million monthly

sale through subsidiary companies

In a team of 4, researched government policies and predicted industry movements in year 2013. Analyzed consumer

purchase pattern, explored online marketing channel through e-CITIC platform in collaboration with IT department

Marketing Intern, GuoNingBoAn Technology, (Beijing, China) May 2012 - Apr. 2013

Assisted with market expansion campaign involving product selection, importing, inventory analysis, and customer

relations management for U.S. manufacturer in China

Initiated consumer differentiation analysis, explored applicable alternative market, generated $5 million profit

EXTRACURRICULAR EXPERIENCE

Marketing Consultant, Yo Creative Sept. 2014 - present

Assisted with marketing campaign for clients' concerts and events. Developed market penetration among targeted

customer. Identified 200 extra customer in saturating market, delivered $15,000 revenue over two weeks

Student Management Consultant, Sarilia Country Estates Jan. 2014 - Apr. 2014

Conducted market search in senior housing industry, improved 2 year business development proposal for Senior

EcoVillage development with monthly checkpoints, integrated cost-saving strategies, proposal accepted by CEO

Deputy Director, Corporate Relations, Celestial Vault Media Jun. 2011 - Mar. 2012

Designed and executed 2012 Chinese New Year Concert, fundraised $5,181 towards UNICEF "School In The Box"

program

Supervised and assisted with marketing campaigns for UTChinese Life Science Conference, Career Seminar, and

Entrepreneur Conference, attracted 500 audiences to each event

SKILLS

Languages: Fluent in both written and spoken Mandarin Chinese and English

Computer: Proficient in Microsoft Office (Word, Excel, PowerPoint)

Leadership: Completed Hands-on Leadership training with Rotman Commerce (March 2012)

Communication: Collaborated across functions to excel in CRM

INTERESTS

University of Toronto camera club participant, 2011 - 2014

University of Toronto mountain bike team member, 2012 - 2013

Vintage bicycle and vintage camera collector since 2010

Contact this candidate