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Sales Marketing

Location:
New York, NY
Posted:
September 09, 2014

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Resume:

Danielle Kravet

*** **** **** **. *** *F. New York, NY 10036 203-***-**** acfuq8@r.postjobfree.com

Professional Strengths

Hands-on experience in coordinating events for private and corporate clients.

Excellent verbal and written communication skills.

Ability to organize and prioritize workloads and manage them in an efficient manner.

Knowledge of procedures and standards to manage large and small events

Possess excellent problem solving and critical thinking skills.

Goal and detail oriented with the ability to work under pressure.

Strong team player, with the ability to relate effectively to a wide range of people.

Outgoing and personable personality.

Work Experience

Briq – New Haven, CT (Event Venue/ Restaurant and Bar)

Marketing and Events Manager, 2013 to 2014

Planned and executed tailor-made events for individual and corporate clients.

Managed all details of each private event such as menus, floor plans, staffing needs, entertainment, and decorations for events ranging from birthday and anniversary parties, graduation parties, holiday parties,corporate dinners, political fundraisers, and various events for Yale University.

Drafted and negotiated the contracts for each private event.

Prepped all restaurant and catering staff on details and needs of client before each event to ensure flawless execution.

Organized participation in community events and handled all paperwork and correspondence, created table display, and staffed events such as restaurant trade shows, charity culinary events, and local restaurant and event venue showcases.

Created custom menus for each event to adhere to client’s needs and budget.

Generated floor plans for each event based on style of event and head count.

Booked any outside talent needs for client such as DJ’s, photographers, karaoke, photo booths, etc.

Generated leads and implemented marketing campaigns to acquire new event business through online event databases, social media networking, local chamber of commerce and other community networking events, weekly email blasts, and through personal contacts.

Implemented and created all marketing and advertising campaigns for restaurant business such as local magazine ads, facebook ads, community newsletters, weekly email blasts, and participation on other local

community events.

Came up with and promoted weekly specials, community happy hours, dinner deals and more, to promote restaurant business during off-peak hours.

Dishcrawl – New Haven, CT (Community centered culinary tours)

Event Coordinator, 2013

Organized community based food tour throughout my city.

Developed relationships with local restaurants and secured contracts to include them on tours.

Worked with restaurants to develop menus and specials for each tour.

Promoted, marketed and sold all tickets to events using social media, work-of-mouth, and outreach to local bloggers and publications.

Day-of event host of food tours which included leading group and directing them to each venue while simultaneously informing the group about each restaurant and their menu, answering guest questions, and providing a fun, social, and upbeat atmosphere to ensure a positive guest experience.

Shore Power Inc.,/ BatteryJunction.com - Old Saybrook, CT (Top 1000 ranked Internet Retailer)

Marketing Coordinator, 2010 to 2013

Maintained company website including adding and updating new products using html format and SEO relevant terms.

Developed content for direct mail, media advertising, tradeshows, and web site, including monthly newsletters, e-mail blasts, brochures, and press releases.

Created and maintained company’s social media platforms.

Promoted social media pages using PPC advertisements and utilizing A/B testing.

Attended marketing and social media conferences nationwide in order to be up-to-date on the latest trends.

Developed content for online and print advertising campaigns and negotiated ad contracts.

Developed PR strategies, and built and maintained relationships with industry PR professionals.

Organized all company trade shows including reservations, booth design, product displays, pre-show marketing, creating show promotional materials, coordinating transportation and lodging for all employees, and organizing social media and email promotions for trade shows.

Traveled to different trade shows across the country to promote brand and conduct sales.

Planned and organized all company parties and events including contract negotiation, venue selection, menu selection, entertainment selection and reservation, and adhering to the proposed budget.

Allstate Promotions/ Sidney Frank Importing Co. Statewide, CT (Promotion Company/ Liquor Distributor)

Brand Ambassador, 2011 to 2013

Promoted brand awareness and encouraged sales of all Sidney Frank liquor brands at various bars, events,and stores statewide.

Scheduled promotions at appropriate liquor stores and bars to promote brand.

Developed and maintained positive relationships with establishment owners and managers.

PATIO GRILL, Clinton, CT (Outdoor Food Service Establishment)

Manager (seasonal), 2006-2010

In charge of employee hiring and scheduling.

Opened and closed facility.

Coordinated menu and supplies.

Cooked all food

Managed Cash Register Operations.

Assisted with lease and contract negotiations.

Volunteer Experience in Event Planning

Share Our Strength/ Taste of the Nation, New Haven, CT 2010-2013

Assisting with promoting event through social media outlets, local media outlets, and word-of-mouth.

Gathering donations from local business and restaurants.

Collecting and organizing attendee information for future event promotions.

Recruiting and training other day-of volunteers.

Working the event organizing and promoting raffles, maintaining relationships with our sponsors, promoting awareness for cause and ensuring flawless execution of event.

Jewish Cuisine Through The Ages, New Haven, CT 2014

Worked in conjunction with event chair to organize all event logistics such as room placement for each demonstration, chef’s travel arrangements, ticket sales and registration, book sales, volunteer’s tasks,

purchasing of supplies.

Helped with website content and layout and worked with graphic designer to execute vision.

Event marketing and PR including reaching out to local media outlets and personal contacts in the media to promote event sales.

Organized up-to-date spread sheet noting all event tasks required and their status as completed.

Education

Southern Connecticut State University, New Haven, CT

B.A. degree, Liberal Studies ’10 : Concentrations in Media Studies, Journalism, Political Science



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